While we can’t think of too many perks of living life in lockdown, being able to spend way more time than usual on pampering is one of the few.
And it seems like beauty and skincare lovers across the nation are spending lots of lockdown time focussing on self-care and investing in great products.
Luxurious skin treats brand PRAI Beauty have seen sales of some its cult products skyrocket.
PRAI is Marks and Spencer’s best selling beauty brand and online sales over the past month have soared by 200% compared to this time last year – and there’s a certain product to blame.
PRAI’s Ageless Throat & Décolletage Crème currently sells every 60 seconds worldwide and has received stacks of rave reviews online – so it’s no wonder it’s the main culprit for a surge in lockdown sales.
The affordable anti aging elixir works on the notoriously loose throat and décolletage skin and is designed to unveil visibly firmer and youthful appearance.
The potent blend of mulberry, saxifrage and grape seed extracts helps to reduce the appearance of age spots, restore elasticity to the skin and support collagen production.
Meanwhile, a combination of PRAI oil, shea butter and hyaluronic acid delivers moisture to the skin and leaves the chest and neck supple and glowing.
Swooning over the seriously impressive sounding product, one very satisfied customer wrote online, ‘I am 44 years old and noticed my neck lines increasing by the week!! I started using Prai about 8 months ago and now feel naked without it. It really has softened the creping and lines across my neck.’
‘Both my mum and I have been using this product for some time now and we love it! There is definite improvement in the neck and décolletage area for sure,’ applauded another.
Another praised it it for doing ‘exactly what it says on the tin’ while loads more shoppers have fawned over the cream’s light texture and its ability to create silky smooth skin.