John Lewis Unveils Its Oxford Street Beauty Hall
If 'never knowingly unsold' is the brand motto, then ever knowingly beauty savvy will become the new byword at John Lewis in Oxford Street. We promise you won't be disappointed if you head for their revamped beauty hall.
Last night I rubbed shoulders with the great and good at a heady bash to unveil the multi-million-pound makeover at John Lewis in Oxford Street
Tired beauty counters have been treated to a sparkling new shiny overhaul where virtually every beauty brand known to man (and woman) is stylishly displayed in sheeny, gleaming splendour.
The concept has been designed around the idea of a town square with prestigious beauty houses offering an interactive feel and lots of 'come and try me' offers.
Legendary names from Chanel to Dior sit alongside trendy newcomers like Topshop and the results are visually exciting. And it is beautiful. John Lewis has declared it will become one of the highest turnover beauty halls in the world, making it a major beauty destination!
I'm already booked in for a luxurious Crème de la Mer facial and I'm sure you won't be able to resist treating yourself when you make a trip to the store...