British brand Joules unveils wonderful initiative to help the fight against climate change

Well done!

In a bid to help fight climate change, Joules are proud to be partnering with Woodland Trust for a wonderful initiative.

The British clothing company have pledged to plant 250,000 trees by 2022, supporting the efforts to create and conserve woodland, now and for the future.

To help achieve their mission, throughout March and April Joules are planting one tree for every pair of wellies purchased in store and online. With April showers just around the corner, now is the best time to grab yourself a new pair of wellies for all those springtime walks. Selected styles are available for both adults and children - perfect for a family day out!

Joules, Wellies, Climate Change, Sustainability

Trees are one of the best ways to fight climate change, by planting more Joules are helping to secure the future of our country’s wonderful woodlands and the future of our plant.

Joules, Wellies, Climate Change, Sustainability

SHOP NOW: Waterproof Jacket in Daisy Print, sizes 6-20, £119 down to £82.95, Joules

Why are trees so important?

  • Studies have shown that trees and green spaces have a significant positive effect on mental health, helping to reduce stress, depression and anxiety.
  • The UK’s trees remove 10 million tonnes of carbon each year, purifying the air and cooling the planet.
  • A single mature oak tree can support more than 350 other species. In fact, one in four threatened bird species depend on woodland more than any other habitat.

READ MORE: 11 sustainable fashion brands you need to know about

Shop our favourite Joules wellies

Daisy Mid Height Wellies

SHOP NOW: £44.95 for Women and £24.95 for Children

Stripe Mid Height Wellies

Wellies, Joules

SHOP NOW: £44.95, Joules

Gold Floral Mid Height Wellies

Wellies, Joules

SHOP NOW:£44.95, Joules

Navy Spring Flowers Tall Height Wellies

Wellies, Joules

SHOP NOW: £49.95, Joules

Green Floral Tall Height Wellies

Wellies, Joules

SHOP NOW: £49.95, Joules

Dark Grey Floral Tall Height Wellies

Wellies, Joules

SHOP NOW: £49.95, Joules

Head on over to Joules or pop into one of their many stores, to pick up a pair of their colourful wellies.

Not only will your purchase result in the planting of a new tree, you’ll also be able to enjoy the great outdoors in style.

Emma White is a freelance fashion and lifestyle writer. She has worked in the publishing industry since she graduated with an English Literature degree from the University of Southampton in 2018. Combining her love of writing and fashion, she started working as part of the fashion team at woman&home in early 2019.


Emma writes about a broad range of fashion topics, from trending seasonal styles, to sustainable fashion, how to get designer looks for less on the high street and timeless wardrobe classics. When she isn’t writing she is probably shopping, looking for the latest piece to update her wardrobe.