If you want to start leading a healthier lifestyle but aren't sure where to start, our brand new sister site FitandWell.com (opens in new tab) might be just what you needed.
While wanting to be healthier is a common goal whatever your age, it's become an even bigger priority after lockdown, when we all got a chance to slow down and reassess priorities.
But if you aren't sure where to start, our brand new sister site FitandWell.com can give you a helping hand.
The new digital wellness brand launched on Thursday (16th July), with a mission to help people live healthier, happier and longer lives in the COVID-19 era.
But if you usually feel overwhelmed with fitness and health advice, fear not. FitandWell.com is targeted at anyone who wants to improve their overall health and fitness, not matter their gender, how old they are or what fitness level you're starting with.
It will also take into consideration older users, and offer recommendations for exercise plans and nutritional advice that are suitable for the booming ‘active aging’ segment.
You'll be able to find the advice you need, whether you simply want to lose a few excess pounds or train for a specific goal. To help you, you'll be able to access health and wellbeing, fitness, nutrition and mental health as well as a mix of health-related news, exercise-based how-to guides, reviews of fitness equipment, healthy recipes and inspiring case studies.
FitandWell.com will also focus on fitness technology - with buying guides covering fitness trackers and reviews of online personal training products - which is especially handy at a time when you might not want to return to the gym just yet.
Paul Newman, Managing Director of FitandWell.com, explains, “People’s priorities have naturally changed as a consequence of living through the greatest public health scare in living memory. Being fit and healthy is no longer an option, particularly for those in high-risk groups, it’s a practical necessity. And that’s why we’ve launched FitandWell.com to provide people of all backgrounds with practical and accessible advice for everything from weight loss to eating more healthily. By being the first digital media brand to exclusively target the post-COVID-19 landscape we intend to open up a valuable new audience for our commercial partners in the process.”
Paul Douglas, Content Director of FitandWell.com, says, “My experience on T3.com has been that there’s a real appetite amongst readers for accessible, engaging health and fitness content. I’m really excited to be launching a new brand where we’ll be delivering that content, helping people to create the right diet plans and exercise programmes for their needs, to buy the best products to reach their goals and to use those products to get great results.”
Mariana is the editor of My Imperfect Life. She has previously worked for lifestyle titles including GoodtoKnow covering all aspects of women’s lifestyle - from the Royal Family, beauty and fashion to wellness and travel. She was nominated for AOP Digital Journalist of the Year in 2020, and for New Digital Talent of the Year at the 2016 PPA Digital Awards. She’s mildly obsessed with TV (reality TV shows included) and spends far too much time planning her next trip away.
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