Sales for this £12 body lotion have soared and shoppers can’t stop raving about it

cerave sa smoothing cream sales soar
(Image credit: Getty)

Now that the clocks have gone back it feels like we’re in full winter mode.

And the autumnal weather seems to be in total agreement with its sudden crisp chill and biting breeze.

And just it does every year, our skin has started to display the full effects of the outdoor conditions.

Tight skin, dry patches and sore cracks plague us all when the winter chill sets in, so every October sees us lapping up anything that promises to soothe and hydrate our poor skin.

And it’s not just our faces that need that extra bit of TLC.

Parched wrinkles on our hands and itchy patches all over our arms are just a couple of the giveaways when we neglect our body in the bitter winter months.

MORE: Here's what skincare ingredients you should never mix together

So it’s no surprise that there’s one moisturiser that has shot up in popularity in the last month.

With most people in the northern hemisphere scrambling for anything to cure the onset of dry skin at this time of year, cult brand CeraVe has been flying off the (online) shelves.

And one product in particular that has been winning over customers is the retailer’s SA Lotion for Rough & Bumpy Skin.

The relatively new product, which here in the UK is sold as SA Smoothing Cream for Dry, Rough, Bumpy Skin, uses Salicylic Acid and Lactic Acid to exfoliate away dead skin cells leading to softer skin, while ceramides strengthen the skin’s barrier and lock in moisture to stop dryness and flakiness.

cerave sa smoothing cream sales soar

SHOP NOW: CeraVe SA Smoothing Cream, £12, Boots

The formula is said to help with body acne and keratosis pilaris (the small rough-feeling bumps usually on your upper arms or thighs) and is even said to ease eczema and psoriasis.

Recent reports even revealed that on Amazon US website the lotion jumped up 10,000 per cent on the shopping hub’s Movers & Shakers list.

And it’s been met with nearly 1000 five-star reviews from astounded customers.

‘AMAZING LOTION!!!!’ wrote one fan. ‘It is seriously the best lotion I have ever used! I have horrible dry elbows/cracking feet and this lotion has all but cured it!

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‘My elbows dont snag my shirt and they dont hurt anymore! My feet are so smooth and not cracking anymore, and I’ve only ised it twice! I am so thankful I found this, please give it a try... you honestly wont regret it!’.

‘Its doing wonders!’ added another.

‘I have deep, horrible cystic acne as well as terrible skin texture.’

‘I’ve used it for five days and while it isn’t really helping the cystic acne, it is absolutely improving my skin texture after the first use. I have noticeably fewer bumps, and my face feels calmer and looks less irritated. I use it once a day at night, and use sun protection in the morning. Would recommend!’.

Aleesha Badkar
Aleesha Badkar

Aleesha is digital shopping writer at woman&home - so whether you're looking for beauty, fashion, health or home buys, she knows all the best places to splash your cash. She earned an MA in Magazine Journalism from City, University of London in 2017 after graduating from University of Leeds in 2014 with a BA in English and Spanish (which took her to Madrid for a fun Rioja and tapas-packed year). Aleesha has worked for woman&home since 2019, when she joined the team as their digital news writer. A year on the news team gained her quick and reactive writing skills and a love for breaking stories, invaluable insight into where to get the best lifestyle releases first, an AOP awards nomination and the nickname ‘crazy watch lady’ after she became so obsessed with the royals that she followed breaking news alerts on her Apple Watch.

Before joining the woman&home team, Aleesha wrote for their sister site GoodtoKnow, where she covered celebrity news, health advice and where to snap up the cheapest lifestyle buys. With a background in beauty, Aleesha has also written for Stylist and Women’s Health where she developed an understanding into what makes a stellar product and which brands are worth paying attention to. She never leaves the house without a slick of lip balm and a good slathering of SPF, cannot live without an eyelash curler by her side and is always on the hunt for new lipsticks to add to her ‘Lipstick of the Day’ Instagram story highlight (and color-coordinated collection).

But it’s not just beauty buys Aleesha can help you with. Social media savviness, strong PR relationships and a need to stay in the know mean she’s all about the latest fashions, clever gadgets and reliable lifestyle buys too. She loves indulging in an interior craze (with a bedroom drowned in prints, plants and pink), is a regular visitor to the Missoma and Edge of Ember 'New In' pages and can’t resist the allure of a kitchen gadget—just ask her three coffee machines.

When she’s not playing around with new products and testing anything she can get her hands on, Aleesha spends most of her time with her head in a current bestseller, catching up on the latest Netflix craze with her sister, trying out new recipes, drinking wine with her bestie and (in non-COVID times) has been known to be a bit of a jetsetter amongst her friendship group. Oh and she makes the most of her Disney+ subscription by watching the Marvel films on repeat (definitely not just for Chris Evans...).

Follow her latest shopping & lifestyle advice, beauty insights and social antics on Instagram at @aleeshabadkar.

Twitter: @aleeshabadkar

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