Birkenstock deals to shop before autumn

A selection of Birkenstock shoes in different styles and colours — (Image credit: Birkenstock)

As the mornings get a bit nippy and we're forced to finally confront the state of our flimsy summer sandals, there's one shoe I absolutely refuse to banish to the back of the wardrobe just yet: my beloved Birkenstocks.

Frankly, if the mere thought of wrestling your feet back into proper, full-coverage shoes makes you want to weep because it means winter is officially looming, you are not alone. There's a TikTok doing the rounds right now – it's already racked up more than five million views – of British women having a collective meltdown over how on earth we are meant to go back to wearing 'real' shoes.

Little wonder, then, that Google searches for ‘women’s clogs' have skyrocketed by an eye-watering 786% in the last month too, according to Birkenstock. It seems autumn finally has a shoe of its own, gently easing us out of our beloved flip-flops while delivering that gloriously comfy foot support we so desperately need. Better still, some of our most reliable high-street heroes – including Schuh, ASOS, and Debenhams – are offering brilliant savings on Birkenstocks right now. (Yes, before you ask, Birkenstocks are comfortable.) You know what to do – it's the perfect shoe for this transitional season.

The footwear experts at Birkenstock recommend these three tips for embracing the clog transition:

Break them in gradually: Like all good things, breaking your clogs in takes time. The wide toe box allows your toes to spread naturally, but you must give the footbed time to mould to your unique foot shape. Grab your autumn clogs now and start wearing them for short walks.
Choose the right fit and style: Assess the colour palette you’re aiming for this autumn and what you will be wearing your clogs for most. Decide whether you need a cosy suede, a courageous metallic, or a convenient EVA pair. With clogs coming in all shapes and sizes, finding a fit that matches your lifestyle is key.
Focus on walking support: You want to maintain the freedom of a flip-flop without sacrificing stability. Look for clogs that focus specifically on healthy feet and walking support, ensuring your transitional footwear provides the coverage you need as the weather turns without making your feet feel trapped.

Heidi is a senior editor, ecommerce specialist, and trained coach with more than 20 years of experience in the media industry. Since joining Future in 2021, she has specialised in high-performing consumer content, creating expert buying guides, trusted product reviews, and curated gift round-ups designed to help readers make practical purchasing decisions.

Prior to her current role, Heidi spent 15 years building a highly successful freelance career. Her bylines span the UK’s top national broadsheet newspapers – including The Guardian, The Times, and The Telegraph – as well as consumer lifestyle titles like Psychologies, Red, Glamour, and Grazia. A former lifestyle columnist for AOL, Heidi spent six years as the Shopping Editor for Mother & Baby.