The Zara personalised bag collection brings luxury style to high street shoppers, just in time for spring

Could the Zara personalised bag collection be the answer for achieving that high-end handbag look on a budget? We think yes.

For years, personalising handbags with your name or initials has been largely the domain of luxury fashion houses. Louis Vuitton has allowed customers to personalise their products with initials and customised details, adding an elevated and bespoke finish. However, now, the high street has an equivalent.

The Zara personalised bag collection has recently made this concept accessible to shoppers on a budget, and we're seriously impressed. Some of these handbags could even be considered some of the best designer lookalikes, with silhouettes reflecting styles from brands such as The Row, Loewe and Totême.

Zara's personalised range features a variety of on-trend styles, all of them fulfilling that aspirational, 'quiet luxury' aesthetic that's seen a huge rise in the passing seasons. There are raffia totes – ideal for warm-weather styling, faux-leather bucket bags and everyday crossbody designs that are both functional and fashion-forward. And for an extra £3 you can add your initials to each style.

Shop the Zara Personalised Bag Collection

The Zara customised bag collection not only offers luxury-style bags at accessible price points, but it also elevates the shopping experience into something much more considered and personal. I've always loved the idea of owning a bag with my own initials on it, but until now, it's been way out of my budget. This collection turns a quick high street shop into something a bit more thoughtful and special, which I'm all for.