When does the Amazon Spring Deal Days sale start?

What to expect from Amazon Spring Deal Days including how to find the best deals across beauty, fashion, health and homes

A chic, smiling woman shops online from her sofa with a credit card and tablet in her hands and a dog sitting beside her
(Image credit: Getty Images)

Amazon Spring Deal Days are almost here, with hundreds of thousands of deals and discounts of up to 45% off major brands including Shark, adidas, Ninja, and Philips.

Amazon has treated shoppers to a spring sale every year since 2022 and this year's event, catchily titled Amazon Spring Deal Days, is set to take place from March 25 until March 31.

Having covered numerous Amazon sale events for the best part of a decade, I can safely predict that the Spring Deal Days will include discounts across a wide range of categories including popular household appliances such as the best dehumidifiers and the best stand mixers. You can also expect deals on women's clothing and footwear, but if health and wellness are more your bag, the Amazon Spring Deal Days are an excellent opportunity to grab some bargains on fitness gear and wearable tech, such as the best fitbits. Beauty products, including everything from skincare and make-up to must-have hair tools like the best hairdryers and the best cordless straighteners, are likely to be on sale too.

Amazon devices are often some of the biggest bargains to be found during sale events, and the retailer has already slashed the price of selected gadgets including Echo, Kindle, Ring, Blink, Fire TV, and eero.

Those aren't the only early deals either - you can get up to 30% off Amazon Private Brands including Amazon Basics and Amazon essentials. Plus, Amazon customers can get 20% off a selection of quality used, returned or open-box products from Amazon Resale. The discount will be deducted automatically at checkout after selecting the delivery address. T&C’s apply.

What is the Amazon Spring Deal Days sale?

Amazon Spring Deal Days is exactly what it sounds like - a big pre-summer sale that takes place around this time every year. It's not as big as Amazon Prime Day, which we're expecting to take place in July this year, but it's still a significant opportunity to save money on thousands of products at Amazon across all sorts of categories, including fashion, beauty, wellness, homeware and tech. And, unlike Prime Day, the Spring Sale is open to everyone, not just Amazon Prime members.

When does the Amazon Spring Sale start?

The Amazon Spring Deal Days sale starts on Tuesday 25th March and will continue until Monday 31st March.

Amazon took a while to confirm the date of the Amazon Spring Deal Days sale this year but there's been lots of speculation online that it would take place towards the end of March, and now it's official.

How long is the Amazon Spring Deal Days sale?

The Amazon Spring Deal Days sale will last for seven days this year. You'll have from Tuesday 25th March until Monday 31st March to shop the deals and discounts.

What were the best deals in last year’s Spring Deal Days sale?

Some of the best discounts during Amazon sale events tend to be on Amazon devices. Last year, the Amazon Echo Pop was one of the best deals we spotted during the Spring Deal Days event, with the price of the smart speaker slashed from £44.99 to £19.99.

The Kindle Paperwhite e-reader was also discounted during the Spring Sale last year, and early deals are already coming thick and fast on Amazon devices - good news if you're in the market for gadgets like a Kindle, Fire, Firestick, Echo or a Ring doorbell.

One of the best bargains in last year's Amazon Spring Sale was the ghd Original Hair Straightener & Styler, which features in our guide to the best ghd hair straighteners. Currently £139, we spotted it on offer for £96.99 at the time.

How to find the best deals during Amazon's Spring Deal Days sale

Once the Amazon Spring Deal Days sale starts, the woman&home team will share their favourite deals here so the easiest way to keep track of the best bargains is to save or bookmark this page. Our fashion, beauty, homes and health editors and writers aren't just experts in their fields - they're also seasoned sale shoppers who can spot a great deal from a dud in seconds so you can trust their sale recommendations.

Try these tips too to help you find the best bargains during the Amazon Spring Deal Days sale:

1. Use a price-check tool

Before you're swept away by a bargain, it's worth checking the sale price against Amazon's non-sale price to make sure you're getting a good deal.

“I get lots of complaints about items in the sale that turn out to have been more or less permanently discounted on the website throughout the year," says consumer rights specialist Martyn James. "Others have questioned whether the items were ever available at the non-sale price.”

To avoid this scenario, use a tool like CamelCamelCamel or Keepa to check the price history of an Amazon product before you buy. That way, you'll always know whether or not you're getting a genuinely good deal.

2. Shop around for price-matching

Lots of retailers price-match during Amazon sales, so it's worth shopping around to see whether the bargain you've got your eye on is even cheaper elsewhere.

3. Read reliable reviews

Before buying a product purely on the basis that it seems to be a bargain, take some time to read reviews to check that it's the best product for you. At woman&home, we test hundreds of products every year to bring you reliable, honest buying guides and reviews so that you can make the best buying decisions in line with your budget and your lifestyle needs.

Best early Amazon Spring Deal Days deals to shop now

The Amazon Spring Sale isn't here yet but if you can't wait for a bargain, these are some of the best Amazon deals live now.

De'Longhi DEX212SF Tasciugo AriaDry Multi Dehumidifier 12L
Get 8% off now
De'Longhi DEX212SF Tasciugo AriaDry Multi Dehumidifier 12L: was £249.99 now £229.15 at Amazon

Featured in our guide to the best dehumidifiers as the one to buy for a bedroom, this De'Longhi model is so quiet that our Homes E-commerce Editor, who put it to the test, had to keep checking it was on - she even reckons you could meditate without it distracting you.

Kenwood Kenwood Go
Get 13% off now
Kenwood Kenwood Go: was £249.99 now £217.13 at Amazon

This compact Kenwood model features in our best stand mixers buying guide as our top pick for small homes. Our Homes Ecommerce Editor called this "a miniature marvel" after putting her pick of stand mixers to the test.

Ninja AF100UK Air Fryer
Get 22% off now
Ninja AF100UK Air Fryer: was £99.99 now £78 at Amazon

Put to the test by our Homes Ecommerce Editor for our guide to the best air fryers, this Ninja model is her recommendation for couples because it perfectly fits food for two, or four at a stretch. It's also one of the least expensive Ninja air fryers but still versatile and powerful.

Panasonic EH-NA67 Nanoe Hair Dryer
Get 38% off now
Panasonic EH-NA67 Nanoe Hair Dryer: was £129.99 now £79.99 at Amazon

With innovative Nanoe technology to help your hair retain moisture, this hairdryer is designed to reduce hair damage and give flawless shine.

REVAMP  Liberate Cordless Compact Ceramic Hair Straightener
Get 40% off now
REVAMP Liberate Cordless Compact Ceramic Hair Straightener: was £99.99 now £59.99 at Amazon

Picked as the best affordable option in our guide to the best cordless hair straighteners, this compact model from Revamp is unusual because it has multiple temperature options instead of one or two heat settings. A great choice if the ghd unplugged isn't within your hairtools budget.

ghd  Bodyguard Heat Protect Spray
Get 34% off now
ghd Bodyguard Heat Protect Spray: was £12.50 now £8.31 at Amazon

In our guide to the best heat protection sprays, our Beauty Editor, Fiona McKim, hailed this "a brilliant product for the time-poor" and a great choice for anyone with fine hair. She particularly recommends it for anyone who wants to boost shine and dislikes the feeling of sticky hair products.

Google  Fitbit Inspire 3 Activity Tracker
Get 29% off now
Google Fitbit Inspire 3 Activity Tracker: was £84.99 now £59.99 at Amazon

After testing this, our Health Editor, Grace Walsh, picked this as the best value option in our guide to the best fitbits on the basis that it's the most affordable Fitbit yet it includes everything you need to track and monitor your health, including the option to read your step count, heart rate, distance, calorie burn, and activity zone minutes.

L'Oreal  Paris Skin Paradise Tinted Moisturiser
Get 43% off now
L'Oreal Paris Skin Paradise Tinted Moisturiser: was £3.49 now £1.99 at Amazon

Hailed as "a seriously good product" and an outstanding base for the price by our Beauty Editor, Fiona McKim, who wrote our guide to the best lightweight foundations, this tinted moisturiser is enriched with aloe vera, ginger, and witch hazel for a healthy-looking glow.

OGX Volumising Biotin & Collagen Sulphate Free Hair Shampoo
Get 35% off now
OGX Volumising Biotin & Collagen Sulphate Free Hair Shampoo: was £7.49 now £4.90 at Amazon

We didn't test this exact item for our guide to the best shampoos for fine hair but another product from the same brand, OGX's Biotin and Collagen Shampoo, was our Beauty Editor's top choice for the best budget buy - and this deal is even better, plus this contains Vitamin B7 and collagen for hair that appears thicker and fuller.

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Heidi Scrimgeour
Ecommerce Editor

Heidi is a seasoned lifestyle journalist with almost 20 years of experience. Before joining Future in 2021, she enjoyed a successful freelance career that spanned more than 15 years. During this time, Heidi achieved bylines in most of the UK's national newspapers, including The Guardian, The Times, and The Telegraph, and wrote for a wide variety of print and digital magazines, including Psychologies, Red, Glamour and Mother & Baby, where she was Shopping Editor for six years. Heidi specialises in consumer content including buying guides, product reviews and gift guides that solve every 'what to buy for...' problem you can think of.