Why We’re All Shopping At East This Season

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  • Flowing fabrics, beautiful patterns and flattering styles - find out why we'll all be wearing East this autumn/winter...

    The boho trend has been around for a couple of seasons now, and it’s just as big for autumn/winter 2015. Thankfully one store has nailed grown-up 70s styles. Banish all thoughts of thigh skimming dresses and overly-girly floaty designs – East’s stylish midi dresses and flattering faux fur are all you need to feel great in next season’s trends.

    From the cape we’re all coveting to comfy weekend styles you’ll feel fabulous in, East’s autumn/winter 2015 collection has styles to rival the must-have designer pieces of the season. With its refined, focused bohemian aesthetic, it’s the best of the upcoming trends in designs you’ll actually want to wear.

    Wide leg trousers are a huge hit for next season – great news for all shapes and sizes, since they’re so flattering! Tall women will pull these off perfectly, but don’t be worried if you’re petite – just add heels to instantly lengthen those pins. Looking for the perfect transseasonal cover-up? A faux fur gilet will do the job perfect. Whether you pair it with a long-sleeved midi dress or lace blouse, it’s layering at its most simplistic – and effective.

    Ready to start shopping? Click through to see our favourite pieces from the collection, then shop online at east.co.uk and in-store from 1st September…