Aldi launch a Benefit mascara dupe, and shoppers are absolutely loving it

By Lucy Buglass
Love a bargain? Aldi are now selling a Benefit mascara dupe, and its only £5.99.
The new product, called ‘Too Legit” is being hailed as almost identical product to Benefit’s iconic ‘They’re Real’ mascara. At first glance, you could probably get the two mixed up.
Aldi have described their new mascara as ‘long lasting’, promising to add ‘curl, definition and dramatic length’. They also say it’s perfect for ‘everyday or evenings out’. All of these statements are bold, but we hope they’re true.
So far Too Legit mascara has received numerous reviews, all of which are overwhelmingly positive. Shoppers are going wild for the affordable product.
MORE: Aldi set to scrap plastic bags in favour of paper and compostable versions
Benefit’s signature product costs you £18.70, and happy shoppers are claiming you can get the same result for a fraction of the price at Aldi. If these reviews are anything to go by, we can’t wait to try it ourselves.
One shopper said ‘I have purchased 4 of these mascaras. They are the exact same as Benefit’s at a fraction of the price. Lasts all day and gives incredible length! Highly recommend!’
Another agreed. ‘Wow wow and wow. Bought this after seeing it as a special buy. It's fabulous. I usually use top brand mascara but this is as good as any of them. Not clumpy or lumpy. Makes lashes look long but individual. Little end of brush separates really well and lifts. Stock up now before it runs out.’
MORE:Aldi launch new £3.99 range of reed diffusers and they’ll have you dreaming of summer
The mascara has tiny bristles, making it easy to coat smaller lashes without clumping or making a mess. An added bonus is that the product is also cruelty-free, which has pleased many customers.
‘A great mascara and cruelty free. Aldi have changed my beauty buying…’ Said one review.
Recently, Aldi also released a hydrating skin product loved by the Duchess of Cambridge. At £3.99, this one is an absolute steal too…
What’s your favourite Aldi bargain buy?
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