This Zara fragrance is a perfect dupe of the signature Chloé perfume we all love

Zara does it again with this chic Chloé perfume dupe—here's why it's a cult buy

A collage of Chloé perfume and zara perfume on a lilac backdrop
(Image credit: Future)

The signature Chloé perfume is one of those scents that most fragrance fans will have tried and loved (or at least tested on counter) at some stage.

This modern classic combines floral, spicy, and grown-up gourmand notes for a beautifully balanced scent that's considered one of the best perfumes for women of the last few decades. Since launching in 2008, it has become instantly recognizable and the sophisticated bow-adorned bottle is a status symbol in its own right.

But while the clean, floral fragrance is undeniably gorgeous, at around $70/£50+ for the smallest size, snapping up a bottle of Chloé perfume is far from a quick trolley dash treat.

However, we've found a beautiful and extremely purse-friendly alternative at high street mecca, Zara, that's just as pretty but a whole lot more affordable. 


Just as Zara is known for its purse-friendly takes on the season's hottest catwalk fashion, the Spanish high street behemoth also offers shoppers the chance to enjoy sophisticated designer-style fragrances at a fraction of the cost.

So it's no surprise that their Rose Gourmand fragrance has been pinpointed by sharp-nosed shoppers as an uncanny match for everyone's favorite luxury Chloé perfume.

Zara Rose Gourmand Eau de parfum |  RRP: $29.90/£19.99

The affordable scent boasts notes of peony and rose—the same aromas that underpin Chloé Eau de parfum. It dries down to a slightly sweeter caramel and vanilla base, with a warm amber hint reminiscent of Chloé's cedar base. Plus, the classy pared-back packaging will look fabulous on any dressing table.


An 80ml bottle of Zara's Rose Gourmand costs a mere £29.90/$19.99, which is a huge saving on the 75ml bottle of Chloé's Eau de parfum. And, as an Eau de parfum strength you can expect it to linger just as long as its designer counterpart.

So while the signature Chloé scent will always have a piece of our hearts, Zara's clever take on grown-up rose perfume more than stands up in its own right.

If you're a fan of the high-low approach to beauty, why not try both? There's no harm in saving your designer scent for special occasions and spritzing your chic Zara dupe with abandon every day. 

Aleesha is a digital shopping writer at woman&home—so whether you're looking for beauty, fashion, health or home buys, she knows what the best buys are at any moment. She earned an MA in Magazine Journalism from City, University of London in 2017 and has since worked with a number of brands including Women's Health, Stylist and Goodto. A year on the w&h news team gained her invaluable insight into where to get the best lifestyle releases first—as well as an AOP awards nomination.