GHD launches gorgeous new hairdryer for important cause

GHD pink collection

After creating some of the best hair straighteners on the market, GHD has launched a gorgeous new hairdryer to promote an important cause.

The cult hair tool brand, that has historically created some of the hottest hair tools and best hair dryers available,  has launched a gorgeous new range to raise awareness for breast cancer and encourage women to prioritise checking their breasts.

The brand has partnered up with charity Breast Cancer Now for their new Pink Collection, which features three of the brand’s bestselling tools in a beautiful powder pink shade.

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Each tool is brandished with the slogan ‘Take Control Now’, to encourage women to stay aware of their breasts and keep up with regular checks to pick out any lesser known breast cancer symptoms.

And for every product sold from the collection, the brand will donate £10 to global breast cancer charities to try and fight the cause.

The gorgeous range is not their only new launch, as the brand just unveiled their new GHD Rise hot air brush - which has already been met with rave reviews.

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And if you have any friends or family who are still eligible for a student discount, the GHD student discount has currently been boosted to 20 per cent off, so it's the perfect time to splash out and invest in a new pink GHD hair dryer or straightener.

Here's everything you need to know about the new collection...

GHD Pink hair tools: What's available in the new collection?

GHD pink collection

GHD Gold Hair Straightener

RRP: £149

This bestselling tool is a sleeker version of the classic straightener, with technology to maintain a 185 degree heat to leave hair smooth and straight.

Contoured plates also ensure that the tool glides through lengths without snagging, leaving a sleek and shiny finish.

GHD pink collection

GHD Platinum+ Hair Straightener

RRP: £189

The brand’s most advanced hair straightener, the Platinum+ has sensors in the plates to ensure that an optimum styling temperature is maintained throughout use, as it is able to respond to the thickness of your hair and speed of styling.

The rounded body also allows for different types of styling, so you can create a loose wave or bouncy curl without even touching a curling tong.

GHD pink collection

This powerful pink GHD hair dryer will take all the trouble out of how to blow dry hair at home,with a contoured nozzle to give you greater control when styling your hair.

Plus the strong cool shot is perfect for setting your style...and getting a bit of extra air on sweltering days like this!

This gorgeous pink colour may just be our favourite yet!

Aleesha Badkar
Aleesha Badkar

Aleesha is digital shopping writer at woman&home - so whether you're looking for beauty, fashion, health or home buys, she knows all the best places to splash your cash. She earned an MA in Magazine Journalism from City, University of London in 2017 after graduating from University of Leeds in 2014 with a BA in English and Spanish (which took her to Madrid for a fun Rioja and tapas-packed year). Aleesha has worked for woman&home since 2019, when she joined the team as their digital news writer. A year on the news team gained her quick and reactive writing skills and a love for breaking stories, invaluable insight into where to get the best lifestyle releases first, an AOP awards nomination and the nickname ‘crazy watch lady’ after she became so obsessed with the royals that she followed breaking news alerts on her Apple Watch.

Before joining the woman&home team, Aleesha wrote for their sister site GoodtoKnow, where she covered celebrity news, health advice and where to snap up the cheapest lifestyle buys. With a background in beauty, Aleesha has also written for Stylist and Women’s Health where she developed an understanding into what makes a stellar product and which brands are worth paying attention to. She never leaves the house without a slick of lip balm and a good slathering of SPF, cannot live without an eyelash curler by her side and is always on the hunt for new lipsticks to add to her ‘Lipstick of the Day’ Instagram story highlight (and color-coordinated collection).

But it’s not just beauty buys Aleesha can help you with. Social media savviness, strong PR relationships and a need to stay in the know mean she’s all about the latest fashions, clever gadgets and reliable lifestyle buys too. She loves indulging in an interior craze (with a bedroom drowned in prints, plants and pink), is a regular visitor to the Missoma and Edge of Ember 'New In' pages and can’t resist the allure of a kitchen gadget—just ask her three coffee machines.

When she’s not playing around with new products and testing anything she can get her hands on, Aleesha spends most of her time with her head in a current bestseller, catching up on the latest Netflix craze with her sister, trying out new recipes, drinking wine with her bestie and (in non-COVID times) has been known to be a bit of a jetsetter amongst her friendship group. Oh and she makes the most of her Disney+ subscription by watching the Marvel films on repeat (definitely not just for Chris Evans...).

Follow her latest shopping & lifestyle advice, beauty insights and social antics on Instagram at @aleeshabadkar.

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