Run, don’t walk: this iconic £30 designer tote bag is finally back in stock

The jumbo tote by Lulu Guinness will add oomph to your look while carrying all your daily essentials

a model holding the lulu guinness striped tote bag
(Image credit: Lulu Guinness)

I love a small bag for a night out or a crossbody pouch for a quick walk around the park, but as a busy working mum, I much prefer my day-to-day accessory to be large enough to hold all of my essentials, as well as endless snacks, toys and nappies for my little ones. A large tote is always my go-to, and when it comes to a piece that is both chic and practical, you really can’t go wrong with the Lulu Guinness Multi Lulu Lip Striped Tote Bag.

This boldly striped accessory by the British brand has been a huge favourite amongst fashion fans, not only because it looks fantastic, but because it’s roomy enough to hold everything from a laptop to a gym kit - it is the ultimate practical-meets-pretty accessory.

The jumbo design makes a style statement with a monochrome striped pattern combined with the iconic red lip motif, as well as contrast straps and a cute mouthy bag charm. It’s bright and cheerful, but the black and white colour combination helps to keep it timeless and very wearable. It's perfect for ticking off autumn/winter handbag trends while being a total classic, so it won't date any time soon.

a model holding the lulu guinness tote bag

(Image credit: Lulu Guinness)

It has handy design details to make it super useful too. As well as being big enough to stash the important stuff, it also has a handy internal zip pocket and two slip pouches to keep things like your cards, phone or lipstick organised, and there’s a longer shoulder strap as well as the shorter handles so you can switch it up to suit your vibe.

On top of all that, it’s made from recycled plastic bottles so you can buy it knowing you’ve done your bit for the environment while boosting your wardrobe - and it means it’s easier to wipe clean if you have any spills.

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I will team this hero bag with my trench, or a block coloured winter coat over the coming weeks for a fun daytime look, and once the weather warms again in the spring, it can easily double up as a picnic bag or a carry-all for the beach. It’s such a versatile winner for right now and for seasons to come.

I genuinely can’t believe it’s only £30 - it's such an affordable way to invest in the much-loved designer label, and it will bring some serious joy to your wardrobe all year round.

It’s up there as one of the most recognisable accessories in the UK, but because it's such a coveted piece, it sells out super quickly each time it’s restocked. So if you’re as tempted as I am, don’t hang around…!

Matilda Stanley

Matilda Stanley is a freelance style editor covering all things fashion, beauty and interiors. She writes and styles for both print and online and covers everything from the latest catwalk trends to bargain skincare buys. With over fifteen years of experience in the industry, Matilda has worked on TV shows including 'Gok's Fashion Fix', and written and styled for publications including Closer, Heat, Bella, Look, Woman, Good Housekeeping, Now, and The Daily Mail.

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