The best flower fragrances that will leave you smelling fresh, not stuffy

These flower fragrances are beautiful, modern and chic

flower fragrances
(Image credit: Future)

Flower fragrances never really go out of style, but as soon as warmer months hit, brighter skies and growing blooms outside tend to ignite that creeping urge to go and splash out on lovely floral perfume.

While most of us have probably got a steady perfume arsenal already, the change in weather, which inevitably always brings a shift of mood and perspective, can leave us craving fresh and upbeat botanical perfumes.

Just like the season switch can change your mindset on the best foundation for your needs or make you rethink skincare ingredients and opt for a  lighter and fresher skincare routine, it also leaves us moving away from deep and heady perfumes and towards lighter flower perfumes.

If you are trawling the web for floral perfume inspiration, it can be tricky to work out how to buy fragrance online without actually smelling it. This isn't helped by the fact that flower fragrances can come with the risk of smelling like you’ve just walked through a field of blooms or had an unfortunate encounter with some stubborn lily pollen. So if you’re after an untraditional flower fragrance, or scents incorporating botanicals that aren't necessarily in-your-face flower explosions,  it’s important to choose your spritz carefully and opt for one with a number of well-blended notes. 

Luckily, whether you’re looking for a signature flower fragrance or are a self-confessed perfume polyamorist (guilty) and want a new addition to your collection, there are plenty of nuanced and delicate floral perfumes to choose from. This is our pick of the most beautiful scents to try, from a seductive niche scent with lush tropical flowers to a classic rose perfume with a sweet modern twist. Truly, there is a beautiful floral fragrance to suit every taste. 

1. Jo Malone London Red Hibiscus Cologne Intense


Top notes: Mandarin | Heart notes: Red hibiscus, ylang-ylang, jasmine | Base notes: Vanilla | RRP: $198/£134 for 100ml

Red hibiscus shines through in this sweet and floral scent that conveys the tropical notes without being sickly, while mandarin lifts it with a touch of soft citrus. This may fly under the radar compared with big hitters like Pomegranate Noir, but it is one of the most popular Jo Malone fragrances in team w&h—and with good reason.  

2. Acqua Di Parma Magnolia Nobile Eau de Parfum


Top notes: Calabrian bergamot, Sicilian lemon, Sicilian citron | Heart notes: Magnolia, Bulgarian rose, tuberose absolute, jasmine sambac absolute | Base notes: Sandalwood, patchouli, vetiver, Madagascar vanilla | RRP: $167/£142 for 100ml

Delicate notes of magnolia, rose, tuberose and jasmine are lifted by juicy citruses in this flower fragrance, which is grounded by warm woody notes that linger on the skin.

3. Gucci Bloom Profumo di Fiori Eau de Parfum


Top notes: Jasmine sambac absolute | Heart notes: Natural tuberose, jasmine bud extract and ylang ylang | Base notes: Sandalwood accord, sun drenched wood accord, orris concrete, benzoin and musks | RRP: $135/£105 for 100ml

Where there's a floral perfume, there's Gucci. First, their Gucci Flora won fragrance fans the world over, and then Gucci Bloom came along - and we love this newest twist on the Bloomr range, which blends sophisticated florals with bright but creamy woody and musky notes for an elegant floral finish. It has become our latest obsession!

4. Creed Zeste Mandarine EDP


Top notes: Lemon, orange & petitgrain | Heart notes: Lemon & mandarin | Base notes: Orange blossom, orange, patchouli & petitgrain | RRP: $315/£220 for 100ml

Creed's newest offering is all about transporting you to sunny and flower-ridden distant shores. Patchouli and orange blossom bring nuanced floral notes to the perfume, which are softened by the citrus hint from the fruits.

5. Viktor&Rolf Flowerbomb Eau de Parfum


Top notes: Tea, bergamot, and freesia | Heart notes: Sambac jasmine, cattleya orchid, and centifolia Rose | Base notes: Amber, cashmeran, and patchouli | RRP: $165/£110 for 100ml

While this sounds like it would be one of those that leaves you smelling like a florist, it's lifted by zesty tea and bergamot and grounded by creamy cashmere and warm amber for a comforting floral all-rounder.

6. Coach Floral Eau de Parfum


Top notes: Pineapple sorbet, citrus coeur, and pink peppercorn | Heart notes: Rose tea, jasmine sambac, and gardenia | Base notes: Crystal musks, creamy wood, and patchouli essence | RRP: $102/£69 for 90ml

This rosy jasmine offering is complemented by juicy pineapple for a touch of tart sweetness, while woody and musky base notes give it a warmth that tones down the floral heart.

7. Floral Street Wonderland Peony Eau De Parfum


Top notes: Blackcurrant, pink pepper, Sicilian lemon | Heart notes: Pink berries, pink guava, violet, peony accord, and raspberry flower | Base notes: Vanilla bean, pink candy floss, cedarwood, and vetiver | RRP: $116/£98 for 100ml

Peony has become the standout flower of the spring months, so of course, we had to include this ode to the beautiful bloom, which is packed with juicy fruits and sweet base notes for a lovely spring spritz.

8. Byredo Lil Fleur Eau de Parfum


Top notes: Cassis, tangerine, saffron | Heart notes: Damascena rose (oil), leather | Base notes: Blonde woods, amber, vanilla | RRP: $210/£178

Nuance is what Byredo does best, and we love their expert blending in this floral offering. Rose is the star of this spritz that is grounded by sweet vanilla and warm amber. And the touch of saffron adds a hint of earthiness that we love.

9. Chloé Signature Eau de Parfum


Top notes: Lychee | Heart notes: Damascena Rose essence | Base notes: Amber| RRP: $132/£89 for 75ml

A global bestseller that has spawned many a bargain dupe, but nothing will ever live up to the original that heroes the rose note and introduces a curious hint of sweet and juicy lychee as warm amber lingers throughout the day.

10. Armani/Privé Cyprès Pantelleria Eau de Parfum


Top notes: Mandarin, bergamot | Heart notes: Aquatic accord, clary sage | Base notes: Amber, vetiver| RRP: $113/£96 for 50ml

Proving that flower fragrance doesn't have to be overtly feminine, this is one classy, sea-soaked scent. The inclusion of citrussy, herbaceous flowers like neroli and bergamot make this instantly bracing on the nose, drying down to a mineral middle reminiscent of wild Italian beaches, then come earthy woods and mossy vetiver. If you prefer fresh notes, colognes or even men's fragrances, this ultra elegant and unique scent will be sure to please. 

11. Furla Preziosa Eau de Parfum


Top notes: Saffron, pink pepper | Heart notes: Rose | Base notes: vanilla, suede| RRP: £40 for 30ml

From the first perfume collection by the Italian house best known for their cult handbags, this is a warm, sweet and seductive scent. By keeping flower fragrance notes of rose and geranium at the heart, surrounded by headier ingredients this stops short of being overtly floral and instead feels sexy and grown-up. 

12. Serge Lutens La Dompteuse Encagée Eau de Parfum


Top notes: Frangipani blossom | Heart notes: Almond | Base notes: Ylang ylang| RRP: $132/£110 for 50ml

Decadent and delicious are two words that come to mind when you catch a whiff of this luxurious flower fragrance by French perfumer Serge Lutens. The use of sultry, exotic flowers such as frangipani give this a distinctive 'balmy evening on a tropical holiday' vibe and the sophisticated yet sweet dry-down lingers for hours on the skin.

13. Jo Malone London Rose Blush Eau de Cologne


Top notes: Basil Grand Vert | Heart notes: Rose | Base notes: White Musk| RRP: $74/£55 for 30ml

Typically we think of rose perfumes as being fairly traditional in style, but you can always trust Jo Malone London to put a fresh spin on a classic. Here, that timeless rose heart is surrounded by herby green basil and mouthwatering lychee and honey notes that bring to mind a delicious summer pudding. The resulting scent is a youthful and cheeky take on flower fragrance. 

Aleesha Badkar
Aleesha Badkar

Aleesha is digital shopping writer at woman&home—so whether you're looking for beauty, fashion, health or home buys, she knows what to spend your money on. She earned an MA in Magazine Journalism from City, University of London in 2017 and has since worked with a number of brands including, Women's Health, Stylist and Goodto. A year on the w&h news team gained her invaluable insight into where to get the best lifestyle releases first—as well as an AOP awards nomination.

She's in the know about the latest fashions, clever gadgets and reliable lifestyle buys—and being a product specialist on a brand for bold women means that Aleesha also knows a thing or two about the must-buy sex toys. When she’s not playing around with new products and testing anything she can get her hands on, Aleesha spends most of her time with her head in a current bestseller, trying out new recipes, exploring different wines and (in non-COVID times) has been known to be a bit of a jetsetter after spending a year living in Madrid.

Follow her latest shopping & lifestyle advice, beauty insights and social antics on Instagram at @aleeshabadkar.

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