W&H shopping edit: What to buy in January

Welcome to the January shopping edit, our first round-up of 2023 full of all the latest beauty, fashion and lifestyle launches to start the New Year as we mean to go on

the woman&home shopping edit for January 2023 featuring a fleece, pink satin dress and perfume
(Image credit: Patagonia / Anthropologie / Diptyque)

Happy New Year and welcome to the first woman&home shopping edit of 2023. 

The New Year is a time for fresh starts and new routines, whether that's downloading the best productivity apps to get more out of your day, trying a plant-based diet, changing up your workouts, overhauling your approach to wellness or decluttering your makeup drawers and cleaning out your closet for a more organised life

This month's shopping edit is dedicated to our favourite product launches for fresh starts and new routines. So whatever your goals are for 2023, woman&home will be right here with you to help you achieve them. 

What to buy in January: The W&H shopping edit

Why you can trust Woman & Home Our expert reviewers spend hours testing and comparing products and services so you can choose the best for you. Find out more about how we test.



1. Sundae Whipped Shower Foam

RRP: £12.99

Famously, this isn't always the cheeriest time of year. So we'll take our little joy-sparking moments wherever we can get 'em – and currently, that's in the shower with these.

This fun new body wash range looks great, like cans of whippy cream, and comes in nine uplifting fragrances, perfect for layering with your best fruity perfume. For a not-exorbitant price they have a pleasingly generous, fat and foamy lather and contain antioxidant-rich Kakadu plum, so can brighten you up physically as well as spiritually. Happy days!


2. Diptyque Do Son Limited Edition Eau de Toilette

RRP: £57 for 30ml

How do you improve on perfection? If you're Diptyque and looking to knock the (already extremely lovely) perfume Do Son up a notch or two, you reimagine the bottle and box design with splashy blue illustrations.

The floral fragrance, inspired by Vietnam's coastline, is just as we know and love it – thank god because that tuberose, jasmine and sea-breezy scent should not be tampered with. But it is looking particularly gorgeous for the time being, and this sweet 30ml bottle should be friendlier to post-festive season budgets.


3. Biossance Squalane + Vitamin C Rose Oil 

RRP: £55

If your face found its way onto a Guess Who board today, what descriptor might a player use to try and rule you out? Don't answer that. It's okay, we're all a bit stuffed and spent and the weather isn't helping. Better times are ahead.

How? With this, pure nourishment for dehydrated skin. Rich in texture and packed with radiance-boosting vitamins and oils. Smother it on day and night – you'll immediately feel better and almost instantly look it. Plus, as a sweetener, this limited-edition bottle celebrates Lunar New Year with a lucky red rabbit design.


1. Oversized Shirt

1. Oversized Shirt

RRP: £90

Gorpcore is the must-have style at the moment and this fleece embodies that trend in the most practical, ethical and fabulous way possible. The perfect present for all ages, whether you're looking for 21st birthday gift ideas or 50th birthday gifts, or add to your own shopping basket as a new piece to get your through the cold winter months. 

2. Wide leg trousers

2. Wide leg trousers

RRP: £24


Wide leg trousers are a figure flattering shape and a wardrobe essential. When it comes to what to wear with wide leg pants, pair these trousers with a t-shirt for a casual look or dress them up with a fitted cotton shirt for the office. 

These trousers come in black, grey and navy so you can choose depending on your style. 

3. Cut-Out Midi Dress

3. Cut-Out Midi Dress

RRP: £148 £44

This highly rated and popular cut-out midi dress from Anthropologie is currently in the brand's sale, meaning you can pick it up for a steal with over £100 off. Buy now for this year's wedding season and save yourself the last minute panic about what to wear to a wedding as well as money in the process. 


1. Saucony Triumph 20 

1. Saucony Triumph 20 

RRP: £155

Is learning how to start running on your list of New Year's resolutions? You'll need a pair of the best running shoes to get started, no matter how far you're planning to go.

The Saucony Triumph 20 running trainers have been tried and tested by the woman&home team with rave reviews. They're super cushioned and supportive for a smooth ride, made with part-recycled materials, and have a secret decorative feature tucked under the tongue to improve your motivation. 

2. Printed Padded Scoop Neck Swimsuit

2. Printed Padded Scoop Neck Swimsuit

RRP: £25


The benefits of swimming are well known and there's no better time to start swimming again than the start of a New Year - whether that's braving wild swimming in the UK or taking a dip in an amazing swimming pool abroad while getting a little winter sun. 

We love this supportive style from M&S which has been designed with movement in mine as part of their new Goodmove collection. 

3. Innermost Fit Protein

3. Innermost Fit Protein

RRP: £29.95 for 520g 

Delivering an impressive 31g of vegan protein per serving, Innermost's Fit protein is one of the best protein powders for women and makes for a great healthy snack or post-workout treat. 

The easily-digestible protein powder is available in two sweet flavors, Chocolate or Creamy Vanilla, and blends easily with either milk or water on its own, or in a smoothie. 

4. Ish Spirits Sparkling White Wine

4. Ish Spirits Sparkling White Wine

RRP: £11.99

'Tis the season for buying alternatives to alcohol as many of us are taking on Dry (or Damp) January in 2023. Ish Spirits are a Danish company, stocked at The Wise Bartender, offering our favorite tipples completely alcohol-free.

The white sparkling wine, for instance, is based on a de-alcoholised blend of Pinot Blanc and Silvaner grapes and has notes of citrus, green apple, pear, and peach. Rosé versions are also available, along with some great non-alcoholic cocktails.

Rachael Martin
Digital Editor - Woman & Home

An internationally published digital journalist and editor, Rachael has worked as a writer and editor for both news and lifestyle websites in the UK and abroad including Metro UK, Homes & Gardens, Ideal Home, GoodTo.com, honey.nine.com.au and body+soul. 


Rachael's published work covers a broad spectrum of topics and she has written about everything from the future of sustainable travel, to the impact of the coronavirus pandemic on the world we live in, to the psychology of colour.