On Sale Now - The Anti-Ageing Avon ANEW Cream That Had Over 30,000 People On The Waiting List

When a night cream has a 30,000 strong waiting list before it's even been launched, that's a pretty good indication that something exciting is on its way to the beauty industry...
The product in question is the Avon ANEWReversalist Infinite Effects Night Treatment Cream, and it went on sale yesterday at a discounted price! You can now pick it up for just £25 instead of £28.
Have you experienced the frustrating scenario where you finally find a cream that works wonders on your skin, but a few months down the line, your glow begins to fade as it becomes used to the product?
According to an Avon survey of 606 women, 50 per cent believed that your skin can build up a resistance to anti-ageing products. Following an extensive year-long study, Avon found that there was some truth in this.
Avon ANEW Reversalist Infinite Effects Night Treatment Cream,Credit: Avon
This was the reason behind developing theANEWReversalist Infinite Effects Night Treatment Cream, branded as the world's first rotational anti-ageing night cream.
The Avon ANEWReversalist two-step night cream usually retails at £28 and works on the premise of a beauty routine using two different, but complimentary, products. You swap between two creams every seven days and this prevents your skin from adapting, and the product's effects dwindling. Some are calling it a '5:2 diet' for the skin, as it works on the same principle that your body, or in this case, skin, will 'plateau' unless you keep it guessing
Avon explained: "By switching back and forth between these two creams every seven days your skin will reap the superior benefits of the anti-ageing Super Retinol Complex. It's the continuation of the rotational technology that helps provide continuous results that do not stall even over a full year."
The first cream works to replenish and moisturise your skin, so that it is then ready for the Super Retinol Complex in stage two.
The results of theAvon ANEWReversalist Infinite Effects Night Treatment Cream,
Credit: Avon
It is the super anti-ageing ingredient retinol that really makes this cream work. Avon explains, "By binding to your skin's surface, the Super Retinol Complex has the ability to dramatically improve the look of tone, clarity and reduce fine lines, wrinkles and dark spots."
Anthony Gonzalez, Avon's director of research and development, says, "Avon was first to market with stabilised retinol and AHAs. We have a 25+ year history of disruptive innovation."
He adds, "ANEW Reversalist Infinite Effects Night Treatment Cream represents the next game changing innovation from Avon that can boast anti-ageing results that intensify month after month and do not stall, with results that are proven by a one year clinical study."
If you weren't on the waiting list but still want to invest you can buy the creamhere.
We have to admit, we are a little tempted, are you?
-
-
Who is in the Unforgotten series 4 cast and what can we expect from the new series of the ITV drama?
The fourth series of the ITV drama Unforgotten finally returns tonight
By Laura Harman •
-
Olivia Munn just shared her go-to skincare products, including a $6 body scrub
We love a celebrity beauty recommendation, especially when it's as affordable as this one from Olivia Munn
By Lucy Abbersteen •
-
Olivia Munn just shared her go-to skincare products, including a $6 body scrub
We love a celebrity beauty recommendation, especially when it's as affordable as this one from Olivia Munn
By Lucy Abbersteen •
-
Sephora now stocks its first Black-owned clean beauty brand, LYS Beauty
It's the first Black-owned clean beauty brand to be stocked exclusively at Sephora
By Lucy Abbersteen •
-
This Zara fragrance is an identical dupe of the signature Chloé perfume we all love
The Chloé perfume has developed a cult following - and now Zara is here with their affordable dupe
By Aleesha Badkar •
-
Kris Jenner is launching her own beauty brand - here's what we know so far
It looks like Kris Jenner is taking a page out of her daughters' books by launching her own beauty brand
By Lucy Abbersteen •
-
When can nail salons open in 2021? What the latest update means for your area
Now that the Prime Minister's "roadmap" has been revealed, here's when nail salons are likely to reopen in England, Scotland, Wales and Northern Ireland
By Amy Hunt •
-
When can beauty salons open in 2021? What the latest updates mean for your area
Following Boris Johnson's published "roadmap" this week, here's when beauty salons are likely to open in your area
By Amy Hunt •
-
When will hairdressers open again in 2021? What we know after the latest announcements
Now that Boris Johnson has unveiled his "roadmap" for exiting lockdown in England, here's when hairdressers are likely to reopen in the UK
By Lucy Abbersteen •
-
Don't skip this beauty product if you want to heal dry skin
Toner - it's not the first product that springs to mind for dry skin but it could be the missing link in your routine.
By Fiona Embleton •