Aldi's Christmas advert 2021 delights fans with cameos from Marcus Rashford and a handcuffed Cuthbert the caterpillar

Aldi's Christmas advert 2021 has delighted fans with a number of hilarious puns and surprise guests

Aldi Christmas Advert 2021
(Image credit: Aldi)

Aldi has just released one of the most adorable Christmas adverts ever and fans are loving the hidden meaning and details—but did you spot them all?

Every festive period, supermarkets release a fantastic Christmas advert to get us all in the festive mood. From Marks and Spencer and John Lewis's Christmas advert, there are plenty of contenders for the best Christmas adverts of 2021.

However, Aldi's recent advert may just take the cake! In this adorable advert, we are introduced to Ebanana Scrooge (a hilarious take on Dickens's Ebeneezer Scrooge) who learns about the magic of Christmas with a little help from a ghost that takes the form of a root vegetable. 

This advert has been a huge success and fans have loved pointing out all of the hidden puns and details, here are some of the ones that we spotted...

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Marcus Rashford made a cameo in the advert as the adorable radish character 'Marcus Radishford.' The footballer took to social media to thank Aldi as he revealed that he was proud to participate in the campaign.

Marcus said on social media, "Well done Aldi. This is much bigger than a Christmas ad might not be Oscar-worthy but glad I could play my part."

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In this opening sequence of the advert, Cuthbert the caterpillar makes a guest appearance in a tongue-in-cheek joke by the brand.

In the scene, a caterpillar character can be seen in handcuffs with police officers who appear to be lemons. This little joke was a clear reference to the recent case involving copyright issues with Marks and Spencer's Colin the Caterpillar cake.

Fans loved this cheeky joke from the brand and took to compliment Aldi on social media. "Are those bitter lemons carting off Cuthbert? The advertising creatives certainly 'won Christmas' this year. A triumph!" said one fan.

Another viewer even pointed out that the lemon characters appear to be 'peelers' an old term used to describe the first police officers. 

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The advert was titled 'A Christmas Carrot,' which was an obvious tribute to the classic novel, A Christmas Carol by Charles Dickens. 

Dickens also got a shout-out in the advert, as the story was attributed to 'Charles Chickens,' an easy food pun of the legendary author's name.

Another iconic phrase 'peace and goodwill' was adapted by the supermarket as pea characters were shown donating food and the line read, "Christmas is a time for peas...and goodwill."

Kevin the Carrot also made a star appearance in the show as the ghost who visits Ebanana to show him the magic of Christmas and who could forget Tiny Tom-ato!

At the end of the ad, Ebanana said, 'thank you for pudding up with me,' as he offered the Cratchit carrot family a large Christmas Pudding and the story ended with a lovely message, 'for you to be happy, you need to be kind.'

At the end of the advert, Aldi revealed that they are donating 1.8 million meals to families in need this Christmas, in partnership with the charity Neighbourly. 

Laura Harman
Laura Harman

Laura is a news writer for woman&home who primarily covers entertainment and celebrity news. Laura dabbles in lifestyle, royal, beauty and fashion news, and her favourite stories to cover as anything and everything to do with television and film. She is also passionate about feminism and equality and loves writing about gender issues and feminist literature.


Laura loves drinking and eating and can often be found trying to get reservations at London's trendiest restaurants. When she's not wining and dining, Laura can also be found travelling, baking, and hiking with her dog.