By Emma White
Looking and feeling great needn’t cost an arm and a leg. With supermarket fashion you can shop the latest trends without breaking the bank, and do your weekly food shop at the same time!
Supermarket fashion has never been hotter and nothing says ease like popping your next fashion purchase in your trolley alongside your fruit and veg.
We’ve rounded up our favourite picks coming soon and in store now from Tu Clothing, F&F Clothing, Nutmeg at Morrison’s and George at Asda - better yet, every item is under £25!
No supermarket sweep behaviour please - form an orderly queue at the checkout...
F&F Clothing at Tesco
The statement blouse and jeans combo
Forget January blues, this cool shade is hot for the next few months. A blouse can be a little boring so choose one like this with statement ruffles!
Blouse, £20, Jeans, £20, both F&F at Tesco (Available in store)
The Broderie anglaise dress
Think Little House on the Prairie with this trend. A white needlework beauty will look stunning on the beach over a swimsuit or gorgeous at night time with metallic wedges and a clutch.
Dress, £20, F&F at Tesco (Available in store)
Nutmeg at Morrisons
The transitional twosome
You know we can never be too careful with the British weather so keep this matching top and skirt combo for those drizzlier days. A cream cover-up makes a nice change from black!
Top, £12, skirt, £15, coat, £25, all Nutmeg at Morrisons (Available in store)
The utility jumpsuit
This throw-on outfit is great for when you're dashing out of the house but still want to look stylish. Team with funky trainers or rock chic ankle boots.
SHOP NOW: Jumpsuit, £25, Nutmeg at Morrisons (Available in store)
George at Asda
The tailored trousers
Structured and slouchy, this pastel pair are perfect for hitting the shops or teaming with heels and a nice top for the dancefloor!
SHOP NOW: Blouse, £16, trousers, £16, trainers, £15, all George at Asda (Available soon)
The bardot beauty
Everyone needs a shoulder skimmer to show off just the right amount of skin. A chunky studded belt will add a bit of glam rock too!
SHOP NOW: Dress, £20, boots, £22.50, George at Asda (Available soon)
Happy supermarket shopping!
Emma White is a freelance fashion and lifestyle writer. She has been working in the publishing industry since she graduated with an English Literature degree from the University of Southampton in 2018. Combining her love of writing and fashion, she started working as part of the fashion team at woman&home in early 2019 and now works across Womanandhome.com, Goodto.com, woman&home, Simply woman&home, Woman’s Weekly, Woman, Woman’s Own and Chat.
Emma writes about a broad range of fashion topics, including celebrity and royal fashion, trending seasonal styles, how to get designer looks for less on the high street, sustainable fashion and timeless wardrobe classics. When she isn’t writing she is probably shopping, looking for the latest must-have piece to update her wardrobe or home. She particularly loves to discover and support up and coming small businesses. You can follow what she gets up to with work and outside of work on her Instagram @emma_whitex
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