10 cheap jeans that look far more expensive than their tiny price tag

Shop our cheap jeans edit for perfect denim at purse-friendly prices

woman wearing jeans and a yellow top against a blue walll
(Image credit: Getty)

With all the time and stress it takes to find the best jeans, you may think it’s necessary to deal with a hefty price tag – but that’s not always the case. There's plenty of cheap jeans on the market too. 

From ground-breaking technology to sustainable fabrics, the high street has come a long way, so there’s no need to fret about your favourite pair shrinking in the wash.

Whether you’re after flattering jeans that lift and sculpt, or something more trend-led to up your weekend game, there’s plenty of affordable denim that fits, lasts and looks just as expensive as its pricier counterpart.

Many of us may also be considering the environmental impact of our shopping habits, particularly when it comes to jeans, and looking to more sustainable brands, which can be more expensive. 

Can cheap jeans ever be sustainable?

Luckily, a lot of high-street brands, such as Marks & Spencer and F&F, are making moves to be kinder to the planet, teaming up with the Better Cotton Initiative to support sustainable cotton practices that benefit farmers, too. Look out for Topshop Considered, H&M Conscious and Levi’s Sustainable for planet-friendly pieces.

Remember, you'll still need to max out on how many times you wear your denim to offset the carbon footprint and make them a truly sustainable jeans purchase. 

The 10 best cheap jeans that will have everyone fooled 

It may feel like mission impossible hunting down your dream denim, but we’ve done some of the hard work for you, editing down our top pairs of cheap jeans that look much more expensive than they are. 

cheap jeans: F&F jeans

(Image credit: F&F at Next)

1. F&F Grey Contour Jeans

Best for sculpting

Specifications
RRP: £22
Fabrication: 52% cotton, 40% modal, 5% elastomultiester, 3% elastane
Sizes: 6-22
Shape: Skinny fit, high rise
Best suited to: All shapes
Machine washable: Yes
Reasons to buy
+Sustainable cotton+Body sculpting
Reasons to avoid
-Can come up big

These seriously slimming jeans contour your curves for a comfortable and flattering fit. They’re a bestseller, at £22 a pop, and the supermarket’s most sustainable pair, too.

cheap jeans: M&S jeans

(Image credit: M&S)

2. M&S Lily Slim Fit Jean

Best for comfort

Specifications
RRP: £19.50
Fabrication: 80% cotton, 18% polyester, 2% elastane
Sizes: 6-24
Shape: Slim fit, mid rise
Best suited to: All shapes
Machine washable: Yes
Reasons to buy
+Sustainable cotton+No gaping waistband
Reasons to avoid
-May come up short

M&S sells on average 15 pairs of jeans every minute! These are top class when it comes to comfort – super soft, stretchy and they fit snugly around the waist.

cheap jeans: H&M jeans

(Image credit: H&M)

3. H&M Mom Loose-fit Ultra High Jeans

Best for nailing the trends

Specifications
RRP: £17.99
Fabrication: 100% cotton
Sizes: 4-20
Shape: Mom fit, extra high waist
Best suited to: All shapes
Machine washable: Yes
Reasons to buy
+Flattering waistline+Super-soft fabric
Reasons to avoid
-Can come up small

For a relaxed yet trendy look, mom jeans are a winner. These sit high on the waist and have a tapered leg, so are super flattering. Made using partly recycled cotton.

cheap jeans: River Island jeans

(Image credit: River Island)

4. River Island Blue Denim Mid Rise Kick Flare Jeans

Best for flattering legs

Specifications
RRP: £30
Fabrication: 99% cotton, 1% elastane
Sizes: 6-18
Shape: Flared crop, mid rise
Best suited to: Pear shapes and petites
Machine washable: Yes
Reasons to buy
+Flattering fit
Reasons to avoid
-Limited stretch

A flared hem will help balance out hips and thighs and this cropped pair helps you show off your shoes, too. A great choice for petites; pair with heels for a glam finish.

cheap jeans: Zara jeans

(Image credit: Zara)

5. Zara Baggy Paperbag Jeans

Best for cool colours

Specifications
RRP: £25.99
Fabrication: 100% cotton
Sizes: 4-16
Shape: Straight leg, high rise
Best suited to: All shapes
Machine washable: Yes
Reasons to buy
+Cinches in at the waist+Fresh hues
Reasons to avoid
-Limited sizing

Sitting high on the waist, these paper-bag jeans cinch you in at the middle for a sleek silhouette. Available in eight colours, we love the lilac hue for a feminine update.

cheap jeans: George at Asda jeans

(Image credit: George at Asda)

6. George at Asda Dark Denim Wash Straight Leg Jeans

Best for everyday wear

Specifications
RRP: £10
Fabrication: 73% cotton, 25% polyester, 2% elastane
Sizes: 8-24
Shape : Straight leg, mid rise
Best suited to: All shapes
Machine washable: Yes
Reasons to buy
+Bargain buy+Comfortable fit
Reasons to avoid
-Small pockets

At £10 a pop, these straight-leg jeans are incredibly budget-friendly and, judging by all the five-star customer reviews, they are a great fit, too. A classic straight-leg cut, they’re the ideal everyday jean.

cheap jeans: V by Very jeans

(Image credit: Very)

7. V by Very The New Taylor Boyfriend Turn Up Jean

Best for off-duty style

Specifications
RRP: £28
Fabrication: 99% cotton, 1% elastane
Sizes: 8-22
Shape: Relaxed fit, mid-rise waist
Best suited to: Slim/Athletic shapes
Machine washable: Yes
Reasons to buy
+Relaxed fit 
Reasons to avoid
-May come up big

The cool turn-ups on these boyfriend jeans gives them an added edge and makes them more flattering on the pins. Perfect for a laid-back look, team with white kicks and stripy tees.

cheap jeans: New look jeans

(Image credit: New Look)

8. New Look High Waist Hallie Super Skinny Jeans

Best for stretchy fit

Specifications
RRP : £25.99
Fabrication: 70% cotton, 23% lyocell, 5% polyester, 2% elastane
Sizes: 6-18
Shape: Skinny fit, high waist
Best suited to: All shapes
Machine washable: Yes
Reasons to buy
+Snug fit+Responsibly sourced
Reasons to avoid
-Limited sizing

Skinny-jean fans will love this super-stretchy pair that fits like a glove. We like the ultra-pale wash for a modern update. Part of the New Look Kind range, which uses less water in production.

cheap jeans: ASOS jeans

(Image credit: ASOS)

9. ASOS Curve High Rise Stretch ‘Slim’ Straight Leg Jean in Brightwash

Best for flattering curves

Specifications
RRP: £28
Fabriciation: 98% cotton, 2% elastane
Sizes: 18-28
Shape: Straight leg, high rise waist
Best suited to: Plus-size
Machine washable: Yes
Reasons to buy
+Comfy fit
Reasons to avoid
-Limited leg lengths

Not as figure-hugging as a skinny jean, this slim straight-leg style is perfect if you’re looking for a slouchy fit. Sitting high and snugly on the waist for a flattering finish. Team with chunky heeled boots.

cheap jeans: stradivarius jeans

(Image credit: Stradivarius)

10. Stradivarius Wide Leg Jeans

Best for showing off a waist

Specifications
RRP: £29.99
Fabrication: 100% cotton
Sizes: 4-16
Shape: Wide leg, high waist
Best suited to: All shapes
Machine washable: Yes
Reasons to buy
+Stylish cut+Lengthens legs
Reasons to avoid
-Limited sizing

Tap into the retro 70s trend with a pair of wide-leg jeans. They help slim and elongate your pins, too. Sitting high on the waist, team with a tucked-in pussybow blouse for a chic fashion-forward look.