
Heidi Scrimgeour
Heidi is a seasoned lifestyle journalist with 20 years of experience. Her work has appeared in many of the UK’s top newspapers, including The Daily Mail, The Guardian, and The Telegraph, as well as a wide range of magazines and websites such as Red, Psychologies, and Stylist. She specialises in consumer content - from buying guides and product reviews to gift round-ups that take the stress out of “what to buy for…” any occasion.
A former lifestyle columnist for AOL, one of her pieces was the featured text in a GCSE English exam. Heidi’s work has sparked lively debates, with appearances on ITV’s This Morning, BBC Radio 4’s Woman’s Hour - where she defended Harper Beckham’s use of a dummy - and mentions on Loose Women, as well as being shared by Richard Branson.
Heidi lives on the North Coast of Ireland with her husband and their three children, plus an excessively fluffy cat and an irrepressibly energetic dog. She loves beach walks, espresso martinis, and being left in peace with a good book.
Latest articles by Heidi Scrimgeour
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Kate Middleton's 'Botox in a bottle' isn’t on sale for Prime Day, but it's well worth paying full price forI rarely shop the Amazon Prime Day sale, and this midlife skincare hero isn't even discounted, but it's the one exception I will always make
By Heidi Scrimgeour Last updated
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Birkenstock deals don’t happen every day – but my favourite heatwave shoes are up to 30% off right nowThe Birkenstock sale at Schuh has dropped at the perfect moment for our sweaty, swollen feet
By Heidi Scrimgeour Published
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I paid £120 for these FitFlop leather boots last week – now they’re less than £40 in Amazon’s Prime Day saleThey're 67% off at Amazon
By Heidi Scrimgeour Last updated
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My old Kindle was about to be unsupported – so I reluctantly tested the Scribe Colorsoft, and my family have all tried to steal itBy Heidi Scrimgeour Published
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When does Amazon Prime Day end? The exact date and time shoppers need to know before deals disappearAmazon Prime Day is now live, but the four-day sale won't last forever. Here's when it ends, which deals are likely to sell out first and the shopping editor tips that can help you save more before the clock runs out.
By Heidi Scrimgeour Last updated
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Should you swap your Shark for a budget alternative? I tested the Ultenic in my messy, pet-loving homeThe Ulteic U20 vacuum is a brilliant, budget alternative to Shark and Dyson cordless vacuums. We tested it in a house full of family, pets, and sand.
By Heidi Scrimgeour Published
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I gave away my iron and started writing a novel after buying this Philips clothes steamerWhat started as a way to deal with my son's daily work shirts ended with me ditching my iron altogether – and finding enough spare time to start writing a novel
By Heidi Scrimgeour Published
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This new Simba range is so good, I'm upgrading all my old beddingI always thought expensive bedding was an unnecessary indulgence, but now I see what I’ve been missing
By Heidi Scrimgeour Published
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The new Roman collection is here, and it's redefining 'age-appropriate' fashionThe latest Roman collection arrives with a clear message: great style has no expiry date
By Heidi Scrimgeour Published
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Not socks, not smellies: Father’s Day gifts our shopping editors would buy againEditor-approved Father’s Day gift ideas he’ll actually use, love, and want to keep
By Heidi Scrimgeour Published
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The comfortable Skechers I’d buy before Prime Day 2026 arrives – and how to choose the perfect pairPrime Day hasn’t started yet, but these are the Skechers styles that tend to sell out fast when the sale starts
By Heidi Scrimgeour Last updated
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Sorry to my air fryer – this portable gas barbecue has become my go-to for quick and healthy midweek dinnersThe Char-Broil Grill2Go X200 is a quick, compact, and powerful BBQ that's perfect for small homes and solo chefs - here's more about why we love it
By Heidi Scrimgeour Published
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I upgraded my 15-year-old BBQ for the Weber Spirit E-310 – and I’m never going backThinking of upgrading your BBQ? The Weber Spirit E-310 delivers fast heat-up, precise cooking and a sleek design – here’s what stood out
By Heidi Scrimgeour Published
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I didn’t want to love these Sweaty Betty leggings – but they’re by far the best I’ve ever wornExpensive, heavily hyped and long avoided – are Sweaty Betty leggings really worth it after 40? Our tester finds out...
By Heidi Scrimgeour Published
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Is this 3-in-1 blender the answer to cluttered kitchen gadgets? A 70-something home cook gives her honest verdictFrom wild garlic pesto made with foraged ingredients to whipping cream without splattering the walls, a seasoned home cook puts this 3-in-1 hand blender through its paces to see if it can replace multiple kitchen gadgets
By Heidi Scrimgeour Last updated
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The UGG MetroPeak snow boot is a rare combination of super stylish and highly practicalThese 3-in-1 boots genuinely deliver on both performance and style
By Heidi Scrimgeour Published
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The 'granny bob' isn’t a hair trend – it’s a lazy, ageist stereotype that's long overdue for retirementFrom 'granny sandals' to the latest haircut trend, our obsession with labelling older women is still alive and well – and it’s time to call it out.
By Heidi Scrimgeour Published
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You’re never too old to wear a triangle scarf (trust me, I’m a convert at 49)Style has no age limit – I firmly believe that. But am I too old to wear a triangle scarf?
By Heidi Scrimgeour Published
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I spent years searching for the perfect weekend bag – and I’ve finally found itReady for a spring getaway? Chic, spacious, and practical – this cheerful canvas tote holds everything you need, including a laptop
By Heidi Scrimgeour Published
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I haven't run in 10 years – this smartwatch motivated me to start again at 49Meet the Amazfit Active 3 Premium – the smartwatch that finally got me running again after years away from pounding the pavements
By Heidi Scrimgeour Published
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I'm a shopping editor with 10 years of experience covering Amazon sales – these are the Spring deals I never missLife after 40 is too busy for scrolling – here are the Amazon deals I never miss on Spring Deal Days
By Heidi Scrimgeour Published
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Amazon Spring Deal Days 2026 is here – this is what’s worth buying in the saleYour Amazon Spring Deal Days 2026 guide: everything you need to know and how to shop the best deals
By Heidi Scrimgeour Last updated
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When sleep doesn't come easily, can a customisable pillow really help?A hands-on test of the HoneyFoam™ Adjustable Pillow – and whether custom comfort makes a real difference to sleep
By Heidi Scrimgeour Published
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Meet Gruffalo Granny – the new Julia Donaldson character inspired by grandmotherhoodJulia Donaldson has announced a new book inspired by grandmotherhood, and it's sure to strike a chord with parents in their 40s and beyond
By Heidi Scrimgeour Published
