Kim Kardashian is helping USA Team to Gold with an Olympics Skims deal

Kim Kardashian is going for gold with her latest project

US media personality Kim Kardashian attends the 2020 Vanity Fair Oscar Party following the 92nd Oscars at The Wallis Annenberg Center for the Performing Arts in Beverly Hills on February 9, 2020.
(Image credit: JEAN-BAPTISTE LACROIX/AFP via Getty Images)

Kim Kardashian is headed to the 2021 Olympics! The star announced that her leisure brand Skims will be the official loungewear for American athletes.

According to Kim, her brand is more than ready to take on the challenge with the collection featuring a variety of pajamas and loungewear, alongside a selection of the best leggings for our athletes to relax in. 

"I am honored to announce that @skims is designing the official team USA undergarments, pajamas, and loungewear for the athletes this year in Tokyo, and the same pieces will be available in a capsule collection at SKIMS.COM," she captioned her post.

The athleisure collection will also be available to the public as a limited capsule collection.

As a child, the Olympics played an influential role in Kim's life. Her own family, Caitlyn Jenner, had been an Olympic champion in the '70s for the decathlon, which meant the family often traveled to various Olympic trials. 

"Ever since I was 10 years old, I’ve heard every single detail about the Olympics from my stepdad. As I would watch the athletes compete, I would grow to understand the dedication and honor being a part of the Olympics embodied," she wrote. "I traveled with my stepdad and family to all different cities for the Olympic trials, the Olympics, and track meets of @caitlynjenner’s and at every stop, I would buy an Olympic t-shirt as a souvenir."

Now as an official designer for Team USA, Kim continued to say the moment felt "full circle" as she was now helping to represent the US as they go to win the gold in Tokyo this July.

"When I received the call inviting Skims to be a part of @TeamUSA, every moment I’ve spent admiring the strength and energy of the Olympians from the sidelines came full circle," she said in her post.

Rylee Johnston

Rylee is a U.S. news writer who previously worked for woman&home and My Imperfect Life covering lifestyle, celebrity, and fashion news. Before joining woman&home and My Imperfect Life, Rylee studied journalism at Hofstra University where she explored her interests in world politics and magazine writing. From there, she dabbled in freelance writing covering fashion and beauty e-commerce for outlets such as the TODAY show, American Spa Magazine, First for Women, and Woman’s World.