Martha Stewart's dramatic hair transformation trades her signature blonde for rosé pink

Want to incorporate a dose of colour into your look? Take the lifestyle guru's elegant new hairdo as your sign

Image of Martha Stewart smiling with blonde curled shoulder-length bob and wearing a khaki beige shirt
(Image credit: Getty Images / Jose Perez/Bauer-Griffin / Contributor)

Many of us will understand the itch to switch up our look now and then, and one of the easiest ways to do that is a hair makeover – whether that's with a fresh cut, colour or style.

With bobs and colour glossing being prominent players in the list of 2026 hair trends, it makes total sense for Martha Stewart's latest hair transformation to combine the two for the ultimate summer-ready hairdo.

The lifestyle guru has just debuted a major change to her tresses, trading in her bright blonde colour for an elegant, shimmering hue not unlike a pale rosé wine – and it's so gorgeous it may just have convinced us to book our next colour appointment. Plus, we've got everything you need to try the look for yourself at home.

In a reel posted to Instagram on Sunday, 9th August, Martha Stewart made waves when celebrity hairstylist Chris Appleton debuted her new hair transformation – and it's a major change to her signature golden blonde bob.

The presenter revealed a gorgeous soft rosy pink hue that Appleton dubbed 'rose gold'. This transformation is a masterclass of a subtle take on a vibrant colour that adds dimension and definition to the locks.

The summer-ready colour was accompanied by a flattering chin-grazing cut and voluminous, bouncy curls that gave Stewart's tresses a fuller-looking appearance.

While the hairstylist used a Schwarzkopf gloss to achieve the look, which can be easily recreated at your nearest hair salon, you can also trial the rosy hue for yourself by using a colour-depositing hair mask or at-home hair gloss.

Unsurprisingly, the transformation saw thousands of comments roll in. One user stated that the colour made Martha's skin "glow", while another hailed how "incredible" the results were – and we couldn't agree more.

Sennen Prickett
Digital Beauty Writer

Sennen is Digital Beauty Writer at woman&home, where she shares the latest beauty launches, trending buys and personal product recommendations, from makeup and hair to skincare and nails. She is also a judge for the annual woman&home Haircare, Skincare and Beauty Awards.

Previously, Sennen achieved a First Class Fashion and Beauty Journalism degree at Birmingham City University, before undertaking her role as Junior Digital Fashion and Beauty Editor at FROW Magazine. During this position, she wrote about the latest industry news, new product launches, viral trends and thoroughly reviewed a lineup of beauty products. Since leaving FROW, Sennen has gone on to create fashion, beauty and lifestyle content with numerous brands, including Who What Wear UK, HuffPost UK and Harvey Nichols.

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