10 luxury sex toys actually worth investing in, from bullets to rabbits
We've tried and tested a whole range of luxury sex toys from big-name brands and independent retailers to bring you the ones worth spending your money on
Cheaper vibrators can do the trick, but there's nothing quite like the look and feel of luxury sex toys. Our tried and tested guide has a premium pick for everyone, no matter your pleasure preferences or sex toy experience.
As a health and wellbeing writer, I've tested my fair share of the best sex toys over the years. While a budget-friendly bullet will do the job, luxury sex toys take the self-care experience to another level, combining innovative technology with an ergonomic design and quality materials. What's more, they tend to last longer. If you invest in luxe toys and vibrators now, you're likely to still have them in the years to come.
To bring you this edit, I enlisted testers on the woman&home health team (who have plenty of experience reviewing the best vibrators) to put these toys through their paces and tried some of them out myself, looking at experience and value for money, and all in the name of finding the best luxury sex toys on the market.
Best luxury sex toys: Quick list
Best overall
The Power of Love is the award-winning toy sitting at the height of luxury, being eight vibrators in one and so covering all areas of potential pleasure. Once you buy this recycled aluminium body, you can customise the tip with a range of the brands' smooth silicone heads. It's an eco-friendly brand too, making it great value for money.
Best luxury bullet
The Firefighter goes above and beyond the best bullet vibrators, offering clitoral stimulation with two different intensities depending on how you hold the toy. The tip of the flame delivers pinpointed vibes while the middle covers a larger area. There are also plenty of modes and speeds to choose from.
Best dual vibrator
The Lelo Enigma Double Sonic is a dual vibrator that targets the clitoris, with air-wave technology rather than classic vibrators, and the A-spot (no, not that). The A-spot is the G-spot's neighbour, sitting slightly further into the vagina - between the G-spot and the cervix. Stimulation here is known to offer out-of-this-world orgasms.
Best wand
The large bulbous head and long handle of wand vibrators promote a luxury experience without even meaning to - but the We-Vibe Wand 2 App Controlled Wand Massager is our pick of the bunch. This new toy has powerful, rumbling vibrations for all-over stimulation that are whisper-quiet when in contact with the body.
Best couples toy
Looking for one of the best sex toys for couples? The Dame Eva makes for the perfect present to surprise your significant other. This hands-free toy is made with super smooth, soft materials that cling comfortably for clitoral stimulation while you focus on each other.
Best catch-all
Don't mind spending a few pennies on your luxury sex toy but only want to buy one? Make it the Cassia from The Natural Love Company. This is a dual-ended toy with two functions (wand and G-spot stimulation), covering all bases and offering deep vibrations, all wrapped up in a buttery-soft silicone casing.
The best luxury sex toys, tried and tested by us
Why you can trust Woman & Home
Best luxury sex toy overall
1. Power of Love by Love Not War
Our expert review:
Specifications
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In my mind, a luxury sex toy meets all your needs (and wants) comfortably, without needing to make too much fuss or noise. The fully customisable Power of Love by Love Not War does just this by offering a customisable base to position any one of eight vibrator heads on - from a silky smooth silicone G-spot vibrator to a pinpoint clitoral stimulator.
The base of the toy feels weighty in my hand, automatically adding a premium and expensive feel to the toy before I've even put one of the heads on. There's just one button on the base, wrapped in smooth silicone that lights up discreetly when in use, making it simple to navigate.
However, from the website, you can also buy all the toys as individual vibrators, complete with the body and head in one. There's no significant price difference between the two options - buying in two parts or buying all in one.
My favourite head is the Maya - a simple yet strong heavy aluminium bullet head that works perfectly for clitoral stimulation with a slick of lube. If you like the idea of temperature play, take this head into the bath or shower with you and run it under hot or cold water.
While this is our top pick of the best luxury sex toys thanks to the premium feel, smooth silicone, and comfortable user experience, it's not the most expensive on the list. The body comes in at £44.99 at the time of writing, with each head costing about the same. Of course, if you bought all the heads, it would be a considerably larger investment. It's also an eco-friendly purchase since Love Not War has a sustainable ethos, put into practice across materials and manufacturing.
Best luxury clitoral stimulator
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The Womanizer Premium Eco is the ultimate luxury clitoral stimulator. When trying a new toy, I always compare it with the pleasure this gem delivers. Crafted from Biolene, which is made of mostly renewable, raw materials, it's soft-to-touch and felt luxurious against my skin.
Thanks to the brand's unique Pleasure Air Technology, it stimulates the clitoris with a sucking and massaging motion that kicks in without actually making direct contact with the clitoris. It's the perfect sex toy for beginners or those trying clitoral stimulators for the first time, easing you into the sensation gently first before making direct contact with the skin.
Innovative Smart Silence technology ensures the toy only starts when it's almost touching the skin and it turns off once you move it away for a smooth solo session that doesn't involve fumbling around with an off-switch. Add plenty of lube, and enjoy the pulsing pleasure as you explore the 12 intensity levels on this luxe toy.
Everyone's body is different, so the Womanizer comes with two different flexible nozzle heads so you can find your perfect fit. And, as the head is removable, I found it super easy to clean in comparison to some other clitoral suction toys. For me, the only downside to this toy is that it's splashproof rather than waterproof.
Read our full review of the Womanizer Eco Premium here.
Best unique luxury sex toy
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Lelo's Dot is a must-have if you're looking to discover a unique approach to clitoral stimulation. Firstly, it's made from premium, body-safe silicone (as all the best luxury sex toys are) and feels super soft and smooth against the skin. While you will need a dash of lube with this toy as standard, it already feels great on the first touch. The second highlight is the unique vibration pattern and pinpointed tip on the vibrator, designed to offer a spatter and/or continuous rounds of heavenly vibrations.
"The point targets the clitoris while avoiding potentially numbing any areas around it," says our tester, woman&home's junior news editor Aoife Hanna. "This, in theory, may make it easier to achieve multiple orgasms or even a blended orgasm when used in combination with some penetrative aspect targeting the G-spot."
But, for Aoife, it was the vibe's versatility that pulled it into the top spot. "Foreplay is one of the often-ignored elements of getting in the mood," she says. "Among the Dot's many merits, in my opinion, is its versatility and its ability to stimulate multiple erogenous zones. The clever device is designed for external use and it makes you tingle all over and it's suitable for direct clitoral stimulation, which means it's fantastic for both solo use and with partners."
Read all about the Lelo Dot in our full review.
Best luxury dual vibrator
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The A-spot is neighbouring to the G-spot, sitting between the G-spot and the cervix. This is the area that the Lelo Enigma Double Sonic vibrator stimulates, which is our tester says feels even better than the G-spot, making this our top pick for a dual vibrator. It also offers clitoral stimulation though, through the mouthpiece.
"This isn't the toy for you if you don't like penetration," says our tester Mandy Ruther. "I found that orgasms came easily with this toy. It has such good external stimulation. The toy was comfortable enough that I found I could turn it off, leave it in and relax, then go again a bit later. It works well then for the ‘plateau’ nature of female orgasms and multiple orgasms."
While this is the most expensive toy on our list, it's certainly one of the best, with the flexible clitoral arm designed to be as adjustable as possible to help you reach the right spot every time. This toy also uses sonic vibrations, a new LELO-exclusive concept, so it stimulates the whole clitoris (even the parts you can't see) with pulses.
Read our full Lelo Enigma Double Sonic review here.
Best luxury couples toy
5. Dame Eva II
Our expert review:
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There are plenty of sex toys for couples designed to work for you, yet this is our favourite for a toy that works with you, buzzing away in the background during foreplay or the main event - whatever that looks like for you.
This uniquely-shaped toy is made with premium medical-grade silicone and feels so smooth against the skin. The two small arms hook over the outer labia, while the main body of the mini sex toy stays fixed over the clitoris, which leaves you hands-free to touch yourself or a partner, or introduce another toy into the mix.
"This toy is much smaller than I expected it to be. It fits snugly and feels really luxurious against the skin. It's definitely a toy to invest in for a little something extra as it's not as intense as some of the other vibrators I've tried, but certainly offers something very exciting. Really helps me get in the mood," says our tester.
The Dame Eva II is the second model of this vibrator, with the main change being the waterproof properties. You can take this toy into the bath or shower with you for more fun now. It also comes in a fun orange colourway as well as this icy blue tone.
However, while we found it did the job perfectly, offering great hands-free stimulation without distraction, some verified reviews complain it's not strong enough. Our tester found it beneficial to press down on the toy on occasion, when you're at the highest speed and need a little more pressure.
Best luxury wand vibrator
6. We-Vibe Wand 2 App Controlled Wand Massager
Our expert review:
Specifications
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The We-Vibe Wand 2 is one of the best wand vibrators and tops the list of best remote vibrators. It has a silky smooth silicone head with a flat surface at the top and edges, perfect for getting precise clitoral stimulation.
This is a new toy and our tester was thrilled to get her hands on it, after reviewing the first model of the We-Vibe Wand. "I love the shape of this wand. It's perfect! Most other wands I've tried (apart from the LELO Smart Wand 2) have a straight body, which makes it harder to position it against my clitoris comfortably. This one is so ergonomic and seems like it was actually designed for women's bodies - even the buttons are in an accessible position! I've even been able to use this toy hands-free, with the handle propped up against myself on the bed."
There are an impressive 20 settings available with this toy - but our tester found she only used the first couple. "The first three are really good. Deep, rumbling vibrations that don't make too much noise and offer increasing pleasure levels. After that, you get the sputtering and morse-code-like vibrations, which I'm not much of a fan of." However, if you like this, this is certainly the wand vibrator for you.
Best luxury clitoral stimulator
7. Lelo Sona Cruise 2
Our expert review:
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Combining sonic waves with air pulsations, Lelo's Sona Cruise 2 is designed to replicate oral sex sensations and, well, it gets a 10/10 from me. This luxury toy has 12 modes, from teasing murmurs to pulsing waves, and is 100% waterproof for extra fun.
Highlights for me include the Cruise Control feature, which ensured the toy's power and intensity remained consistent as I cruised toward my climax. Plus, the sonic pulsations offer a broader sensation. They're said to reach 75% more of the clitoris than other toys, which feels pretty accurate as this toy takes pleasure to a whole new level. Let's not forget the sleek and stylish design, which was another highlight for me, but one to be expected from this Swedish brand.
The only downside to this toy is that it only offers one size nozzle head and so it might not be the perfect fit for everyone. Unlike the Womanizer and Smile Maker toys in this guide, this Lelo pick doesn't come with additional heads. And, as the head isn't removable, I also found it tricky to clean.
Best luxury rabbit vibrator
8. Smile Makers The Artist
Our expert review:
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If you're looking for a luxury toy that also happens to be our top pick of the best rabbit vibrators, this is the one. Smile Makers takes pleasure seriously, producing each of their vibrators to such a premium standard, we couldn't help but include another one in our list of the best luxury sex toys. The Artist is no different. This is a rabbit unlike any other I've tried.
What I love most about this toy (aside from the smooth silicone and complete lack of metallic accessories like buttons and USB charging points) is the intuitive design and how easy it is to use. With so many bells and whistles on vibrators these days, sometimes it's best to just do the simple things better. For example, if you want to make the vibrations in the body and the head of the rabbit more intense to finish your orgasm, you can do it by simply squeezing the two sensors on either side of the handle.
In what the brand tells me is an industry first, the Artist features two motors of equal power that can be controlled independently at the click of a button, meaning I could increase external stimulation and decrease internal stimulation to find my sweet spot. The ergonomic design and adjustable fit made it easy for me to alter the angle between the two heads to find the perfect position.
Best catch all luxury sex toy
9. The Natural Love Company Cassia
Our expert review:
Specifications
Reasons to buy
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“Elegant and sophisticated,” is how our tester May describes The Natural Love Co’s Cassia vibe. “It has the same luxurious, buttery feel as the Jasmine vibrator, it’s comfortable to hold and easy to manoeuvre,” she tells us. Just like the Jasmine, it’s crafted from recycled ocean plastic and coated with body-safe silicone, so rest assured, you’re doing your bit for the planet while getting your pleasure on.
This dual-ended toy offers internal or external stimulation, so you’ve got the best of both worlds depending on what you fancy during your solo sessions. “It’s ideal for a beginner, offering two different sides and shapes to play with and experiment with different stimulations,” May says. “Plus, I think the discreet, light colour and the super-soft feel make it less intimidating than some other internal sex toys on the market.”
If you're weighing up the LELO Enigma Double Sonic vibrator and The Natural Love Co's Cassia vibe, as the two wand vibrators on our collection of the best luxury sex toys, consider whether you'd prefer the 2-in-1 nature of this vibrator. It's a sure winner in our tester's books. “This toy is powerful and feels amazing to use. It’s also enjoyable to switch between the two ends for different types of pleasure,” she says.
“The only issue I had is that the control button only allows you to move through the settings in one direction, meaning you have to cycle back through all the modes again if you’ve accidentally passed one you like.”
Best luxury bullet vibrator
10. Smile Makers The Firefighter
Our expert review:
Specifications
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Many of the toys on our list serve as clitoral stimulators - but this one is a strict bullet. Or, as strict of a bullet as you'll find in our luxury sex toys guide. Another one from Smile Makers - The Firefighter scored top marks in testing for how easy it was to use, the speed settings available (more doesn't necessarily equal better), and the unique design.
The design is really what gives Smile Makers' Firefighter the top spot in our books. It's shaped like a flame where the tip offers pinpointed stimulation to the small surface area around the clitoris, providing that super specific tingling feeling. Use it on its own - or in combination with the body of the flame for all-over stimulation of the vulva.
It has four speeds, which is more than enough in my eyes, and two pulsation settings. This isn't the toy for you if you like to experiment with 'morse-code' sputterings or unique patterns, but it will be yours if you like to change up the speed and sensations while masturbating.
What is a luxury sex toy?
You'll be able to spot a luxury sex toy without looking at the price tag. It's all about the material - most are made from premium silicone or have aluminium detailing - and features. These include dual motors on rabbit vibrators, where you can control the two parts of the toy independently from each other, and unique functions.
In 2024, many luxury sex toys come with plant-friendly credentials. For example, they are made from fully or partly recycled materials.
Naturally as well, where there are superior features, there tends to be a higher price tag. The toys we tried and tested cost somewhere in the realm of £45 to £300 or more, making each of them a serious self-care investment.
How we tried and tested the best luxury sex toys
To bring you this guide to the best luxury sex toys, we turned to sex experts to find out what products were really worth testing. Our panel - which included various members of the woman&home health team, external testers like May, and myself - then put the luxe toys to the test to bring you this round-up of the very best.
We considered each toy's merits with the following factors in mind:
- Features: We know that if you're investing in a luxury sex toy, you want it to deliver earth-shattering orgasms, and then some. So, we looked at all the features these toys offer, from the number of vibe patterns to the range of intensities and speeds. We assessed if they were travel-friendly, fully waterproof, and suitable for couples' play as well as solo masturbation.
- Design: From the toy's weight, to how it felt in the hand and how easy it was to use, our panel weighed up the design elements that made these toys a pleasure to use.
- Shape and size: Every body is different, and today's age of sex toys should cater to all shapes and sizes. We looked at whether these toys were adjustable or offered alternative heads in different sizes so everyone could find their perfect fit. Inclusive orgasms, right this way...
- Appearance: Of course, looks aren't everything, but when you're investing in a toy with a high price point, you want it to look as luxurious as it feels. We noted the appearance of each toy and considered whether we'd really let it take pride of place on our bedside tables.
- Materials: For a toy to win us over, it had to feel good on the skin, too. We looked for products made from body-safe silicone. Extra points for those created with the planet in mind. Many of the products that made it into our edit, are made from renewable, recycled materials in eco-conscious factories. Double-win!
How to choose the best luxury sex toys for you
- Look at the features: "It can be tempting to buy a particular luxury sex toy based on its aesthetics alone, but if it doesn’t have the functions you’re after, it’ll just end up as an ornament on your bedside table," says clinical sexologist Ness Cooper. Study the features, and make sure it can offer the type of stimulation and the range of vibrations or pulsations you're looking for. If you want to use your toy in the shower, bath or hot tub make sure it's fully waterproof.
- Read reviews: "Find out what other customers thought about the product," Cooper, who is also the resident expert at Je Joue, suggests. "This also allows you to check if the product description lines up with what you’ll receive." All of the toys featured here at woman&home are tried and tested by our experts, so rest assured we're only bringing you the very best on the market and sharing our honest feedback in every guide.
- Buy from reputable sellers: "More and more independent sex toy brands are popping up, including ones classed as luxury," Cooper says. "Some may use the word 'luxury' for marketing reasons, so make sure that you check out the seller or website before purchasing. It's important your purchase is protected and offers a guarantee."
- Plan how you'll use it: "Sometimes it’s more about the experience than the sex toy," Cooper explains, pointing to the importance of learning how to use sex toys. "If you want the experience to be luxurious, make sure you spend time planning the first time you use your new toy to fit with what luxury self-pleasure means for you." It could be as simple as ensuring you're home alone for uninterrupted me-time, using some of the best lube, or taking things a step further and romancing yourself. Have a long hot bath and wear your favourite lingerie, just for you. Take time to prioritise your pleasure.
Are luxury sex toys worth it?
So, are these toys worth the price tag? Our testers certainly think so, with this roundup of the best luxury sex toys offering unique buys with out-of-this-world sensations. But ultimately, Cooper says, "It will depend on what you're looking for in the sex toy itself."
The sexologist explains that if you want to buy a toy from an independent brand, or a brand that prioritises its eco-credentials, you will likely pay more as you're investing in the artistry, the quality tech, the material, and the labour. If these are valuable to you, then it's worth the additional investment.
She also points out that cheaper sex toys often have poor-quality rechargeable batteries which run out quickly. "Some lower quality sex toys also have issues with motors and rechargeable batteries becoming hot, meaning they burn out quicker." And batteries are hardly cheap themselves, so it's worth considering these within your budget.
Luxury sex toys could be worth the investment for their quality materials alone though. "The silicone in cheaper sex toys might not be seam-free and this can cause discomfort for some people as the silicone seam can scratch the vulva or other body parts," Cooper explains. All the luxe toys on our list are made from high-quality materials, whether that's body-safe silicone or soft-to-touch recyclable materials.
What's more, Cooper adds that most luxury toys also come with warranties or guarantees, where many of the cheaper models out there don't. This means you can get replacements if they become faulty. While luxury toys might mean a higher cost upfront, they could save you money in the long run and provide you with more pleasurable and tailored orgasms all around.
However, not all luxury sex toys are the same - much like the people using them. If you're just growing your collection, finding out what makes you tick, or want to try something new, picking a more affordable toy may be the way to go. From here, you can decide what really works for you and then decide if you want to invest in a more premium toy to use over time.
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Ciara McGinley is a meditation practitioner and health journalist. She qualified as a meditation teacher with the British School of Meditation in 2020 and is the founder of Finding Quiet, a series of classes, workshops and retreats that combine meditation practices and mindfulness techniques to make mindful living realistic in an always-switched-on modern world. She is all about bettering that mind-body connection but believes wellness looks different to everyone.
Ciara is also the former Health Channel Editor at woman&home and has covered all things health and wellbeing for years, from fitness to sleep to relationships.
- Grace WalshHealth Channel Editor
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