Zara's coveted Campaign Collection is the A/W fashion line we've been waiting for

This much-anticipated set to go viral - so be sure to stock up before it sells out...

Credit: Zara Campaign Collection

Zara is a well-known safe haven for fabulously unique yet understated workwear items, that see us through from season to season.

There's not a professional scenario the Spanish clothing giant doesn't have us covered for, from stylish separates for that important meeting, to understated glamour at the Christmas party.

So when a special collection looms that promises all that Zara has to offer, but with higher quality fabrics and a focussed design team, our interest is well and truly piqued.

Credit: Zara Campaign Collection

The Campaign Collection for Autumn/Winter, which dropped earlier this week, was inspired by "the French; a kind of sexy, crazy type of woman,” designers told Refinery29 UK.

MORE:Good Morning Britain’s Kate Garraway's chic Zara midi dress is set to be an autumn staple

Think power suits with feminine details, classic mules and sumptuous fabrics silk and lace offsetting boxy, masculine cuts."The goal with this collection was to test mixing different clothes together," a designer said.

While 70 - 80 prototypes were designed in total, only 37 pieces made the cut. And a word of warning, once these garments go, they're gone. So don't delay in purchasing your favourite pieces - or you may miss out!

"Campaign is separate from Zara Woman in the sense that we don’t have to reply to customers," said one of the designers.

"Rather the opposite; customers either fall in love with the collection... or they don't." Our prediction is that it will be the former...

These are our favourite pieces from the Zara Campaign Collection 2020

Double layer trench coat, with belt

Credit: Zara Campaign Collection

SHOP NOW: £159 from Zara

Dress with bow details

Credit: Zara Campaign Collection

SHOP NOW: £99.99 from Zara

Reversible combined blazer

SHOP NOW: £99.99 from Zara

Animal print shoulder bag with chain strap

Credit: Zara Campaign Collection

SHOP NOW: £95.99 from Zara

Printed dress with pleated skirt

Credit: Zara Campaign Collection

SHOP NOW: £99.99 from Zara

Snakeskin print leather heeled shoes

Credit: Zara Campaign Collection

SHOP NOW: £99.99 from Zara

Happy shopping!

Lauren Hughes
Lauren Hughes

Lauren is deputy editor at woman&home.com in the UK and became a journalist mainly because she enjoys being nosy. With a background in features journalism, Lauren has worked on the woman&home brand for four years. Before woman&home Lauren worked across a variety of women's lifestyle titles, including GoodTo, Woman's Own, and Woman magazine. After starting out working for a local paper in Yorkshire, her journalism career took her to Bristol where she hunted out stories for national papers and magazines at Medavia news agency, before landing a job in London working as a lifestyle assistant.


Lauren loves helping people share their stories, bringing experiences to life online, honing her interview techniques with everyone from authors to celebrities, headteachers to local heroes. As well as having a good nose for a story, Lauren has a passion for the English language and years of experience optimizing digital content to reach the widest audience possible. During her time at w&h, Lauren has worked on big brand campaigns like the Amazing Women Awards and assisted in developing w&h expert-approved Buyer's Guides—the place to go if you're looking to splash out on an important purchase and want some trusted advice. In addition to her journalism career, Lauren also has a background in copywriting for prestigious brands such as Inhabit Hotel, eco-development K'in in Tulum, social enterprise The Goldfinger Factory and leading London architect Holland Harvey, using language in all its glorious forms, from detailed guidebooks to snappy social content. 


A big fan of adventure, Lauren is also a keen travel writer and loves sharing tips on where to find the best places to eat, drink, and be merry off the beaten track. Lauren has written a series of travel guides for London hotels and loves sharing her insights into a destination's cultural and culinary offerings. If you need a recommendation on any UK destination, she's more than happy to help. At the weekend, you'll usually find her hanging out with her pet cat (or anyone else's pet she can get her hands on), escaping to the countryside, or devouring a good book. 


Follow her adventures @laurenkatehughes


Twitter: @laurenkhughes

LinkedIn: Lauren Kate Hughes 

Email: lauren.hughes@futurenet.com