Aveda brings back much-loved discontinued range by popular demand

aveda sap moss range back
(Image credit: Aveda)

For those of us plagued with dry lengths and brittle ends anything that promises to hydrate is like manna from heaven.

Pretty much any and every product that claims to restore the moisture in our locks is slathered on and soaked up like a sponge.

And now hair care brand Aveda has brought back one of their best-loved products that was previously discontinued.

The leading brand has brought back their Sap Moss range that fans haven’t been able to get hold of in more than a decade.

The much-loved range is making its comeback after more than ten years – and its back with a brand new list of hydrating ingredients.

With a formula that promises weightless hydration, the silicone-free shampoo and conditioner use Iceland moss and larch tree sap, which can hold twice its weight in water, to moisturise hair without making it heavy.

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SHOP NOW: Sap Moss Shampoo, £21, Aveda

The gently cleansing product promises not to strip the hair of its natural oils and leaves hair with a woody scent using jasmine, organic olibanum and cypress.

And for anyone who’s a regular at their colour salon, the shampoo and conditioner instantly detangle locks so you can get your highlights done and still be left with soft and shiny locks.

‘#SapMoss is HERE!’ wrote the brand announcing their comeback on their Instagram page alongside a boomerang video of the famous product. ‘You’ve never experienced hydration like this before… Available NOW! #Aveda’.

‘The dynamic duo is 94% naturally-derived,’ they added in another post. ‘Perfect for hydrating all hair types. *From plants, non-petroleum minerals or water.’

MORE: Hairstyles advice and hair care tips you haven't heard before

‘NEW #SapMoss weightless hydration shampoo and conditioner is perfect for ALL hair types! Infusing every strand of hair with luxurious hydration, leaving it feeling soft, shiny and hydrated!’

Fans went wild for the return with many liking and commenting on the posts.

‘Finally!’ wrote one customer. ‘My hair has never been the same since sap moss was discontinued. Thank you for bringing it back.’

‘Fantastic shampoo and conditioner,’ added another.

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Others wrote, ‘This conditioner is fab! 💚’, ‘I’m obsessed with this stuff!’ and ‘Got so much love for #sapmoss 😍’.

And what’s even better than the formula? The packaging.

It’s signature Aveda design comes in packaging made from 59% post-consumer recycled materials and up to 41% bioplastic, with a 60% recycled polypropylene cap.

The range is available online now. We might have to grab ourselves a bottle or two.

Aleesha Badkar
Aleesha Badkar

Aleesha is digital shopping writer at woman&home - so whether you're looking for beauty, fashion, health or home buys, she knows all the best places to splash your cash. She earned an MA in Magazine Journalism from City, University of London in 2017 after graduating from University of Leeds in 2014 with a BA in English and Spanish (which took her to Madrid for a fun Rioja and tapas-packed year). Aleesha has worked for woman&home since 2019, when she joined the team as their digital news writer. A year on the news team gained her quick and reactive writing skills and a love for breaking stories, invaluable insight into where to get the best lifestyle releases first, an AOP awards nomination and the nickname ‘crazy watch lady’ after she became so obsessed with the royals that she followed breaking news alerts on her Apple Watch.

Before joining the woman&home team, Aleesha wrote for their sister site GoodtoKnow, where she covered celebrity news, health advice and where to snap up the cheapest lifestyle buys. With a background in beauty, Aleesha has also written for Stylist and Women’s Health where she developed an understanding into what makes a stellar product and which brands are worth paying attention to. She never leaves the house without a slick of lip balm and a good slathering of SPF, cannot live without an eyelash curler by her side and is always on the hunt for new lipsticks to add to her ‘Lipstick of the Day’ Instagram story highlight (and color-coordinated collection).

But it’s not just beauty buys Aleesha can help you with. Social media savviness, strong PR relationships and a need to stay in the know mean she’s all about the latest fashions, clever gadgets and reliable lifestyle buys too. She loves indulging in an interior craze (with a bedroom drowned in prints, plants and pink), is a regular visitor to the Missoma and Edge of Ember 'New In' pages and can’t resist the allure of a kitchen gadget—just ask her three coffee machines.

When she’s not playing around with new products and testing anything she can get her hands on, Aleesha spends most of her time with her head in a current bestseller, catching up on the latest Netflix craze with her sister, trying out new recipes, drinking wine with her bestie and (in non-COVID times) has been known to be a bit of a jetsetter amongst her friendship group. Oh and she makes the most of her Disney+ subscription by watching the Marvel films on repeat (definitely not just for Chris Evans...).

Follow her latest shopping & lifestyle advice, beauty insights and social antics on Instagram at @aleeshabadkar.

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Email: aleesha.badkar@futurenet.com