The '70s shag haircut is still trending - this is how to update the look for 2022

The shag haircut has surged in popularity in recent years thanks to celebs and BBC show The Serpent

Jenna Coleman in BBC's The Serpent
(Image credit: BBC)

Considering the style is extremely low maintenance, it's really no surprise that the '70s shag haircut is this year's go-to. With long, textured layers, you can leave your best hairdryer unplugged and let this bohemian style air dry instead.

We've all been looking for low-maintenance cuts to try alongside our home highlight kits and - thanks to a certain hit show set in the '70s - this retro shaggy cut has never been more in vogue. We'd go as far as to say the '70s shag haircut will be the most-frequently-asked-for styles this year and next.

Many celebrities are turning to modern versions of Jennifer Aniston's iconic, shaggy The Rachel haircut, and both this style and this '70s inspired fringe have surged in popularity since BBC's The Serpent aired. 

Jenna Coleman in BBC's The Serpent

(Image credit: BBC)

The 2022 shag haircut - the 'mermaid shag'

According to celebrity hairdresser Laura Polko, who has styled the likes of Chrissy Teigen, Rosie Huntington-Whiteley and Priyanka Chopra, the "mermaid shag cut" is set to be huge in 2022. 

A modern twist on the classic shaggy style, the style involves lots of longer layers that don't require a lot of styling day-to-day. "The best part about having a good cut is the effortlessness of styling it," explains hairstylist Riawna Capri. "For most shags, all your need is your favorite mist or serum to scrunch and go, and hydrate at the same time."

To elevate the style, use your best straighteners to style the ends into waves, "pulling each twist downwards to avoid it bouncing up into an overdone curl". (Polko recommends something like the T3 Lucea ID).

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$235 at T3 Micro

T3 Lucea ID Flat Iron, $235/£189

25mm straighteners that use smart technology to deliver smooth and shiny hair that's tailored to you.


Alternatively, if you're giving your hair a break from heat styling, simply scrunch in a hydrating serum for a more lived-in look.

Are you considering getting the shag haircut in 2022? We were sold at "low maintenance", personally...

Lucy Abbersteen

Lucy is a UK-based beauty journalist who has written for titles including Marie Claire, Glamour and OK!, as well as contributing to woman&home. Her work covers everything from expert skin and haircare advice to beauty trends and reviews of the latest products. During her career she regularly speaks to the industry's leading hairdressers, dermatologists and make-up artists, has covered backstage at London Fashion Week and interviewed many a celeb about their beauty routine.