This iconic Victoria Beckham hairstyle is making a comeback - here's how to achieve the '90s bob

This '90s bob, made famous by Victoria Beckham herself, is making a comeback - here's how to get the nostalgic look...

On the left, Victoria Beckham is pictured with a '90s bob whilst performing at the AMIGO AWARDS in 1997, alongside another picture of her, again with a sleek '90s bob at the Ivor Novello Awards, 29th May 1997/ in a sunset template
(Image credit: Getty Images: (L to R) JMEnternational/Redferns | Dave Benett)

If you're looking to spice up your life (we couldn't resist) a new hairdo is one of the easiest and sometimes most transformative ways to do so - and one '90s bob, in particular, is making a return in 2024...

While there's no shortage of bob hairstyle inspiration out there, especially if you're looking to recreate a celebrity bob look, there is one timeless cut that deserves some special consideration. Because, though the likes of Dawn French and Anna Wintour are known for their signature crops, this '90s-era look was once sported by pop royalty - and just so happens to be topping the 2024 hair trends.

Few could forget the blunt, neck-length lines of Victoria Beckham's bob, circa 1996 - aka her time in the Spice Girls - which she often paired with a little black dress and it seems, unlike the girl band, it is making a comeback. And naturally, we've quizzed the experts on how to replicate her iconic look...

Hairstylist Edward James
Edward James

Edward James is a celebrity hairstylist and co-founder of the retail platform The Hair Consult, who has worked with the likes of Cara Delevingne and Joanna Lumley – and has shared expertise with woman&home on achieving the '90s bob.

What's the Victoria Beckham '90s bob?

Put simply, the '90s bob - or the "Posh Spice bob," as it's also known - is a blunt, neck-length cut, complete with a middle parting and a glossy gleam, worthy of a pop star. As the name suggests, it was Victoria's signature look during her Spice Girls days and has since become synonymous with the decade, and her sophisticated style in general.

As celebrity hairstylist, Edward James notes, "The Victoria Beckham bob from the 90s is more than just a nod to nostalgia; it's a timeless style that adapts beautifully with modern twists also depending on your hair texture and face shape and is proving to be very popular in our salons at the moment."

Victoria Beckham pictured in Paris, 1996 with a blunt pop and wearing a small watch on her wrist

(Image credit: Getty Images/Tim Roney)

Styling-wise, Victoria herself, would either opt for a straight and sleek look or choose to curl the ends of her hair inwards, creating something of a "mushroom" bob-esque shape (which is also on-trend right now). She would then pair her blunt bob with a LBD and her equally signature smokey eye, making up the Posh Spice aesthetic that we know and love today. This sort of timeless style is very much back and naturally so is the sharp haircut that capped off her look.

How to achieve the '90s bob

The look itself is definitely a statement, but also surprisingly low-maintenance (though frequent trims may be required to keep the clean, blunt shape) and easy to style - the key lies in the prep...

Prepping the hair:

James recommends kicking off your styling with the Color Wow Dream Coat Supernatural Spray, "before you even pick up your blow dryer, spritz your damp hair with this." Explaining that "it's like a mini keratin treatment, really getting that frizz under control and setting the stage for a super sleek look."

Blow-Drying:

James then recommends the Aveda Wooden Paddle Brush for when you're drying your bob: "As you dry your hair, use this brush - it’s my favourite for creating zero root lift and creating a sleek swishy result and the wide base of the brush helps smooth large sections of hair, giving you that sleek, straight finish you're after faster. 

Straightening:

To achieve Victoria's super sleek finish, one of the best hair straighteners will come in handy, as James notes: "If your hair does tend to become frizzier with humidity, use a straightening iron to seal in the sleekness. Before using Irons, I recommend using Color Wow’s Extra Mist-ical Shine Performance Enhancing Spray, which will add mirror shine but also offers heat protection."

Finishing Touches:

"For some final control over any flyways, Oribe Superfine Hair Spray will set your style with this hairspray. It's light, so it won't weigh your hair down or make it crunchy, but it'll hold everything in place beautifully but still allow movement," says James.

Who should get the '90s bob?

The beauty of the '90s bob lies in its simplicity and versatility, as it can be adapted to suit all hair types, though James particularly recommends the cut for those with straight, fine or wavy hair types.

Straight hair, James says, "is a dream texture for the Posh bob. It naturally falls into that sleek, sharp style." Fine hair can also benefit, as this bob, "creates an illusion of thickness, especially with a blunt edge."

This style can also be very flattering on wavy hair, "especially if you're up for a bit of styling. It gives the bob a softer, more textured look."

As for what face shapes best suit this retro bob, we have some good news - the look can be easily adapted to suit all facial structures...

  • Oval: "This cut is a winner here and I love the way that the chin-length style balances the proportions of an oval face beautifully."
  • Heart: "The bob can really flatter a heart-shaped face as it draws attention away from a wider forehead and towards the chin, creating a lovely balance," says James.
  • Square: "If you have a more angular or square jawline, the cut softens the edges and brings a nice femininity to the face as well as lots of movement."
  • Round: "While not a traditional choice, a longer bob with some layering can work wonders, elongating the face, but aim to go for a slightly longer version to create more elongation of the face."

Our fave '90s bob looks to inspire your next trim

Of course, while Victoria Beckham is perhaps best known for the blunt, '90s bob, she isn't the only famous name to have sported the timeless look. So, if you're considering the chop, here are a few of our other favourite celebrity bob styles...

1. Victoria Beckham

Victoria Beckham is pictured with a blunt bob during Premios Amigo 1997, Congress Centre, Madrid, England, on 26 November 1997.

(Image credit: Getty Images/ JMEnternational)

If you came here for inspiration on Victoria Beckham's exact '90s look, we would be remiss if we didn't offer you another angle of her iconic style.

2. Jennifer Lopez

Jennifer Lopez is pictured with a bob, as she attends the "Hustlers" premiere during the 2019 Toronto International Film Festival at Roy Thomson Hall on September 07, 2019 in Toronto, Canada.

(Image credit: Getty Images/Amy Sussman/SHJ2019/WireImage)

If you've got highlights, or are looking to add some to this '90s cut, Jennifer Lopez's own, honey-coloured bob offers the perfect inspiration. The bob, like Victoria's is largely on length, but has the addition of warm and light highlights framing her face and scattered throughout.

3. Gemma Chan

Gemma Chan, is pictured with a blunt bob, whilst attending the "The Eternals" UK Premiere at BFI IMAX Waterloo on October 27, 2021 in London, England.

(Image credit: Getty Images/Karwai Tang/WireImage)

If you're looking for a modern way to wear this retro bob, we'd recommend following Gemma Chan's lead. Here, the actress can be seen with a slightly shorter and very sleek style, which just looks so sophisticated.

4. Kerry Washington

Kerry Washington is pictured with a wavy bob, whilst attending the 2020 Vanity Fair Oscar Party hosted by Radhika Jones at Wallis Annenberg Center for the Performing Arts on February 09, 2020 in Beverly Hills, California.

(Image credit: Getty Images/Rich Fury/VF20)

If you have a curly hair type, or prefer to add a slight wave/curl to your hair, rather then opting for a straight style, we love Kerry Washington's bob from 2020. It's effortless and so easy to recreate with the help of the best curling tools.

5. Alexa Chung

Alexa Chung is pictured with a wavy bob, whilst attending "In America: An Anthology of Fashion," the 2022 Costume Institute Benefit at The Metropolitan Museum of Art on May 02, 2022 in New York City.

(Image credit: Getty Images/Taylor Hill)

Alexa Chung is another celebrity who is famed for her signature bob hairstyle. At the 2021 Met Gala, she opted for this, soft, "undone" wavy look, which is so wearable and again, easy to replicate.

Naomi Jamieson
Digital Beauty Writer

Naomi is a Digital Beauty Writer from woman&home, where she covers everything from skincare to fragrance but specialises, particularly, in makeup and nail trends. Through her work, Naomi gets to share her trend expertise and share her own shopping recommendations and product reviews. Previously, she worked as a Lifestyle News Writer for My Imperfect Life magazine, where she used her savvy for TikTok to bring readers the latest beauty buzzwords, fashion movements and must-have products. 

Before that, Naomi split her time between both GoodTo and My Imperfect Life, whilst training for her Gold Standard diploma in Journalism with the NCTJ, for which she earned a Distinction. Interestingly though, Naomi actually has a background in design, having studied illustration at Plymouth University but leapt into the media world in 2020, after always having a passion for writing. Now, when she isn’t reporting on the best perfumes and latest beauty releases, you can find her drinking copious cups of coffee, drawing and probably online shopping...