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John Lewis knows exactly how attention-to-detail can transform your home. And with the festive season almost here, more and more of us are already thinking about what Christmas tree to buy for our home. Though with heights, colours and varieties all so different, it’s often hard to get a feel for what might work for the space.
Now John Lewis has done all the hard work for you. The retailer has now launched their own ‘Virtual Christmas Tree’ feature.
This augmented reality function is available on John Lewis' (opens in new tab)app. This means customers can now see exactly what their chosen Christmas tree would look like when set up at home.
How does the virtual Christmas tree feature work?
The time of coming home with the wrong size tree is over. With this new app function, there’s no need to set foot in the shops when the Christmas shopping frenzy starts.
It allows customers to try out more than half of all the different trees John Lewis has to offer - all from the comfort of their own home.
Forget the obligatory furniture re-jig upon arrival of the Christmas tree, our new Virtual Christmas Tree AR feature allows you to find the perfect tree for your home before you buy it. Try it now via the John Lewis app. 🎄 pic.twitter.com/VTXNbyHwTlNovember 7, 2020
Once the iOS John Lewis app has been downloaded, users can look to see which Christmas trees can be viewed virtually. After picking their chosen tree to try, users simply select the ‘view in your room’ button and tap ‘get started’.
All users have to do then is hold the phone and point it towards the spot they are thinking of having their Christmas tree. The app (opens in new tab) then scans the room and then a tree will be loaded on the screen appearing in the exact position.
What options are there with the virtual Christmas tree?
You can choose for it to be undecorated or fully decorated depending on your preference.
For a more comprehensive view of how the tree will look in the chosen space, customers can even rotate the product for a full 360 degree view. The augmented reality function also ensures that the tree will be in proportion with its surroundings.
@jlandpartners has just released this AR feature - you can bring Christmas tree shopping to you.I won't put my actual tree in front of the TV, where would I watch P̶e̶p̶p̶a̶ ̶P̶i̶g̶ Football? I would also have a mini @MarcusRashford on the top of my actual tree. pic.twitter.com/TizhpRaGSJNovember 9, 2020
So with lockdown (opens in new tab) keeping us all at home for the foreseeable future, John Lewis have found a way to bring their Christmas trees us.
Now we are in the perfect place to make the best Christmas tree decision this year.
Will you give it a try?
Emma is a Senior Lifestyle Writer with six years of experience working in digital publishing. Her specialist areas including literature, the British Royal Family and knowing all there is to know about the latest TV shows on the BBC, ITV, Channel 4 and every streaming service out there. When she’s not writing about the next unmissable show to add to your to-watch list or delving into royal protocol, you can find Emma cooking and watching yet more crime dramas.
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