Jada Pinkett-Smith has launched her own beauty brand, Hey Humans
Jada Pinkett-Smith is the latest celeb to throw their hat into the beauty ring
Beauty news alert! Jada Pinkett-Smith has just launched her new beauty brand, Hey Humans, and it's already available to shop at Target.
Jada Pinkett-Smith took to Instagram to announce her new affordable beauty line. "As a lot of you may already know ... self-care is a major passion of mine," she wrote on Instagram in a post announcing the brand yesterday. "Well, today, I’m introducing you to a brand I’m Co-founder of called @heyhumansofficial.
"We produce naturally derived personal care products packaged in aluminum and paper, which are both recyclable materials that help keep our oceans and landfills more healthy."
She continued, "Not only did I want to help create quality personal care products that have recyclable packaging, but I wanted it to be accessible to everyone. I hope you will join my family and I on our Hey Humans journey by using our personal care products that not only help us take care of ourselves but also help us to care for our planet and humanity at large".
A post shared by Jada Pinkett Smith (@jadapinkettsmith)
A photo posted by on
More from woman&home:
- Best eye cream: our favourite formulas for every skin type
- Best moisturiser for dry skin: the beauty editor approved buys for flaky skin
- Best retinol creams and serums to anti-age your skin
Hey Humans products are vegan, 99% plastic-free, and all cost less than six dollars. Available at Target now, the range includes natural deodorant, toothpaste, body lotion, and body washes (which we imagine now make up a large part of Jada Pinkett-Smith's skincare routine).
Shop Hey Humans at Target now
Hey Humans Rose Ginger Body Wash, $5.99, Target
Containing jojoba seed and essential oils, this is one of six different vegan Hey Humans body washes.
Hey Humans Lavender Vanilla Body Lotion, $5.99, Target
Enriched with shea butter, vitamin E and essential oils to help keep skin moisturized all day long.
Hey Humans Coconut Mint Natural Deodorant, $4.99, Target
An aluminun-free roll-on deodorant for all day odor protection.
The star is one of several famous faces to launch their own beauty brand of late, with Priyanka Chopra's Anomaly haircare line having dropped at Target at the start of the month and JLo Beauty the month before. Sofia Vergara and Ciara have also announced their upcoming beauty brands, so it's quite the year for celebrity beauty brands!
Sign up for the woman&home newsletter
Sign up to our free daily email for the latest royal and entertainment news, interesting opinion, expert advice on styling and beauty trends, and no-nonsense guides to the health and wellness questions you want answered.
Well, we know what we'll be shopping for next time we're at Target...
Lucy is a UK-based beauty journalist who has written for the likes of Marie Claire, Cosmopolitan, OK!, Women's Health and more, as well as contributing to woman&home. Her work covers everything from expert skin and haircare tips to the latest product launches and the show-stopping beauty looks spotted backstage at London Fashion Week. During her career she's interviewed some seriously famous faces, from Little Mix to Drag Race royalty The Vivienne, as well as chatting to the industry's leading hairdressers, dermatologists and make-up artists.
-
32 times the royal children stole the show over the years, from Prince Harry's cheeky poses to huge yawns from Prince Louis
Sure, they might be royal, but they're still children at the end of the day...
By Jack Slater Published
-
32 facts about King Charles's coronation that you might not have known before
It was an historic day, but there are probably plenty of details you're not aware of...
By Amy Hunt Published