This £12 lip tint is so comfy and long-lasting, I wore it every single day on holiday

After two weeks of non-stop wear, I can confirm this flattering shade works for every occasion...

beauty editor fiona mckim pictured on holiday next to an image of a hand with white nails holding maybelline vinyl ink stain in front of a stripy outdoor sofa
(Image credit: Future / Fiona McKim)

Holidays are a good way to test which makeup is truly essential. What am I willing to cram into a tiny, clear bag at the airport, cart across the continent, then actually want to apply in the heat and humidity?

On a fortnight's sojourn in France, where my top priorities were swimming in the sea and drinking pale supermarché rosé, one easy-breezy long-lasting lipstick was never far from my face.

I wore it to alfresco lunches, galleries, bars, and the beach. It survived a sweltering Bastille Day street party in Marseille and an intense petanque tournament on the windy Provencal coast. It suits every occasion and costs just over a tenner, so it's my act of public service to tell you about it now.

It subtly enhances the colour and adds a tiny touch of sheen, but essentially, you don't look like you are wearing makeup. It just appears as if you have a lovely natural lip shade, hence its versatility for absolutely everything my holiday threw at me.

Shade-wise, I wore Peachy, and I'd say Cheeky and Royal would make nice neutrals against warmer and deeper-toned skin than mine. Seeing as they're so budget-friendly, you could even buy a couple for more natural and intense looks.

An image of beauty editor Fiona McKim pictured in front of a stone wall and some conifer trees, with sunglasses on her head, blonde hair tied back wearing nude lip stain. Next is an image of fiona sitting at a table in a courtyard wearing a navy blue top, with a glass of wine on the table, also wearing the nude lip stain

(Image credit: Future / Fiona McKim)

In hubris, I had brought maybe three or four lipsticks away with me - including an extremely high-maintenance bold matte red, as if I'd bother! - but ended up solely reliant on Vinyl Ink.

I chucked it on first thing each day, gave it another swipe after lunch, maybe one more in the evening. It was always present in one form or another - sitting there softly, comfortably, and subtly.

I may have been influenced by my environment there - French makeup is known for its whisper-quiet approach, and this fits the understated, effortless brief so perfectly.

And unlike scratchy shell bracelets or those jazzy harem pants I rocked in Thailand '09, this is one holiday style hero that's translated beautifully to my life back on home turf, too.

Fiona McKim
Beauty Editor, womanandhome.com

As woman&home's Beauty Channel Editor, Fiona Mckim loves to share her 15+ years of industry intel on womanandhome.com and Instagram (@fionamckim if you like hair experiments and cute shih-tzus). After interning at ELLE, Fiona joined woman&home as Assistant Beauty Editor in 2013 under industry legend Jo GB, who taught her to understand ingredients and take a cynical approach to marketing claims. She has since covered every corner of the industry, interviewing dermatologists and celebrities from Davina McCall to Dame Joan Collins, reporting backstage at London Fashion Week and judging the w&h Beauty Awards.

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