Cult US brand CeraVe finally brings their first serum to the UK

CeraVe Hydrating Hyaluronic Acid Serum is a serum with a twist, that combines hyaluronic acid with creamy emollients for a true skincare hybrid

CeraVe Hydrating Hyaluronic Acid Serum
(Image credit: Future)

Popular skincare brand CeraVe has been a skin saviour for many of us with dry, dull, and dehydrated skin - and has even turned things around for those with more oily and combination skin types.

The beloved US skincare brand came over to the UK a few years ago and has been constantly snapped up since - with their bestselling Hydrating Cleanser selling out consistently for its velvety texture and truly quenching ingredients.

As well as the addictively good cleanser, the range also boasts one of the best eye creams we’ve come across - with an Eye Repair Cream packed with hyaluronic acid to hydrate the delicate area and essential ceramides to reinforce the skin’s moisture barrier for a brightening and firming effect.

So naturally, we're forever on the lookout for any other star CeraVe products that we can add to our skincare routine, which is why it pretty much made our year when the brand’s first-ever serum came over to the UK this week.

CeraVe Hydrating Hyaluronic Acid Serum

CeraVe Hydrating Hyaluronic Acid Serum

(Image credit: CeraVe)

The CeraVe Hydrating Hyaluronic Acid Serum is a serum with a twist that combines the hydrating powerhouse ingredient with creamy but lightweight emollients that are generally found in moisturisers to provide a heavier duty quenching serum.

Using CeraVe’s signature three essential ceramides to replenish skin and reinforce moisture barrier between the skin's different layers, the refreshing gel-cream hybrid nourishes skin leaving it with a plump and healthy finish. It also uses emollient glycerin for extra moisturisation and vitamin B5 to soothe and protect the skin.

“The concept of a serum is to deliver a high concentration of active ingredients into the skin,” says CeraVe Co-Founder Tom Allison. “Watery serums can prove tricky to apply and evenly distribute across the entire face. CeraVe Hyaluronic Acid Serum was designed with dermatologists, focusing on lightweight emollients for a creamy serum texture that will spread easily and evenly across the face to effectively lock in moisture for all-day hydration.”

The brand-consumer testing found that 91% of testers noticed an improvement in the hydration of their skin just 15 minutes after applying this, with skin remaining 20% more hydrated than usual after 24 hours.

It looks like this is another skincare import we’re going to have to snap up ASAP!

Aleesha Badkar
Aleesha Badkar

Aleesha is digital shopping writer at woman&home—so whether you're looking for beauty, fashion, health or home buys, she knows all the best places to splash your cash. She earned an MA in Magazine Journalism from City, University of London in 2017 after graduating from University of Leeds in 2014 with a BA in English and Spanish (which took her to Madrid for a Rioja- and tapas-packed year). Aleesha has worked for woman&home since 2019, when she joined the team as their digital news writer. A year on the news team gained her quick and reactive writing skills and a love for breaking stories, invaluable insight into where to get the best lifestyle releases first, an AOP awards nomination and the nickname ‘crazy watch lady’ after she stalked the royals via breaking news alerts on her Apple Watch.

Before joining the woman&home team, Aleesha wrote for their sister site GoodtoKnow, where she covered celebrity news, health advice and where to snap up the cheapest lifestyle buys. With a background in beauty, Aleesha has also written for Stylist and Women’s Health where she developed an understanding into what makes a stellar product and which brands are worth paying attention to. She never leaves the house without a good slathering of SPF and is always on the hunt for new lipsticks to add to her ‘Lipstick of the Day’ Instagram story highlight (and color-coordinated collection).

But it’s not just beauty buys Aleesha can help you with. Social media savviness, strong PR relationships and a need to stay in the know mean she’s all about the latest fashions, clever gadgets and reliable lifestyle buys too. She loves indulging in an interior craze (with a bedroom drowned in prints, plants and pink), is a regular visitor to the Missoma and Edge of Ember 'New In' pages and can’t resist the allure of a kitchen gadget—just ask her three coffee machines. Being a product specialist on a brand for bold women (and living the single life) means that Aleesha also knows a thing or two about the must-buy sex toys, so she relishes in unleashing her inner Carrie Bradshaw on our sex & relationships pages.

When she’s not playing around with new products and testing anything she can get her hands on, Aleesha spends most of her time with her head in a current bestseller, catching up on the latest Netflix craze with her sister, trying out new recipes, drinking wine with her bestie and (in non-COVID times) has been known to be a bit of a jetsetter amongst her friendship group.

Follow her latest shopping & lifestyle advice, beauty insights and social antics on Instagram at @aleeshabadkar.

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