Ruth Langsford's sell-out floral midi dress is actually super affordable

Ruth Langsford
(Image credit: Ken McKay/ITV/REX/Shutterstock)

Affordable fashion is what the ladies of Loose Women do best - styling up high-street pieces to ensure they look chic and fashion-forward.

And on yesterday's episode of This Morning, Ruth Langsford did just that, with a stunning floral midi dress from Roman.

The 54-year-old presenter's dress was a lovely, green midi shirt dress, with a tie waist detail and draped, elbow length sleeves.

Ruth doesn't often wear the brand Roman, but we can see why she loved her outfit. The light, kimono style sleeves and button down detail ensure it's perfect for a warm day, and also super on trend.

The dress is pretty affordable too, selling for just £38.

However, it's (understandably) proven so popular, that the dress has now completely sold out online.

But shoppers keen to get their hands on Ruth's dress may be in luck, because you can email to get on a mailing list to be notified when your size is back in stock. Find out more HERE (opens in new tab).

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Plenty of Ruth's fans loved it after she wore it on This Morning, with one commenting, 'Today's dress is stunning'.

While another agreed, writing, 'Love your dress, where is it from please x', and a third who said, 'Loved the show today and you looked great in the dress ❤️'.

Ruth's dress was already going down a storm with customers before she worn it on the show though. The label were selling one of them every two hours, amounting to a huge 100 dresses a week.

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If you do manage to get your hands on it, you could style it as Ruth did, with a brown belt to cinch in your waist and a matching pair of brown wedges.

Or, we reckon it would look just a lovely with a pair of simple black or nude heels, or, for more relaxed days, a simply coloured pair of sandals.

Amy Hunt is an experienced digital journalist specialising in homes, interiors and hobbies. She began her career working as the features assistant at woman&home magazine, before moving over to the digital side of the brand where she eventually became the Lifestyle Editor up until January 2022. Amy won the Digital Journalist of the Year award at the AOP Awards in 2019 for her work on womanandhome.com.