Let's face it - Holly Willoughby is pretty much the undisputed queen of daytime TV fashion.
The 36-year-old regularly delights fans with her outfits on This Morning, and rarely fails to hit the fashion mark with her satorial offerings.
In fact, her outfits are usually so popular that items she's worn regularly sell out, both from high-street stores including Hobbs and Marks & Spencer, to higher-end items from the likes of L.K.Bennett and Jigsaw.
But one of Holly's most festive dresses so far this winter has caught our attention, given that it would make for the perfect outfit for the Christmas party season.
Holly and co-host Philip Schofield have recently shot the Christmas campaign for ITV - and within it, Holly has donned a fantastically shimmery, silver dress that's as flattering as it is fun.
Posing with some exciting-looking presents, she and Philip are matching in grey-toned outfits.
And though a full view of Holly's dress is slightly hidden in the Christmassy photos of her and Philip, it's clear that the pleated skirt and sparkling silver top knit combo would be the ideal option for the festive season.
The 3/4 quarter length sleeves are also the ideal option for the colder months, keeping you warm while also looking stylish.
So where can you get your hands on this pretty metallic dress? Well, luckily for us Holly's latest outfit is from a popular high-street store - and available for under £30!
The star got her dress from online retailer Very, where it's sold for just £28! The flattering, skater style dress is actually on sale, down from £40 - so what better time to buy it for yourself?
The dress is currently sold out in a size 8 and 10, but is available in all other sizes up to a 24.
Team the look with some simple black boots and an understated black blazer for a chic and sophisticated outfit ensemble.
Happy customers have already left a range of positive reviews on the website regarding the dress, with one saying that it's a "gorgeous dress" which is "comfortable and sleek" when on.
Another wrote, "Recently bought this dress for parties and Christmas lunches, very smart and comfortable understated sparkle. Love it."
We're pretty much convinced - will you be snapping it up for party season?