The Beautiful Christmas Homeware Trend We’re Borrowing From The US

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    Many great traditions have travelled across the pond and this year the Great British Christmas is set to undergo an American style makeover. Built upon a fuss-free colour palette of red and white, the energetic Happy Holidays trend is simple, timeless and easy to replicate.

    Combining nostalgic traditional Christmas comforts, such as cosy Argyll knits, festive emblems and chic patterned crockery. This vibrant and modern theme brings your dining table to life through playful toy-inspired touches the little ones won’t tire of looking at.

    Think cheeky Santa clause gnomes, plush Christmas pudding cushions, novelty Christmas jumper bunting and magical light up cloche centrepieces. Add in a scattering of ornaments housing tiny tea light candles and really watch their faces light up.

    Tactile, modern and imaginative this trend is warm, welcoming and timeless. An inviting festive setting that your friends and family can enjoy for Christmases to come.

    Collection available from 25th October (dinnerware/home accessories) and 2nd November (decorations) – at selected Sainsbury’s stores. To find your nearest store and discover the other ranges visit

    Candle aware: Never leave a lit candle unattended

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