Cool to be casual: Why you need these FitFlop trainers in your Autumn wardrobe

Comfort is the new cool

There's a reason why we always default to a good pair of trainers – they're comfortable, versatile and bang-on trend. And we think we've found the perfect match in these gorgeous pairs from FitFlop. Introducing our Autumn footwear obsession...

A great pair of trainers are a staple in the wardrobes of stylish women everywhere – from the Duchess of Cambridge to Lisa Faulkner. And it's for good reason.

Gone are the days when trainers were exclusively reserved for exercise and errands (though they're great for those things, too). But over the past few years, casual has become the new cool, and trainers have become the go-to shoe of busy women everywhere. And with so many stylish options out there, we're spoilt for choice.

But when it comes to combining comfort with style, nobody does it quite so well as FitFlop. From slip on to lace up, high top to tennis-style, the brand is pulling out all the stops with its extensive range of fashion-forward trainers.And what's more, is that all of them are made with FitFlop's signature comfort technology.

SHOP NOW: Rally Leather Trainers, £80, FitFlop

FromANATOMICUSHTM– the brand's comfort technology for athleisure styles, that features anatomically contoured footbeds, flex lines for your feet to move more freely, and an ultra-light, flexible cushioning – to slip resistant soles, FitFlop's trainers will support your feet all day long, and look great doing it.

If style is the downfall of many of the comfortable trainers being sold in shops now, this certainly isn't the case for FitFlop. Both support and style are non-negotiable when it comes to their trainers.

From classic tennis shoes in a sophisticated croc-embossed leather, to wear-everywhere trainers with an added touch of glamorous glitter detailing, FitFlop carry some of the most fashion forward footwear out there.

So treat your Autumnal wardrobe to a great pair of trainers that will see you through the season in style. We promise you won't regret it!

The best FitFlop trainers to buy now

Rally Leather Slip-On Trainers, £80

Rally Leather Slip-On Trainers, £80

VIEW NOW: Rally Leather Slip-On Trainers, £80

Rally Leather Trainers, £80

Rally Leather Trainers, £80

VIEW NOW: Rally Leather Trainers, £80

Airmesh Elastic Slip-On Trainers, £80

Airmesh Elastic Slip-On Trainers, £80

VIEW NOW: Airmesh Elastic Slip-On Trainers, £80

Airmesh Slip-On Trainers, £75

Airmesh Slip-On Trainers, £75

VIEW NOW: Airmesh Slip-On Trainers, £75

Airmesh Elastic Slip-On trainers, now £48

Airmesh Elastic Slip-On trainers, now £48

VIEW NOW: Airmesh Elastic Slip-On trainers, now £48

Carita sneakers, £90

Carita sneakers, £90

VIEW NOW: Carita sneakers, £90

F-Sporty Uberknit trainers, £80

F-Sporty Uberknit trainers, £80

VIEW NOW: F-Sporty Uberknit trainers, £80

F-Sporty Uberknit trainers in black, £80

F-Sporty Uberknit trainers in black, £80

VIEW NOW: F-Sporty Uberknit trainers in black, £80

Rally Croc-Embossed Leather Trainers, £85

Rally Croc-Embossed Leather Trainers, £85

VIEW NOW: Rally Croc-Embossed Leather Trainers, £85

Freya Leather Trainers, £100

Freya Leather Trainers, £100

VIEW NOW: Freya Leather Trainers, £100

Airmesh Elastic Slip-On Trainers, now £56

Airmesh Elastic Slip-On Trainers, now £56

Rally Glitter Leather Trainers, £85

Rally Glitter Leather Trainers, £85

VIEW NOW: Rally Glitter Leather Trainers, £85

Kate McCusker


Kate is a freelance contributor to woman&home, covering everything she loves most: fashion, fiction, and fancy face cream. If she’s not working, she’s probably reading, feeding her online shopping addiction, or judging the taste level of celebrity houses (10/10 for Dakota Johnson, 2/10 for Tan France).


She graduated from Central Saint Martins in 2020 with a BA in fashion journalism, and her byline has also appeared in British VogueThe Times, and Marie Claire.