The 12 best shampoos for curly hair for gentle-yet-nourishing cleansing, reviewed by our experts

Our beauty experts have tested and reviewed the best shampoos for curly hair to keep curls, coils and waves soft

Collage of three of the best shampoos for curly hair featured in this guide from (left to right) Davines, Living Proof and Bread Beauty Supply set against
(Image credit: Davines/Living Proof/Bread/Future)

We probably don't need to tell you that one of the foundational steps of a strong haircare routine is a good shampoo that's been formulated with the unique needs of your hair in mind. To that end, the best shampoos for curly hair are – broadly speaking, because curly hair is incredibly diverse – those that gently cleanse curls, coils and waves without stripping moisture while preserving the curl patterns.

Due to their structure, curly hair types tend to be more susceptible to breakage than straighter ones; the tighter the curl pattern, the more bends and therefore more weak points there are in a strand. These bends also make it harder for oils from your scalp to make their way down the hair shaft to the ends of your hair. While this means the strands often don't get greasy as quickly, it means that curls tend to be drier and need more moisture from products the best conditioner for curly hair.

This therefore means that, as with the best hair dryers for curly hair there are specific considerations to make before buying your shampoo. Though curly hair still varies massively in terms of strand thickness and porosity, this means haircare products shouldn't be too stripping so as not to exacerbate dryness. To refine a list of some of the very best formulas on the market, our curly-haired testers put a big selection through a rigorous testing process and shared reviews of the top performing shampoos in this guide. Consider this a list of the go-tos.

How to pick the best shampoo for curly hair

There are quite a few considerations you can make when picking the best shampoo for curly hair, from budget to ingredients to how it smells, but there are two key factors to bear in mind, according to our experts.

  • Sulphate vs sulphate-free: Traditional shampoo formulas often contain sulphates, a surfactant that enables formulas to lather and give a deep cleanse that helps strip away any mineral deposits that are an effect of hard water on hair. However, they are considered harsher and can strip the scalp of too much of the oils, which also keep our hair healthy. “It’s best to use a shampoo that doesn’t contain the likes of sodium laureth sulfate, sodium lauryl sulfate and ammonium laureth sulfate," says trichologist Ricardo Vila Nova. "Instead, look for alternatives like coconut, that still remove dirt and excess oil, but don’t totally strip the scalp and leave naturally-dry curly hair even more parched.” As for how often should you wash your hair, it's all down to how your hair feels, but between 1–3 times a week suits most curl types.
  • Curl type: Within the curly typing system, type 2 is wavy, type 3 is curly and type 4 is coily, with a subcategory A, B or C indicating the width. “Type 3 curls are akin to springs that come in fine, medium and thick varieties – they can boast major shine but are prone to frizz and tangling," explains Elena Lavagni owner of Neville Hair & Beauty. "This makes hydrating, reparative, and curl-defining shampoos a good shout." At-home keratin treatment type shampoos can also be a great option for this curl type. "Type 4 coils shrink massively once dry and these curls are either tightly coiled or have a compact zigzag pattern," Lavagni continues, recommending nourishing and sulphate-free formulas for these hair types.

What ingredients should I avoid for my curly hair?

"If you have textured hair, that means you naturally have bends and loops which make the natural oils produced by your scalp to not travel easily along your hair shaft" says Keisha.

"For this reason, you need to gravitate towards shampoos which offer the ability to keep your scalp happy but deliver moisture to your strands at the same time. For this reason, most curlies avoid harsh irritating sodium lauryl sulphates and opt for kinder surfactants, such as sodium lauroyl methyl Isethionate, a very gentle cleanser derived from coconuts.

She continues: "For fine curl types, a liquid shampoo works best to avoid weight, while for tighter curl types a cream-based shampoo offers the higher level of moisture that really penetrates your strands beautifully however I still recommend using a liquid shampoo at the scalp level at least once per week."

Our expert panel

Reviewed by
Millie Fender Author Image
Reviewed by
Millie Fender

Millie Fender was eCommerce Editor at woman&home and was formerly Head of Reviews across some of Future plc's leading Homes titles, including Ideal Home and Homes&Gardens. As our head of all things shopping, Millie is committed to giving readers honest expert advice when it comes to spending their hard-earned cash – and, having curly hair, she knows what to look for in an effective conditioner.

Reviewed by
Amerley Ollennu
Reviewed by
Amerley Ollennu

Amerley Ollennu is an award-winning beauty & lifestyle journalist who regularly contributes to some of the UK’s most well-known titles, including Stylist, Women’s Health, Glamour, Refinery29, Cosmopolitan, The Telegraph and Metro. As well as her years of experience, she also has curly hair herself, meaning she knows what to look for in a great shampoo.

Expert advice from
Keisha
Expert advice from
Keisha Jo Lawler

Keisha Jo Lawler is a curl expert and founder of haircare brand Trepadora. In 2015, she launched both the flagship salon and her own range of vegan-certified products – designed for all curl types, from corkscrews to gentle waves, and suitable for all ages from three upwards. All this makes her a great expert on the subject of shampoo for curly hair.

Expert advice from
Ricardo smiling, wearing a white shirt with his arms crossed
Expert advice from
Ricardo Vila Nova

Ricardo Vila Nova is an experienced trichologist also known as "the hair whisperer" With a degree in Biochemistry and a DSc in BioPhysics, he now has a few clinics around the world, working out of Harrods in the UK. As a hair and scalp expert, he knows what to look for to find the optimum shampoo for various curly hair types.

Elena Lavagni

Elena Lavagni is the co-owner of Neville Hair & Beauty as well as an Amazon Salon service provider. During her career she has worked on fashion weeks around the world and with many leading designers – and, as an experienced expert in the hair industry, has shared insights into shopping for products for curly hair.

TOPICS
Millie Fender
Head of Ecommerce

Millie Fender is Head of Ecommerce at Woman&Home, and was formerly Head of Reviews across a number of Future Plc's leading Homes titles such as Ideal Home and Homes&Gardens. As our head of all things shopping, Millie is committed to giving readers honest, expert advice when it comes to spending their hard-earned cash.

Millie has always had a personal interest in fashion and beauty and has (almost) ditched the straighteners since learning how to look after her curly hair. In her free time, she loves to knit and bake, and has a 200-strong bucket list of London restaurants she's desperate to try out. 

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