The White Company's 'Mistletoe' is the new scent of Christmas – and it's already a best-seller

The new fragrance is surprisingly fresh for a seasonal scent – the perfect alternative to spiced aromas

The White Company Mistletoe collection
(Image credit: The White Company)
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Earlier this month, I visited The White Company headquarters to experience the new Mistletoe collection, which I can confirm smells absolutely divine.

While 'Winter' will always be the brand's resounding bestseller, with its unmistakably warm, festive blend of spices, this new Mistletoe fragrance is set to be the scent of Christmas this year. It's an uplifting rival to 'Winter,' offering a festive fragrance for those who find the heady spices of many Christmas candles and winter home sprays too overpowering.

Mistletoe is a recognisable winter aroma, inspired by the freshness of a frosty winter morning, with delicate top notes of vetiver, fresh middle notes of bergamot and warm base notes of cedar. The fragrance smells surprisingly fresh and yet comforting and cocooning too.

The new Mistletoe collection is available in scented candles, fragrance oils, room sprays and diffusers, letting you choose how to scent-scape every room with ease.

New launch: Mistletoe Collection

Unlike the distinctly sharp and green Fir Tree scent, this new Mistletoe fragrance is more invigorating and fresh, blended to 'capture the freshness of a winter morning'.

Mistletoe is still part of the 'woody' scent family, but it combines the lush fragrance of vetiver grass, which lends lightness, brightness, and crispness. This earthy top note balances the gentle citrus lift of bergamot with warm base notes of cedarwood.

What I loved most about the Mistletoe scent was how light it feels; it instantly triggers memories of walking through the countryside on a cold, crisp winter morning.

It's a refreshing way to enjoy seasonal fragrances, rather than relying solely on classic spiced Christmas scents like the Winter collection. The Mistletoe collection is the perfect blend for a busy festive household where heady cinnamon spice and cloves feel too heavy and overpowering with everything else going on.

It was launched earlier this month, but already has a five-star rating on The White Company website. As predicted, many reviews note how it's 'not too Christmassy', so it will still feel relevant well into the new year.

The White Company Mistletoe collection

(Image credit: The White Company)

I will definitely be filling my home with this irresistible fragrance this year. I won't completely abandon my Winter scented candle, of course, but I'll be mixing it up by welcoming the new Mistletoe scent for daytime when I want an invigorating festive scent, then switching to a cosy, cocooning aroma like Winter after dark.

Tamara Kelly
Lifestyle Editor

Tamara is a highly experienced homes and interiors journalist with a career spanning over 23 years. Now the Lifestyle Editor of womanandhome.com, she previously spent 19 years working with the style teams at Country Homes & Interiors and Ideal Home. With these award-winning interior teams, she gained a wealth of knowledge and honed her skills and passion for styling and writing about every aspect of lifestyle and interiors.

A true homes and interiors expert, Tamara has been an ambassador for leading interior brands on multiple occasions, including appearing on Matalan’s The Show and presenting at top interior trend forecasting events such as the Autumn Fair and Spring Fair.

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