From Penhaligon's to Jo Malone, these are the 8 British perfume brands to invest in

Spanning heritage blends to more niche, modern concoctions that ooze sophistication, these are the British perfume houses to know.

A collage of scents from British perfume brands, including fragrances from Miller Harris, Penhaligon's, Jo Malone and FLORIS, on a cream background with stock images of pink rose petals, blackberries and white flowers.
(Image credit: Miller Harris/ Penhaligon's/ Jo Malone London/ Floris)

From royal favourites to minimalistic and genderless scents that transcend the seasons, there's a British perfume house for every taste and budget.

While French maisons like Chanel and Dior are often the first to come to mind when in pursuit of a chic, long-lasting perfume, there are plenty of equally iconic and stylish brands much closer to home. Indeed, Britain has quite the illustrious fragrance history too, with brands like Floris having been established all the way back in 1730, and still releasing elegant blends to this day. Then, of course, there's Penhaligon's popular line-up of scents, the best Jo Malone perfumes, and so many more that you might not actually know were founded right here in the UK.

So, whether you're seeking a floral fragrance inspired by quintessentially British blooms, an elegant gift (for you or someone else), or perhaps you just want to support a female-founded, London-based brand, these are the ones to shop.

8 British perfume brands to invest in

Jo Malone London

Founded in the '90s by Jo Malone CBE, this brand is home to an array of elegant scents, from delicate and fresh florals to moody oud perfumes. Jo Malone London also boasts quite the A-list clientele, with the likes of Catherine, Princess of Wales, Helen Mirren, and Rosie Huntington-Whiteley reported to wear fragrances from the collection.

Penhaligon's

Known for iconic scents like Halfeti and The Favourite, Penhaligon's is the place to go for a luxury fragrance that demands attention. Each blend is exquisitely crafted, packaged and accompanied by a story that brings its notes to life. The brand's first perfume, Hammam Bouquet, launched way back in 1872, and since then, the collection has grown to include an array of both timeless and modern scents that suit every occasion, season and preference.

Miller Harris

Miller Harris is a luxury perfumery that draws inspiration from poetry, nature, memories, music and art to create its scents. Crafted from the finest ingredients and bottling up quiet British elegance, this is the brand to explore for a really chic and personal signature.

Jo Loves

After stepping down as Creative Director of Jo Malone London in 2006, Jo Malone CBE founded Jo Loves in 2011, which is now home to a plethora of stylish scents, including the popular Pomelo. If you're on the hunt for a fruity perfume, or one that reminds you of holidays along the Italian Riviera, Jo Loves' collection is definitely worth a browse.

Floral Street

Modern and stylish, with sustainability at its core, Floral Street is for those on the hunt for a really unique and multifaceted signature. Its line-up spans everything from sunny gourmand perfumes to spicy, coffee-laced aromas.

Escentric Molecules

Iconic for its contemporary skin-like scents, Escentric Molecules is the place to go for a true signature. Co-founded in London in 2006 by master perfumer Geza Schoen and creative director Paul White, Escentric Molecules is an independent fragrance house that rejects traditional perfume 'codes'. The brand houses scents that are genderless and timeless, designed to play harmoniously with your skin's chemistry rather than fit with trends.

Floris

Established in 1730, Floris is the oldest independent family-run perfumer in the UK and boasts both royal and celebrity clientele, as well as a collection of elegant and iconic scents. Queen Elizabeth II was widely reported to have worn Floris' White Rose fragrance.

Molton Brown

Born on South Molton Street, London in 1971, Molton Brown covers all your body care and fragrance needs, with stylish blends for every taste, whether you favour musky florals and or herbaceous woody perfumes.

Naomi Jamieson
Digital Beauty Writer

Naomi is a Digital Beauty Writer at woman&home, where she covers everything from makeup to skincare but specialises, particularly, in fragrance and nail trends. Through her work, Naomi shares her trend expertise and personal product recommendations. She is also a judge for woman&home's annual hair, skincare and beauty awards.

Previously, she worked as a Lifestyle News Writer for My Imperfect Life magazine, where she used her savvy for TikTok to bring readers the latest beauty buzzwords, fashion movements and must-have products.

Before that, Naomi split her time between both GoodTo and My Imperfect Life, whilst training for her Gold Standard diploma in Journalism with the NCTJ.

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