
Heidi Scrimgeour
Heidi is a seasoned lifestyle journalist with 20 years of experience. Her work has appeared in many of the UK’s top newspapers, including The Daily Mail, The Guardian, and The Telegraph, as well as a wide range of magazines and websites such as Red, Psychologies, and Stylist. She specialises in consumer content - from buying guides and product reviews to gift round-ups that take the stress out of “what to buy for…” any occasion.
A former lifestyle columnist for AOL, one of her pieces was the featured text in a GCSE English exam. Heidi’s work has sparked lively debates, with appearances on ITV’s This Morning, BBC Radio 4’s Woman’s Hour - where she defended Harper Beckham’s use of a dummy - and mentions on Loose Women, as well as being shared by Richard Branson.
Heidi lives on the North Coast of Ireland with her husband and their three children, plus an excessively fluffy cat and an irrepressibly energetic dog. She loves beach walks, espresso martinis, and being left in peace with a good book.
Latest articles by Heidi Scrimgeour
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Is this 3-in-1 blender the answer to cluttered kitchen gadgets? A 70-something home cook gives her honest verdictFrom wild garlic pesto made with foraged ingredients to whipping cream without splattering the walls, a seasoned home cook puts this 3-in-1 hand blender through its paces to see if it can replace multiple kitchen gadgets
By Heidi Scrimgeour Last updated
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When is Amazon Prime Day 2026? A shopping editor's top tips for finding the best deals on home, beauty and fashion essentialsYour complete guide to Amazon Prime Day 2026, including insider tips on how to find the deals worth your attention
By Heidi Scrimgeour Last updated
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The UGG MetroPeak snow boot is a rare combination of super stylish and highly practicalThese 3-in-1 boots genuinely deliver on both performance and style
By Heidi Scrimgeour Published
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The 'granny bob' isn’t a hair trend – it’s a lazy, ageist stereotype that's long overdue for retirementFrom 'granny sandals' to the latest haircut trend, our obsession with labelling older women is still alive and well – and it’s time to call it out.
By Heidi Scrimgeour Published
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You’re never too old to wear a triangle scarf (trust me, I’m a convert at 49)Style has no age limit – I firmly believe that. But am I too old to wear a triangle scarf?
By Heidi Scrimgeour Published
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I spent years searching for the perfect weekend bag – and I’ve finally found itReady for a spring getaway? Chic, spacious, and practical – this cheerful canvas tote holds everything you need, including a laptop
By Heidi Scrimgeour Published
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I haven't run in 10 years – this smartwatch motivated me to start again at 49Meet the Amazfit Active 3 Premium – the smartwatch that finally got me running again after years away from pounding the pavements
By Heidi Scrimgeour Published
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I'm a shopping editor with 10 years of experience covering Amazon sales – these are the Spring deals I never missLife after 40 is too busy for scrolling – here are the Amazon deals I never miss on Spring Deal Days
By Heidi Scrimgeour Published
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Amazon Spring Deal Days 2026 is here – this is what’s worth buying in the saleYour Amazon Spring Deal Days 2026 guide: everything you need to know and how to shop the best deals
By Heidi Scrimgeour Last updated
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When sleep doesn't come easily, can a customisable pillow really help?A hands-on test of the HoneyFoam™ Adjustable Pillow – and whether custom comfort makes a real difference to sleep
By Heidi Scrimgeour Published
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Meet Gruffalo Granny – the new Julia Donaldson character inspired by grandmotherhoodJulia Donaldson has announced a new book inspired by grandmotherhood, and it's sure to strike a chord with parents in their 40s and beyond
By Heidi Scrimgeour Published
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Inside the New M&S Valentine's range: fizz, flowers, PJs and gifts worth treating yourself toI got a sneak peek at the M&S Valentine’s range – these are the pieces I’m genuinely buying myself
By Heidi Scrimgeour Last updated
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Why 2016 nostalgia is suddenly everywhere – and why midlife women can’t look awayFrom chokers to Snapchat filters, 2016 nostalgia is flooding social media – and for women over 40, it’s a surprisingly emotional moment
By Heidi Scrimgeour Published
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If you’re tired of over-complicated planners, start hereI’ve tested more than a dozen diaries over the years. These are the ones that deserve a place on my desk – and on yours in 2026.
By Heidi Scrimgeour Last updated
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Cold hands while working from home? Cosy wrist warmers are my winter secretWorking from home during a cold snap left my hands constantly freezing – until I started wearing wrist warmers. They’re lightweight, practical and make a world of difference at my desk.
By Heidi Scrimgeour Published
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New Year, new shoes: these January Skechers deals are too good to missBy Heidi Scrimgeour Published
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The best champagne, prosecco, and sparkling wine for New Year’s Eve – we tried them allStock up on the best-tasting prosecco and champagne before the New Year, with brilliant bottles of bubbly for all budgets from under £10 to over £50
By Heidi Scrimgeour Last updated
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Buying for grandchildren? These are the Christmas toys worth choosing this yearThe best Christmas toys (that won’t be forgotten by Boxing Day)
By Heidi Scrimgeour Last updated
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The best gifts for women 2025: all the Christmas gifts I secretly wantThe best gifts for women across fashion, beauty, health, and home – all available to buy in time for Christmas 2025
By Heidi Scrimgeour Last updated
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Christmas gifts for couples 2025 – gorgeous gifts for two that will still arrive before ChristmasWe've picked the best gifts for couples that they'll both love - even if they seem to have everything
By Heidi Scrimgeour Last updated
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How a winter escape and a golf lesson in Spain helped me reconnect with my family – and with myselfBy Heidi Scrimgeour Published
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Missed Black Friday? These 29 extended deals are still hanging on (but not for long)Find the best extended Cyber Monday and Cyber Week deals still running, from beauty and fashion to tech, home, and wellness.
By Heidi Scrimgeour Last updated
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Black Friday vs Cyber Monday: Which day has the best deals?Black Friday is now rolling into Cyber Monday, but what's the difference? Here's everything you need to know
By Heidi Scrimgeour Last updated
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Is Cyber Monday worth it, and are the deals better than Black Friday?With Black Friday over, you may be wondering if Cyber Monday sales are worth shopping. Easy answer? Yes.
By Heidi Scrimgeour Last updated
