As a fashion editor with more than ten years' experience, the question I'm most often asked is where I shop myself. For quality wardrobe staples, my answer is always ME+EM, and after just one purchase, you'll understand the appeal too.
In the fifteen years since its launch, ME+EM has quickly become one of my favourite British clothing brands, and I'm not alone - celebrities such as Amanda Holden, Katie Holmes and Trinny Woodall are all fans. Several members of the Royal Family are in the club too! Kate Middleton, Duchess Sophie and Queen Camilla have all got ME+EM in common.
It's a go-to for pieces like floral dresses for fancy occasions, statement blouses for work and trousers that are tailored to perfection. Plus, if you are looking to curate a year-round capsule wardrobe, then these sale items should definitely be on your radar - thank me later. The epitome of Quiet Luxury, the clothing may cost slightly more than you’d usually spend, but there’s a real focus on quality, and as the founder and CEO Clare Hornby calls it, ‘'wear-forever appeal'’.
ME+EM sale: Up to 70% off
With up to 70% off in the ME+EM sale at the moment, now’s the time to invest. The sale is online only, plus you can shop by category and size to make life easier. Not that we needed any more excuses to get stuck in!
ME+EM sale: dresses
The papaya orange colour of this lace dress is so wonderfully striking, and we fell in love with it when we spotted it on broadcaster Sophie Raworth. Still looking for the best wedding guest dresses? This is spot on for autumnal nuptials.
Pick the right shirt dress, and you'll be wearing it all year round to the office, and packing it for any trips you go on. This is one of the best dresses with pockets you can buy, plus the vertical stripes help to elongate your figure.
Carol Middleton wore this butter yellow lace dress to Royal Ascot back in June, so I'm surprised to see it reduced by 30%. The long sleeves make it perfect for an event at this time of year.
A knitted dress is a great idea for that tricky time between late summer and autumn really kicking in. It has an adjustable neckline, and of course ME+EM think of everything - there's no need for extra coverage underneath.
This easy-to-wear dress is a great way to embrace the tomato red trend trend. Ideal for in-between weather days, style it simply with trainers for a one-and-done outfit.
I love the biscuity colours of this two-in-one dress. The cotton poplin skirt feels so fresh, and you can easily layer a jumper or jacket over the top.
ME+EM sale: tops
If you're only going to buy one thing on this list, this cheesecloth top would be my best recommendation. It's a staple piece that you can team with tailoring or jeans, and it will pair well with blazers and casual jackets too.
Looking for date night outfits? This paisley print top would look very chic teamed with flared jeans and mid height heels.
Does it get much more autumnal than a brown boucle top? For half price, this chocolate coloured knit will revamp your cool-weather wardrobe.
ME+EM sale: jackets
The name says it all - this 'very useful' blazer will be your go-to for office days. Team it with any of the matching pieces for a particularly sleek look.
Double denim is one of the key denim trends for 2025, and the frayed hemline of this overshirt gives it the edge over others. Layer it over floral summer dresses to get more mileage out of them as the temperature drops.
The collarless cut of this blazer is simply sublime, and a black blazer is one of those classics you'll wonder how you lived without.
ME+EM sale: knitwear
Pair this Breton striped cotton jumper with everything from the best jeans for your body type to sharply tailored trousers. I have something similar in my wardrobe and turn to it every day when the weather is confusing.
It's not quite cold enough for your best cashmere jumpers yet, but this sleeveless style will ease you into seasonal knitwear.
Rugby tops are a big trend right now, and I love the colour combination here. Add this Philips fabric shaver to your Amazon basket to tackle any light pilling that might occur.
ME+EM sale: trousers & skirts
Cargo pants are a blast from the past, but they're a big trend right now. Pair yours with ballet flats and a boucle jacket to mix things up a bit.
A leather midi skirt is a hefty investment, but when it's 30% off you can rest assured you're getting a good deal. You'll be wearing this buttery soft beauty for years to come.
Tailored trousers are something ME+EM does particularly well, and these will make you walk that little bit taller this season.
ME+EM sale: jeans
Wide leg jeans have overtaken skinny jeans lately, and the drawstring waist and distinctive hem really elevates this particular pair. The relaxed fit makes them some of the most comfortable jeans you can buy.
Love white jeans outfits? These slouchy jeans are available in sizes 23 to 34, and are made from a non-stretch cotton denim. They're a great option if you're wondering how to style Birkenstock clogs.
I used to be a skinny jean queen, but I must say barrel leg jeans have well and truly won me over. These are the perfect shade of blue, and the silhouette isn't too exaggerated if you're a baggy jeans beginner.
ME+EM sale: jumpsuits
I recommended this super comfortable jumpsuit a few months ago, and although the fabric is on the summery side, I guarantee you'll be digging it out of your wardrobe next year.
A versatile jumpsuit would look great throughout all seasons. This utility-inspired style has a tie belt to nip you it at the waist, and you could dress it up with heels, or keep it casual with your most comfortable trainers.
A smart tweed jumpsuit is a chic alternative to dresses for fancy occasions, and the zip-up-front makes this incredibly simple to get on and off. Who has time to be fastening dozens of buttons?
ME+EM sale: shoes & boots
These Mary Jane ballerinas are a very chic alternative to heels for an occasion. The blush pink colour will pair really nicely with brown, burgundy and khaki.
Not only are these toasty clogs super comfortable and therefore a treat for your feet, they'll look great styled with jeans and a blazer.
We can't get enough of knee-high boots as soon as September starts, and these have got a very stylish Western feel to them.
Top shopping tips
My top tip when shopping sales is to think beyond the season you’re in, which is a bit easier when the British weather can't quite make up its mind. There really is a great range of options, from stylish dresses to hide a tummy for the summer, to lightweight knitwear which will help with your wardrobe transition throughout the seasons. Not only are the clothing options fantastic, but they have a range of shoes, such as slingbacks, that will be a no-brainer when you're figuring out how to style bootcut jeans.
But be warned, with prices slashed, much like with the Zara sale, our favourite finds are unlikely to be in stock for long, and the size options may be limited.
FAQs
Can you return ME+EM in store?
Sale items cannot be returned to store, they must be sent back via ME+EM's online returns process.
Does ME+EM have a Black Friday sale?
Last year ME+EM sent an email to customers stating that they wouldn't be taking part in Black Friday sales, explaining: "We don't believe in fast fashion. We don't rush when it comes to making our clothes, and we don't want you to rush when it comes to shopping them.
"We believe in making considered investment pieces that make you feel confident, that we know you'll wear constantly and that will last for years to come.
"That's why, rather than discounting this Black Friday, we will be making a donation to Women for Women International."
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