When it comes to hair, we all know that bleaching is just about one of the worst things you can do. Making sure you have the best hair dryer for damage limitation and always use heat protector before styling can really help, but if your hair is feeling dry and damaged, it may need an extra moisture boost.
The longterm effects of bleach on our tresses are far-reaching. Which is why with every dye job – be it at home or (preferably) in the salon – we have to make sure we're giving our hair the right aftercare to prevent breakage and damage.
Enter Olaplex: the celebrity-loved haircare brand that does the best strengthening and bonding treatments going. Olaplex has been on the haircare scene for a while now, but that brand has just launched it's best-ever treatment kit - Olaplex No.0.
How does Olaplex work?
The brand's game-changing haircare technology works to revive dry, damaged hair by reconnecting broken bonds deep within the hair shaft which break as a result of dyeing and over styling - damage that can occur even with the best hair straighteners.
So potent were they that Olaplex products were initially launched as in-salon treatments only. But when the brand released its first at-home bond-building treatment, No.3 Hair Perfector, it instantly became a haircare saviour.
Now Olaplex have launched their most potent product yet: No.0 Intensive Bond Building Hair Treatment.
And given that we're in the full swing of balayage and bleaching season, the timing of its release couldn't be better.
How do I use Olaplex's No.0 treatment?
First apply the No.0 to dry, brushed hair, allowing the treatment to sit in hair for at least 10 minutes. There's no need to rinse the product from your hair: just follow it immediately with No. 3 Hair Perfector. Use a comb to work the product through your hair if needed.
Use the two-step treatment at least once in three washes, and you'll start to see the difference in no time.
While each product can be used on its own, the brand estimates that using them in conjunction will lead to 68 per cent more repair against chemical, thermal, mechanical or environmental damage. Plus, they're being sold as a pair as part of a limited edition kit – so it's easy to just whack them both on at once.
We'd recommend putting in an order soon, though – something tells us this one's going to sellout fast.
Jennifer Garner has one concern about the 'Bennifer' reunion
Jennifer Garner shared her worries over the pace of Ben Affleck and Jennifer Lopez's relationship
By Rylee Johnston •
Will Britney Spears ever perform again? Her latest Instagram Q&A gives fans some insight
'I'm in a transition in my life,' the pop star reveals
By Danielle Valente •
How to fake tan like a pro without a streak in sight
Everything you need to know about how to fake tan—from prep to maintenance.
By Jess Beech •
10 of the best body exfoliators—from scrubs to mitts and acid peels
These body exfoliators will de-flake, smooth and buff your skin to perfection
By Fiona McKim •
Best braided hairstyles for women—20+ ideas from box braids to French plaits
Looking for braided hairstyles inspiration? Browse our edit for everything from box braids to fishtail plaits
By Emma North •
How to recreate Jenna Coleman's makeup in The Serpent
There's little about Jenna Coleman's makeup in The Serpent beauty we wouldn't want to recreate, from the kohl liner to the '70s fringe
By Fiona Embleton •
Glossy lips are back! This is how to get grown-up gloss right
No more fear of windy days: This season's glossy lips trend features softer, non-goopy textures perfect for a chic everyday look
By Emma North •
Transitioning to grey hair: how to make it as seamless as possible
Are you ready to ditch the dye and begin transitioning to grey hair for good?
By Sarah Cooper-White •
Superdrug’s Bloom perfume smells surprisingly similar to Jo Malone’s hero scent (and could save you £49)
Superdrug’s Bloom range takes inspiration from Jo Malone’s classic scents—but at much lower prices
By Amy Hunt •
This Chanel No 5 dupe perfume comes with rave reviews and will save you up to £90
Save money and smell good with this Chanel No 5 dupe
By Aleesha Badkar •