Holly Willoughby's make-up and skincare - What does the This Morning star use?

These are the products Holly Willoughby's make-up artist uses on her on the regular

Holly Willoughby - What makeup does Holly Willoughby use?
(Image credit: Getty Images)

Ever wondered what's inside Holly Willoughby's make-up bag? You're in luck, because we're about to share some of the products the This Morning presenter uses to get camera ready.

So how does she look so great? What are her secrets? Below are a few of the make-up brands her make-up artist, Patsy O'Neill, regularly uses on the star, plus some of Holly's favourites in her own words. 

What make-up does Holly Willoughby wear?

Fortunately enough, O'Neill regularly posts breakdowns of the star's make-up to her Instagram account. Below are some of the brands she regularly uses on Holly Willoughby...

  • IT Cosmetics
  • Hourglass Cosmetics
  • Delilah
  • Blink Brow Bar
  • SUQQU
  • Illamasqua
  • Eyeko
  • Surratt
Surratt Surreal Skin Foundation Wand

Surratt Surreal Skin Foundation Wand, £62, Lookfantastic

The Surratt Surreal Skin Foundation Wand has popped up a few times on O'Neill's Instagram breakdowns (Holly is shade 5), as have Blink Brow Bar's brilliant brow products, available on Lookfantastic.

Keep reading for Woman & Home's interview with Holly in which she revealed a few more of her go-to beauty buys.

Chatting to W&H Beauty Editor, Fiona Mckim in 2017, Holly reveals her earliest beauty memories, her favourite products and her make-up and skincare secrets...

The first beauty product I remember using is Clean & Clear. I must have been 13 or 14, just when your skin is starting to change. It was really strong and you felt that because your skin was tingling it must be doing something good for you. When I started having sleepovers with other girls it was, "Oh yes, I've got my Clean & Clear... you've got the pink one, I've got the blue one"

If eyelash curlers were discontinued I'd be upset. Even if I have no other makeup I have to curl my eyelashes every morning. My tip is to heat the curlers up with a hairdryer (just be very careful not to burn your eyelids!)

Sisley The Makeup Eyelash Curler

Sisley The Makeup Eyelash Curler, £19.57, Feelunique

In terms of beauty disasters, I have always been the kind of person that can't leave a spot alone, and I still don't. When I was younger I'd end up making a right old mess because I would pick my spots, which is so disgusting! It's confusing because you go and have a facial and they get everything out, so you end up thinking, ‘the experts do it, I'm sure by now as a fully grown woman I can do this myself!'

In my handbag I always have a lip balm. There's a Sisley one in a little pink pot and it's so gorgeous, really extravagant. My favourite lipstick, which I'm obsessed with and have been all year, is by Burt's Bees. I wore the red one last night and normally red lipstick goes all over your face, all over your teeth or it sticks and gets really dry, but this one feels just like a lip balm.

Sisley Nutritive Lip Balm

Sisley Nutritive Lip Balm, was £54.50 now £43.60, John Lewis

Burt's Bees Lipstick in Scarlet Soaked

Burt's Bees Lipstick in Scarlet Soaked, £9.99, Feelunique

When I get up before This Morning I wash my hair, use a facial wash in the shower, a light scrub once a week and that's kind of it. At night I take my makeup off with a wipe, which is the best invention for the lazy girl! I've never been a girl who cleanses, tones, moisturises. I do moisturise, but not the whole process, so I love anything I can do all in one, in the shower and be done.

I like high-functioning products, ones that just work and I don't have to do lots of separate little bits and bobs. I don't like wearing foundation, except for work, in real life I use the Garnier BB Cream religiously. It's a bargain, moisturises, covers, evens out and has SPF so for me that's the perfect product

Garnier OriginalBB Cream

Garnier Orginal BB Cream in Medium, £9.99, Lookfantastic

I don't really get hardcore contouring, I also don't get foundation that's got shine in it, at all! I don't get fake tan even though apparently I use all sorts of brands which I get linked to, I think I've had maybe three spray tans in my entire life. I can't get on with it - it goes all dotty in my pores, it stinks and it's never the right colour!

The best tip I've learned from the experts? Less is more, I think. There's a culture that you can cheat your makeup to look like it's been filtered on a phone, but in reality it always looks like you've got a ton of makeup on. You want to be able to see the skin, you want to be able to see freckles, and eyebrows are sisters, not twins. Your natural beauty is the most important thing, instead of changing things or striving to look a particular way. Happiness is not a perfect eyebrow, that feeling should come from somewhere else.

W&H caught up with Holly at the launch of Garnier and UNICEF's partnership. Garnier have made a commitment to UNICEF to work together to support 300,000 children in danger as part of their three year #CommitToCare campaign. This in response to the fact that one in four children worldwide is living in danger, often due to natural disasters and conflict.

Fiona McKim

As woman&home's Senior Beauty Editor, Fiona Mckim has tried more beauty products than she’s had hot dinners and nothing makes her happier than raving about a brilliant beauty find on womanandhome.com or her instagram grid (@fionamckim if you like hair dye experiments and cute shih-tzus)

Fiona joined woman&home as Assistant Beauty Editor in 2013, working under legend Jo GB, who taught her everything she needed to know about the industry (clue: learn about ingredients and employ extreme cynicism). 


In a previous life, Fiona studied journalism back home in bonnie Scotland and honed her skills as a features writer at publications including Junior and Prima Baby, with a brief and terrifying stint on the showbiz gossip pages of a tabloid newspaper in between. She's a skincare fanatic who can’t resist adding an extra step to her routine if it’s all the rage in Japan, loves fragrance, has fun with makeup and never turns down the chance to test a new hair tool. Basically, she loves it all.

When not slathering herself in self tan or squinting at a tiny ingredients list on a moisturiser, you’ll probably find Fiona enjoying something to do with food - cooking it, eating it, cajoling her friends into trekking across London to try a hyped pop-up in a dirty car park. 


Come to think of it, the hot dinners and beauty products are probably about even.