This Nivea moisturiser sells every 20 seconds in the UK – and it’s only £4

A must-have for the winter months.

nivea moisturiser sells every 20 seconds
(Image credit: Getty)

If there’s one market that seems oversaturated with choice, it’s the skincare market.

There seems to always be a hundred options for products for our skincare routine where we only need one - and making the choice between those options can be overwhelming.

Which one works better than the other? Which is worth the money? Which will work for you skin type? Which products should we not mix together? And most important, how on earth do you decide?

Well, as much as we’d like to just go for the prettiest bottle and hope that that will do some good to our skin (and we’re sure we’ve all made the fatal error before – hello breakouts), the best way to weigh up your options is often to go on recommendations.

MORE: How much does the order of your skincare routine really matter?

Now that’s obviously not to say that a product that works well on your coworker’s skin will do wonders for your own – after all even those with who we share the most DNA can have a dramatically different complexion to our own.

But if there’s a product that comes with thousands of rave reviews or consistently manages to fly off the shelves then we’re pretty sure it’s worth giving a try.

And that’s where Nivea comes in.

nivea moisturiser sells every 20 seconds

SHOP NOW: Nivea Light Moisturising Day Cream, £4.10, Boots

Their range of days creams is so popular that new figures have revealed that the brand manages to sell one tube every 20 seconds across the UK. That adds up to a whopping 4,320 tubes sold every 24 hours.

And we can see why.

nivea moisturiser sells every 20 seconds

SHOP NOW: Nivea Rich Moisturising Day Cream, £4.09, Boots

Because with this day cream line, gone are the days of the product confusion – they are all easily labelled with exactly what to use for your skin type.

The simple range offers four different options: Refreshing Day Cream for normal skin, Nourishing Day Cream for dry and sensitive skin, Mattifying Day Cream for oily and combination skin and Tinted Day Cream for those who want a little bit of colour with their moisturiser.

nivea moisturiser sells every 20 seconds

SHOP NOW: Nivea Oil Free Moisturising Day Cream, £4.10, Boots

Each cream also contains SPF 15 to leave your skin with a little bit of sun protection even throughout the winter months, because, although the wind, rain and dark days might fool you, the sun is still hiding behind those clouds and can easily get to your skin.

All four products come in at around £4 and right now at Boots are even included in a three for two offer if you want to stock up.

nivea moisturiser sells every 20 seconds

SHOP NOW: Nivea Tinted Moisturising Day Cream, £3.99, Boots

We're loving the comforting shea butter of the nourishing cream in this cold weather.

With the winter chill hitting in we might grab a couple of bottles stat.

Aleesha Badkar
Aleesha Badkar

Aleesha is digital shopping writer at woman&home - so whether you're looking for beauty, fashion, health or home buys, she knows all the best places to splash your cash. She earned an MA in Magazine Journalism from City, University of London in 2017 after graduating from University of Leeds in 2014 with a BA in English and Spanish (which took her to Madrid for a fun Rioja and tapas-packed year). Aleesha has worked for woman&home since 2019, when she joined the team as their digital news writer. A year on the news team gained her quick and reactive writing skills and a love for breaking stories, invaluable insight into where to get the best lifestyle releases first, an AOP awards nomination and the nickname ‘crazy watch lady’ after she became so obsessed with the royals that she followed breaking news alerts on her Apple Watch.


Before joining the woman&home team, Aleesha wrote for their sister site GoodtoKnow, where she covered celebrity news, health advice and where to snap up the cheapest lifestyle buys. With a background in beauty, Aleesha has also written for Stylist and Women’s Health where she developed an understanding into what makes a stellar product and which brands are worth paying attention to. She never leaves the house without a slick of lip balm and a good slathering of SPF, cannot live without an eyelash curler by her side and is always on the hunt for new lipsticks to add to her ‘Lipstick of the Day’ Instagram story highlight (and color-coordinated collection).

But it’s not just beauty buys Aleesha can help you with. Social media savviness, strong PR relationships and a need to stay in the know mean she’s all about the latest fashions, clever gadgets and reliable lifestyle buys too. She loves indulging in an interior craze (with a bedroom drowned in prints, plants and pink), is a regular visitor to the Missoma and Edge of Ember 'New In' pages and can’t resist the allure of a kitchen gadget—just ask her three coffee machines.

When she’s not playing around with new products and testing anything she can get her hands on, Aleesha spends most of her time with her head in a current bestseller, catching up on the latest Netflix craze with her sister, trying out new recipes, drinking wine with her bestie and (in non-COVID times) has been known to be a bit of a jetsetter amongst her friendship group. Oh and she makes the most of her Disney+ subscription by watching the Marvel films on repeat (definitely not just for Chris Evans...).

Follow her latest shopping & lifestyle advice, beauty insights and social antics on Instagram at @aleeshabadkar.


Twitter: @aleeshabadkar

LinkedIn: aleesha-badkar

Email: aleesha.badkar@futurenet.com