We've seen all the beauty deals for this year's Black Friday - these are the few that are actually worth shopping
From essentials replenishes to industry favourites that everybody wants, these are the beauty products actually worth shopping this Black Friday week
Sennen Prickett
Deals last checked on 26/11/2025 - We’ll be checking back frequently to make sure all items remain in stock, their discounts are active, and they continue to represent the strongest beauty deals at the moment.
2025's Black Friday beauty deals are already seriously impressive, despite the main event still being a few days away.
Although the official start date for Black Friday 2025 isn't until later this week, some our team's favourite beauty retailers like, Look Fantastic, Liberty, Sephora and FaceTheFuture, are offering savings of up to 80% on top-shelf beauty products - with the 2025 sales to be even bigger last year's event.
The woman&home beauty team has had our eyes on every Black Friday beauty deal that's out (and even some that haven't been made public yet), and can safely say that our favourites are some of the best out there - with major price cuts on luxury hair tools, deals on trending beauty brands, and impressive discounts on several of our go-to products.
So whether you’re treating yourself or searching for the perfect Christmas gift for a beauty lover, these are the best Black Friday beauty deals to shop right now – and we’ll keep updating this page as we unearth new deals.
Where our team is shopping Black Friday beauty deals
An array of retailers has beauty sales still going on, offering up to 79% off must-have buys. So, our team has picked out their favourite places for you to shop a bargain...
- Amazon: Stock up on beauty essentials with up to 80% off ~ Aleesha, Beauty Shopping Editor
- BeautyBay: Up to 60% off bestselling makeup and skincare ~ Lucy, Contributing Beauty Editor
- FaceTheFuture: Most reliable deals on tools and luxe skincare ~ Aleesha, Beauty Shopping Editor
- Liberty: Find deals on our team's favourite luxury fragrances ~ Naomi, Digital Beauty Writer
- LookFantastic: Up to 50% off cult industry must-haves ~ Sennen, Beauty Shopping Writer
- Sephora: Deals on big brands like Dyson, Elemis & Olaplex ~ Fiona, Beauty Channel Editor
Skincare staples
Whether you're looking to restock your unsexy skincare staples or treating your skin to some winter TLC with a top-shelf buy, we've spotted discounts of up to 30% on some of our editors' go-to beauty products - from the likes of Caudalie, La Roche-Posay and Laneige....
Why we recommend it:
"I hate taking off my makeup, but this remover almost makes me look forward to it. One of the best cleansing balms on the market, this melts off makeup and residue in seconds, without leaving any oily or sticky residue behind. It doesn't feel heavy or irritate the eyes - and for the price, I think it's a routine must."
~ Aleesha Badkar, Beauty eCommerce Editor
Why we recommend it:
"These Caudalie self-tan face drops are a must within my skincare routine. Infused with hydrating grape water, this formula is the secret to a healthy, natural-looking complexion - even in the winter months. Plus, you can customise them to suit your preferences of a sun-kissed finish."
~ Sennen Prickett, Beauty eCommerce Writer
Why we recommend it:
"I try a lot of different moisturisers as part of my job, but whenever my skin is flaring up or just feeling dry from the cold weather, this is the one I open up. It's super moisturising but beautifully lightweight, leaving skin soothed and comfortable without any shiny sheen on top. Plus this nifty set comes with a spare refill!"
~ Aleesha Badkar, Beauty eCommerce Editor
Why we recommend it:
"I recommend La Roche-Posay’s Cicaplast Balm B5 to everyone, it’s a multi-purpose staple that I’d urge everyone to keep their skincare arsenal equipped with - even more so if you have sensitive skin. Enriched with skin-soothing ingredients, this gentle formula is great at intensely hydrating, cooling and repairing damaged skin barriers."
~ Sennen Prickett, Beauty eCommerce Writer
Why we recommend it:
"For such a cult product, this cleanser is already really affordably-priced - but not only do you get more for your money in this hefty 1L bottle, the 30% discount makes this the perfect time to buy. A product that I use at least once a day, I always make sure to stock up on this supersize offering whenever it has any sort of discount - and I nag my friends to do the same too."
~ Aleesha Badkar, Beauty eCommerce Editor
Why we recommend it:
"I never thought I had hyperpigmentation until I used this serum. One that I could wax lyrical about all day, it cleared up even subtle dark patches on my face, revitalised my skin health (no more breakouts!) and gave me an overall glow that left multiple people convinced I was wearing makeup. It's not the most affordable of serums (though definitely not the most expensive either), but it's one I was genuinely devastated to finish - so the 30% discount means I can finally stop trying to swipe my sister's bottle..."
~ Aleesha Badkar, Beauty eCommerce Editor
Hair styling favourites
We've unearthed some stellar savings of up to £150 on hair styling favourites, from Dyson's iconic wet-to-straight styler to Color Wow's trending water and humidity-repellent spray...
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Why we recommend it:
"I hate that one of my favourite haircare tools costs £450; please know that I would not wax lyrical about a tool this expensive if it wasn't so integral to my hairstyling regime. Drying and styling hair straight, or creating a stretched blow-dry in very curly and coily hair, it makes light work of the task. My naturally loose curly hair is dried straight and smooth in record time, feeling soft and with just a hint of body – and aside from the odd quick refresh, that smoothness lasts until my next wash. Though it can only rough-dry or simultaneously dry and straighten, it's my go-to for styling my hair straight or the pre-smoothing step before I tong in some loose waves. Though it's still a big investment, if you've slowly been saving, you'll be pleased to hear there's currently a £150 discount on the Airstrait."
~ Lucy Abbersteen, Contributing Beauty Editor
Why we recommend it:
"As well as being naturally curly hair is very, very frizz prone. Sometimes people look puzzled when I tell them this, and that's because Color Wow's Dream Coat is one of my go-to humidity shields to keep any of my smooth hairstyles smooth. I love the Extra Strength version, which I can rely on during times of humid or damp weather, but the original is still excellent – and you can always count on it being featured among the best Black Friday beauty deals."
~ Lucy Abbersteen, Contributing Beauty Editor
Why we recommend it:
"There is a reason why this pre-shampooing hair mask sits on a metephorical pedestal in the beauty sphere. It manages to deeply moisturise even fine strands without weighing them down, giving my hair an unrivalled level of bounce that few other hair products can achieve, if any. (For very coily and curly textures, there's also an Extreme edition for more intense nourishment.) If you've been dying to try it, take this and the current discount as your sign from the universe to do so."
~ Lucy Abbersteen, Contributing Beauty Editor
Why we recommend it:
"Achieving the top spot in our guide to the best hair dryer brushes, this Revlon One-Step Volumiser unlocks a bouncy blow dry, without needing a trip to the salon - plus, it now has 45% off! This 2-in-1 tool works to simultaneously dry and style your hair, cutting your styling time in half. It's probably one to avoid you have thick or naturally frizzy or curly hair, but for fine hair styles who want quick and reliable styling, it's a great Black Friday buy."
~ Aleesha Badkar, Beauty eCommerce Editor
Makeup & fragrance must-haves
With the festive season approaching, why not snap up makeup or fragrance gifts for loved ones or prep your party-ready picks for less? We've stumbled across unmissable deals on both cult classic and trending buys - including our Beauty Writer's signature fragrance and must-have party-ready Hourglass mascara...
Why we recommend it:
"If you were to ask me what my signature scent is, my answer would be Narciso Rodriguez’s For Her Intense every time. It’s musky yet sweet and feminine, making it the perfect sensual fragrance. Not to mention, it’s the only perfume brand that gets me compliments each and every time I wear it - even multiple hours after initially spritzing it."
~ Sennen Prickett, Beauty eCommerce Writer
Why we recommend it:
"My position on hyped-up luxury mascaras is skeptical to the point of suspicion - budget buys are usually just as good. However, I only had to try this once to see what the fiuss was about. It’s a tubing mascara, meaning it is impervious to smudging, even on hooded eyelids and oily skin (I have both) but, unlike every other tubing mascara it is magically able to create a dramatic and glamorous look with bags of length and a decent helping of volume. I have no idea how, but I also have no interest in questioning the magic, I’ll just stock up with this 20% discount instead."
~ Fiona McKim, Beauty Channel Editor
Why we recommend it:
"A staple for me, this sets make up in place quickly, layers without drying the skin and keeps shine away without too matte of a finish. A cult product for a reason."
~ Aleesha Badkar, Beauty eCommerce Editor
Why we recommend it:
"Santal 33 may be Le Labo’s most popular scent (arguably a little too popular), but for my money, Thé Noir is the true connoisseur's choice. It’s got a bit of everything you could want from an autumn-winter perfume - ripe, sticky figs and smoky black tea, plus a jolt of citrussy bergamot at the top that’s quite the enlivener on dark mornings. This brand rarely discounts, too, so a little 20% off sweetener courtesy of Liberty is one to take advantage of."
~ Fiona McKim, Beauty Channel Editor
Why we recommend it:
"As someone who doesn’t typically wear a lot of eyeshadow, Urban Decay's Moondust Eyeshadow in the iconic shade 'Space Cowboy’ will forever be one of my most favourite formulas. This glossy, wet-look eyeshadow glides onto the eyelid for a subtly wearable shimmer that effortlessly catches the light. For this very reason, it’s perfect for the festive party season, or any special occasion that you may have in the diary."
~ Sennen Prickett, Beauty eCommerce Writer
Why we recommend it:
"True to its name, Maybelline's Sky High mascara boasts some serious elongating powers. It lifts and fans out my lashes even after just one coat, and they stay skyward all day long. There's no smudging or drooping, and I love how versatile it is - you can achieve a subtle, lengthened look or keep layering it on for really dramatic flutters. I've had several compliments when wearing this, and even without a discount, I think it's very reasonably priced."
~ Naomi Jamieson, Digital Beauty Writer
Meet our team 🌟

Hi, I'm Aleesha, Beauty Shopping & eCommerce Editor here at woman&home. As your resident beauty shopping expert, I've had my eyes on this year's Black Friday deals since they started cropping earlier this season - and with nearly 10 years' experience covering the annual shopping event, I know a good deal when I see one.
Whether it's bestselling hair tools, popular makeup buys, or my perfume and skincare favourites, I can tell you the lowest price that we've ever seen on most beauty products, so I've picked out the deals that I've genuinely been sending on my WhatsApp groups this year.
My top Black Friday tip:
Make a list of your favourites that you need to replenish and keep aside a fixed budget for spontaneous splashes for a little extra treat.

As Digital Beauty Shopping & eCommerce Writer, it’s my job to keep an eye on the ball when it comes to the best deals in beauty - that means scouring the web each and every day for the crème de la crème of money-saving buys for you to make the most of.
That said, I know a thing or two about knowing how to spot a top class Black Friday beauty deal. During this annual shopping event, I’m going to keep an eye out for discounts on my signature scent, Narciso Rodriguez's For Her Intense EDP, and my unsexy everyday skincare staples.
My top Black Friday tip:
Investing in discounted gift sets and beauty boxes allows you to trial a plethora of products at once - without having to splash out on lots of individual price tags.

Hi, I'm Fiona! Add up my decade-plus on a beauty desk - with five of those years covering Black Friday - and I like to think I’ve developed a laser-like focus on the beauty deals that are truly worth buying. I firmly believe sales are for stocking up on useful products you already love or taking the plunge on investment buys you’ve been eyeing up for a while.
My top Black Friday tip:
Match your shopping to the season too (glow-boosting skincare and giftable sets = yay. Jumbo-size suncream you’ll forget about by the time you need it = nay). Above all, my number one tip is to remain calm. That’s actually my number one tip for life in general, in truth.

Hi, Digital Beauty Writer, Naomi, here. If you're on the hunt for perfume and skincare recommendations or intel on the top makeup buys to invest in, I'm your girl, and with years of deal hunting under my belt, I know when to snap up a discount and when to wait on one. In fact, when you're writing about beauty products day in and day out, you get pretty versed in their regular retail prices and how frequently they go on sale. So you could say I'm something of an encyclopedia for beauty deals and a good person to have on-side when shopping the Black Friday bargains.
My top Black Friday tip:
Look at sets and bundles - it might seem fairly obvious, but sometimes you can be sucked into buying a solo perfume, for instance, when there's actually a gift set for just a few pounds more that also includes a travel-size bottle or scented candle. In my experience, I've found sets are often far better value for money, and for an added bonus, they're ideal for splitting up and gifting to multiple people.

Hello, I'm Lucy, one of woman&home's contributing beauty editors. I've covered all areas of the beauty industry for almost 10 years, so I know what's worth buying and what isn't and, being totally honest with you, I've lost count of how many Cyber Week sales I've covered. For me, the tools worth keeping an eye on are any gadgets you've been considering buying for a while – think hair dryers, straighteners, LED masks, microcurrent tools, etc – as the larger price tags mean bigger discounts.
My top Black Friday tip:
You're also more likely to bag a bigger discount if you don't feel you need the latest model of any given too, as brands are more likely to want to shift that stock. It's worth checking both the brands themselves and big beauty retailers like LOOKFANTASTIC, Sephora, Space NK and Cult Beauty – while brands often offer big discounts on their own products, etailers often drop flash discounts throughout Cyber Weekend.
Black Friday shopping advice
We bring you all the tips and advice on how to get the most out of your Black Friday shopping...
When will Black Friday beauty deals run this year?
Black Friday officially starts on Friday 28 November 2025, with deals running all the way through Cyber Weekend and wrapping up on Cyber Monday, 1 December. But many retailers have already launched their sales early, with major discounts on bestselling beauty products live right now.
While some offers may improve as we get closer to Black Friday, early deals are already hitting up to 49% off – so if something you’ve been eyeing is included, now is a smart time to buy before stock sells out.
Are Black Friday beauty deals usually better than Cyber Monday?
From years of Cyber Weekend deal-hunting, we’ve found that most Black Friday and Cyber Monday beauty discounts stay roughly the same. However, the most in-demand products tend to sell out fast over Black Friday, meaning many favourites never make it to Cyber Monday.
Are Black Friday and Cyber Monday beauty deals better than Boxing Day?
Many shoppers use the Black Friday and Cyber Monday sales to secure Christmas gifts early – especially when hunting down the best Christmas gifts for her or the best Christmas gifts for couples. And while there are still great savings to be found after Black Friday – including the Boxing Day sales and late Cyber Monday deals – those discounts aren’t always guaranteed on the most coveted items.
There are also plenty of other sales post-Black Friday that boast opportunities to bag a good deal - for example, the Boxing Day sales and Cyber Monday deals that can be as good as Black Friday.
However, It’s typically harder to find deals on luxury hair tools or viral beauty favourites once Cyber Weekend has passed. Although we can’t predict every offer still to come, experience tells us that Cyber Weekend is the best time to score a true bargain (or tick off your Christmas list), as retailers tend to roll out their most generous discounts in the run-up to Christmas.
Plus, shopping now means you can skip the Boxing Day crowds entirely – a win-win.

Aleesha is Beauty eComm Editor at woman&home, where she gets to share her expertise into all the best techniques, sharpest tools and newest products—with a particular savvy in skincare and fragrance.
Previously, she was Deputy Editor and Beauty & Fashion Editor for My Imperfect Life, where she headed up the beauty, fashion and eCommerce pages. In the past, she has contributed to a number of women's lifestyle publications, including Women's Health and Stylist, and has earned an MA in Magazine Journalism from City, University of London and an AOP awards nomination for her past work on woman&home's news team.
- Sennen PrickettDigital Beauty Writer
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