Good Morning Britain bosses hold 'crisis' talks following disastrous Patsy Palmer interview

Good Morning Britain producers are reportedly concerned about the breakfast show's reputation

Good Morning Britain bosses reportedly called a ‘crisis meeting’ following Patsy Palmer’s ‘Piers Morgan’ departure from a virtual interview on the show last Wednesday. 

The former EastEnders star abruptly left the conversation after she took issue with the segment’s tagline, leaving presenters Susanna Reid and Ben Shepherd lost for words. Calling in via a video link from her Malibu home, Patsy cut the interview short when she noticed the provocative caption, which read ‘Addict to Wellness Guru.’ 

“You know what actually, I don’t even want to do this interview because I don’t even want to look at what it says at the bottom of that screen,” she said. “So, I’m just going to switch off, do a real Piers Morgan, and just say, it’s not okay to have ‘Addict to Wellness Guru’ on the bottom of the screen." 

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Susannah and Ben’s attempts to apologize were not accepted by Patsy, who continued: “My issues that I had years ago, that were talked about by me many many years ago, and it's over, so I am not going to talk to you, don't worry about it but I don't really want to talk to you.” 

The British actor buckled down on her decision to quit the interview in an Instagram story later that day, in which she detailed her issues with Good Morning Britain’s treatment of her. 

“I am not going to waste those precious five minutes talking about things that are 20 years old or about Meghan and Harry,” she wrote. “I was supposed to be on there to talk about my new business that I have created that couldn’t be more opposite than that headline.” 

The recent incidents involving Patsy and Piers have reportedly prompted Good Morning Britain bosses to take action to salvage the show’s reputation. 

“On Thursday, the GMB production team were summoned to a meeting about the handling of Patsy’s chat,” a show insider told the Sun. "It was made clear to some members of the team that this was a crisis meeting as there were issues that needed addressing quickly.” 

The ITV show has suffered declining ratings since Piers Morgan’s dramatic exit on March 10, losing 358,000 viewers within the first two days of his departure. 

Emma Dooney
Lifestyle News Writer

Hailing from the lovely city of Dublin, Emma mainly covers the Royal Family and the entertainment world, as well as the occasional health and wellness feature. Always up for a good conversation, she has a passion for interviewing everyone from A-list celebrities to the local GP - or just about anyone who will chat to her, really.

Emma holds an MA in International Journalism from City, University of London, and a BA in English Literature from Trinity College Dublin.