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Smelling expensive doesn't actually have to be - these 6 Zara perfumes prove it with every spritz

From trendy blends to those that smell reminiscent of iconic designer fragrances, your local Zara is a great place to find a new signature.

A collage featuring a selection of the best Zara perfumes, on a beige background with stock images on an orange slice, rose petals and white flowers to demonstrate their fragrance notes.
(Image credit: ZARA)

Investing in a quality fragrance can cost a pretty penny nowadays, but if you know where to look, you can still bag an expensive-smelling scent for under-£40, especially among the best Zara perfumes.

While many of the best long-lasting perfumes tend to boast a designer name and a premium price point to match, not all fragrances need to be expensive to smell great and deliver good sillage. In fact, there's one high street brand, in particular, that proves as much and actually continues to rival its high-end competitors, earning a spot on our team's list of the best perfumes for women. Zara, aside from offering stylish clothes, furniture and decor, is also home to an array of stylish scents that cater to all tastes - many of which have become cult-favourites in their own right, and are touted for smelling similar to other iconic blends.

So, if you're keen to add one of these best cheap perfumes to your collection, but aren't sure which to opt for, our beauty team knows the Zara perfume portfolio inside out. These are their six picks from the retailer's shelves...

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The 6 best Zara perfumes, tried and tested by our beauty team

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With dozens of fragrances currently available to shop in-store and via the Zara website, it's only natural that we give credit where credit is due and give flowers to the scents that didn't quite make the cut.

How we tested the best Zara perfume

We have been wearing Zara fragrances for years, but have also been reviewing these fragrances consistently for months to ensure that this list is reflective of the best Zara perfumes available to buy today. But of course, as master perfumer Ruth Mastenbroek notes: "Buying a fragrance online is notoriously challenging because of the obvious limitation – you can’t smell through a screen."

A composite image of three of the best Zara perfumes

A small selection of the Zara perfumes our beauty team have tested.

(Image credit: Amelia Yeomans)

Thus, we've tested a wide range of Zara fragrances with a variety of different notes to select the best from each fragrance family, wearing each for a full day – all with the goal of helping you make an informed choice before buying. As well as seeking out the best fruity, woody, fresh and floral perfumes, we also paid close attention to factors like lasting power and potency to determine which budget Zara scents are truly the best.

Figuring out how to choose a perfume that suits your taste can be tricky, but given their lower price points (and the occasional Zara sale offering further bargains), we think all of these Zara perfumes are pretty safe bets. Your closest store will likely have a selection of scents for you to smell first-hand, but if you already know what style of perfume you're looking for - perhaps rose perfumes are your go-to - you can find the whole collection online, with descriptions and note breakdowns, so that you can make an informed choice.

Once you've found one that strikes all the right notes for you, we've also quizzed the fragrance pros on how to boost its longevity.

Tips for getting the most out of your affordable perfume

To really get the most out of your affordable perfume, and ensure it lingers on your skin, we've asked the experts to share all their tips - spanning application to what lingering notes to look for when shopping for a new signature...

  • Spray on wet skin: "The best time to spray perfume on your skin is right after your shower," says Iember Gordon, fragrance expert and head of marketing at The Fragrance Shop. "This is because moisture gives your scent something to hold on to, so spraying [it] on after your skin has been freshly washed boosts its staying power."
  • Notice the base notes: "Some people may pay too much attention to the initial spritz [of a perfume], as they are sold on the top notes, without hanging around to see how the fragrance develops over time," Mastenbroek notes. "While helpful, some people may place too much importance on these notes."
  • Stay moisturised: "For 'desk-to-dancefloor' situations, use an unscented moisturiser on your skin before you apply perfume," says Gordon. "This will help lock the fragrance in better as it gives a moist skin impression."
  • Assess the fragrance type: When weighing up eau de toilette vs parfum, remember that "perfume and cologne are sold in different ratios of fragrance oil to alcohol," as Gordon explains. "The more concentrated forms, like pure parfum, will cost the most and last the longest, while the less concentrated versions, like an eau de toilette, will cost less and the spritz won't last as long."
  • Create an aroma: "If you have a signature scent, you can get your clothing to smell like it as well," says Gordon. "Line your drawers with tissue paper that has been spritzed a few times [with this perfume] and allow the scent to permeate the fabrics."
Amelia Yeomans
Senior writer

Amelia joined woman&home in 2022 after graduating with an MA in Magazine Journalism from City University and she is now a senior fashion and beauty writer. She began building her career as a lifestyle journalist after completing a fashion journalism course at the Condé Nast College of Fashion & Design in 2019, writing for a variety of titles including OK!, New!, and Notion on topics such as sustainable fashion and entertainment.

With contributions from