Hill &Friends release their HERO tote with all 100% of the proceed going the NHS

Hill & Friends is the brainchild of former Mulberry creative director Emma Hill and brand director Georgia Fendley, which launched to critical acclaim in 2015 when Anna Wintour graced the front row at London Fashion Week.

Since then the label has built a reputation on bringing the fun back into fashion, and during COVID-19 founder Emma Hill has designed a HERO tote with all 100% of the proceed going directly the NHS.

Alike many brands, Emma has been using her time and platform to spread cheer and positivity in support of the NHS. The £20 tote, which has been designed to celebrate the Heroes of the NHS features a Rainbow, which has become a national symbol of gratitude.

All proceeds will go to the NHS Charities together and the tote will be available to purchase from today. Additionally, the bags have been made from recycled cotton and polyester and printed with 100% eco-friendly materials.

While many accessory brands source production overseas, Hill & Friends’ entire supply chain has recently been brought back to the UK, with every stage from concept to design and manufacture taking place out of the brand’s HQ in Somerset.

By our calculations, that means by purchasing a new handbag from Hill & Friends we’ll be supporting the British economy... A great excuse to add one to the birthday list, right? With celeb fans including Fearne Cotton, Vogue Williams and Millie Mackintosh, we’ll be in good company.

Emma explained to us what makes Hill & Friends bags stand apart from the crowd, saying, "We like to think that we have fused the quality, craftsmanship and desirability of a luxury brand with the democratic, emotional appeal of a brand created for people like us!

"We pride ourselves on the fact that all our handbags are handcrafted in the UK, which gives is the benefit of being able to use the latest technology, ensuring our production minimises waste, without losing traditional artisan leather working skills that make a handbag truly a luxury item. As a brand our distinctive aesthetic celebrates individuality, independence and of course friendliness which is evident in our signature hardware."

We also noticed that the website has an incredible outlet section, with reductions up to 55%. If you have a reason to treat yourself these are our top picks...

Our top picks from Hill & Friends outlet

Happy cross body chain bag, £250 (was £595) Hill & Friends

The 341, £195 (was £395), Hill & Friends

Mini tassel camera bag, £135 (was £295) Hill & Friends

The 341 Oxblood silky calf , £220 (was £295), Hill & Friends

Small happy notebox (in a box), £25 (was £45), Hill & Friends

And finally, if Hill & Friends' mainline collection is out of budget – fear not. You can still snap up the label’s Mix/Hill collaboration with high street fashion favourite Next where prices range from £69 - £119.

Mini cross body bag, £85, Mix/Hill & Friends at Next

Happy shopping!