I scrolled through hundreds of swimsuits on Amazon - these are my 24 favourites
The amount of choice on Amazon can be overwhelming but I've done the research and read the reviews


Amelia Yeomans
If you've got a holiday on the horizon, you're probably on the hunt for some chic swimwear. Amazon might not be the first place that springs to mind, but while you're stocking up on SPF and flip-flops, you might be surprised to find some amazing swimsuits in the mix.
It truly is the most extensive selection of styles you'll find, and the speedy delivery is a huge bonus. Especially if you've left holiday packing right to the last minute!
When choosing the right swimwear for your body shape, start by thinking about the overall look you want to achieve – ruffles at the bust will help to add curves, while high-waisted swimwear will contour your shape. But the most important thing is to feel comfortable and confident in your chosen piece – and the variety of swimsuits on Amazon offers a good chance of finding just that.
As with the best handbags on Amazon and the best jeans on Amazon, there are some really good swimwear brands on offer. From one-pieces and bikinis to swim dresses and boyleg swimsuits, Amazon has flattering cuts in a good range of sizes that will have you looking and feeling your very best.
Quicklinks
- Save up to 20% on CUPSHE swimwear
- Get up to 63% off Speedo swimsuits
- Shop Amazon Essentials swimwear, starting at just £9.80
Amazon black swimsuits
A classic black swimsuit will exude Quiet Luxury and never go out of date. Black always looks elegant in the sunshine, and will easily work with everything else in your holiday wardrobe.
It's easy to see why this ruffled design gets rave reviews on Amazon with its multiway mesh wrap panels. This one has us sold: "I love everything about it! I can readjust the scarf while I am on the beach to get the perfect amount of sun, or cover up more with it to walk back to my hotel room."
Adidas is our go-to when you want the best white trainers, but it's a great option for sporty swimwear too. The three-stripe logo is really distinctive, and at that price you can't go wrong.
Amazon tummy control swimsuits
The best shapewear is such a part of our everyday lives, so there's no reason not to take it to the beach too. If you're after a smooth, sculpted shape, look for tummy control panels and ruched detailing.
This beautiful one-piece from CUPSHE is features a super-flattering crisscross design at the front and back, which instantly elevates this swimsuit into a piece that can be worn both at the beach and as a chic daytime outfit too. One review reads: "I love this suit! It's very high quality and fits like a glove. It covered areas of my body I'm not comfortable showing, while at the same time made my chest look nice. Great value!".
This swimsuit is on the Amazon bestsellers list and has some seriously impressive reviews. One customer called it: "my favourite swimsuit ever. So comfortable, true to size, really suits my figure. Great price." It's available in khaki green, classic black or a royal blue colour.
This pretty one-piece oozes style with a plunge V-neckline to accentuate your curves. A mesh lining offers extra control around the stomach area – designed to enhance your shape, the twisted material at the front draws the eye to really flatter. It's up for grabs in lots of different prints and colourways, so stock up for your holiday.
Amazon tankinis
The best tankinis look like a swimsuit but feel like a bikini. It also means you can often buy different sizes on the top and bottom, so they're great for pear-shapes or big busts. These confidence-boosting styles are also among the best swimwear for women over 50
This gorgeous ruffle sleeve tankini is top pick for woman&home editor Kerrie Hughes: "The simple ruffle sleeves in this gorgeous print tankini creates balance in the shoulders and a beautiful silhouette. I also love the zip fastening which can be undone and paired with a layered necklaces for a chic daytime look." The tropical floral print has pretty much got holiday written all over it.
Nautical navy and white stripes are always a good idea at the beach, and the adjustable ruching at the sides of this style is both flattering and practical. It features removable padding at the bust, and coverage-wise, it makes you feel like you're wearing your everyday shorts and a tank top - but you can go in the water!
Amazon bikinis
Don't be afraid to embrace bikinis. There's no age limit or rules when it comes to wearing two-pieces, and even if you think they're not for you, there are loads of shape options that will tick the swimwear trends 2025 off your list.
This vintage-inspired bikini from CUPSHE on Amazon features a plunge V-neck top with wide straps, removable pads and high-waisted bottoms for an ultra flattering fit. One happy customer wrote: "a game-changer for anyone seeking both style and comfort at the beach or poolside. As someone who values a flattering fit and chic design, this swimsuit exceeded my expectations in every way."
Available in sizes 6-24, this high-waisted bikini comes in loads of glamorous patterns and colours. Suitable for larger busts and with adjustable ruching on the bottoms, it is both flattering and comfortable. Several reviewers note it's a confidence-boosting style, with one writing, "I never thought I'd wear a two-piece swimsuit again, but I love this".
Amazon swimwear for large busts
Just like the best bras for large busts, you want swimwear to be supportive, comfortable and stylish if you're blessed with a bigger bust. Look for underwire, built-in cups and thick straps.
This cute halterneck bikini top is a great option for women with fuller busts. Underwired, the full cups offer great coverage and support. And the halterneck design draws the eye upward, creating a balancing effect that really flatters. Look closely and you'll notice the little polka dots are actually diamond-shaped. Kelly Brook is a fan of the brand's supportive swimwear, so you'll be in good company.
Built with concealed underwire for extra support, this swimming costume will rival your best bra in terms of comfort and hold. Available up to a G cup and measured by bra size, it is one of the best swimsuits for large busts. This would look great worn as a top on holiday with a maxi skirt for dinner.
Amazon one-piece swimsuits
The swimwear equivalent of flattering jumpsuits, the best one-piece swimsuits will make life easy when you're packing to go on holiday. Keep an eye out for styles that will double up as a bodysuit to wear with trousers and skirts for dinner in the evening.
Simple but well-cut and practical, this swimsuit is well worth the price tag. The scoop neck is flattering, and navy is a great alternative to black if you're after the best colour swimsuit for pale skin.
This has been designed for those who have had a mastectomy, with pocketed cups to keep a prosthesis securely in place and wider straps for comfort and stability. It comes highly rated by customers, with one reviewer saying: "fits well. Pocket for swim prosthesis well designed. Have had many compliments on print design."
Modest swimsuits on Amazon
If you're after a bit more coverage, the good news is that being modest doesn't have to mean compromising on style.
Amazon plus size swimwear
The best plus size swimwear will help you feel your best at the beach. There's so much more choice than there used to be, and Amazon has countless brands like Delimira and Curvy Kate, who really know their stuff.
This beautiful bikini is highly rated by customers on Amazon. "Made me comfortable, confident and sexy," said one reviewer. The ruffle design combined with the pattern on the full coverage, high-waisted bottoms looks really chic. And it comes in a range of pretty colourways to choose from.
FAQS
How to choose swimwear on Amazon
One of the great things about shopping for swimwear on Amazon is the filters. Once you've searched for, say, tummy control swimsuits, you can filter by brand, price, colour, size, customer reviews and many more. The sheer amount of product on Amazon can feel incredibly overwhelming, so the trick is to filter as much as you can.
Customer reviews are there for a reason. More often than not there will be plenty of customers discussing their experiences - good and bad - to help you make a more informed decision. Rarely do you get so much first-hand experience on other retailers so make the most of it.
It's also worth consulting our guide on how to pick the right swimwear for your body shape before you start. What works for an apple doesn't necessarily flatter a pear, plus you could also think about what colour suits me? to make a really informed decision.
There really is a style and cut to suit everyone. Andréa Bernholtz, founder of Swiminista, says "When it comes to choosing the perfect swimwear for different body shapes, it's important to find designs that offer support and a personalised fit. Look for tops with molded cups and a deep V-neckline to enhance your cleavage, and bottoms with adjustable side designs to ensure a comfortable and flattering fit. One-piece swimsuits with customisable ties can also provide lift and support, while low-cut V-necklines add a touch of sexiness."
Finally, think about what you'll be wearing it for. You'll be asking a lot more of a swimsuit to wear for water sports than you would of a one-piece you'll pack for a week of lounging around by the pool.
Is swimwear on Amazon any good?
You'd be forgiven for not thinking of Amazon as the first place to go to for swimwear. But the retail giant's fashion collection, particularly swimwear, this season is surprisingly good. And very affordable. There are a number of highly rated swimwear brands that sell on Amazon, many of which we have listed in the gorgeous options above. These include:
- CUPSHE – A hugely popular swimwear brand on Amazon, CUPSHE has everything from high-waisted bikinis and tummy controlled one-pieces, to elegant kimonos and beach dresses
- La Blanca – Another very popular brand, La Blanca swimwear comes highly recommended, with flattering cuts and a good range of sizes
- Freya – The most gorgeous selection of bikini tops and bottoms, as well as other swimwear types, many of which are perfect for women with a fuller bust
- Curvy Kate – specialises in plus size, and comes highly recommended for it's stylish and sexy swimwear range
The best things about buying on Amazon is how easy it is, particularly if you have Amazon Prime membership, which often means you can get things delivered either the same or next day.
How do you know if a swimsuit is good quality?
Quality is all in the cut and fabric for swimwear. You want a material that feels thick, and holds it shape however much you stretch it, so look out for elastane. It's ideal because it stretches and moves with you, plus it has moisture-wicking properties and dries quickly. The cut should flatter you, and you want to feel supported at all times too.
Amazon also makes it really easy to return items too, so the buying process from start to finish - or return - is completely hassle-free. Briefs, swimsuits and bikini bottoms should be tried on over underwear, without removing the protective adhesive strip.
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Caroline is Fashion Ecommerce Editor for woman&home.com, and has been a fashion writer and editor for almost twelve years.
Since graduating from the London College of Fashion, she has spent more than a decade tracking down and writing about celebrity outfits, covering events ranging from the Met Gala to the King’s Coronation.
She has an encyclopaedic knowledge of brands, but always likes to know about new and under-the-radar labels.
- Amelia YeomansSenior writer
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