This is the mascara behind Holly Willoughby's ultra long lashes

Holly Willoughby
(Image credit: Getty Images / Mike Marsland / Contributor)

There's no denying that Holly Willoughby looks absolutely sensational every time she's on our TV screens. Whether she's presenting This Morning or attending a red carpet event, her hair and make-up are nothing short of fabulous.

So if you've ever wondered what Holly Willoughby's make-up and skincare routine looks like, you're in luck. Thankfully her make-up artist, Patsy O'Neill, sometimes treats us to a break down of the products she uses to get the presenter camera ready – and  she shared the best mascara that's regularly worn by Holly. 

What mascara does Holly Willoughby use?

The mascara is none other than the Hourglass Unlocked Instant Extensions Mascara, which promises seriously long, black lashes and has a formula that won't budge until you take off your make-up

 O'Neill has shared several breakdowns of Holly's make-up looks including the mascara, which is available to shop at Space NK, Cult Beauty and Feelunique, so it's clearly a favourite in her kit. 

The reason this formula has such good staying power is because it's a tubing mascara. These coat your lashes with special fibres rather than pigment and can only be removed using warm water. This means it's completely smudge resistant for all-day wear and will only come off when you take to it with a hand-hot flannel. Genius!

MORE: This is the foundation Holly Willoughby wears for flawless, camera-ready skin

At £29 it's not the cheapest mascara around, but clearly this is an excellent formula that's worth the spend if it's used on Holly time and time again for her television appearances. We'll take three, please!

Lucy Abbersteen
Lucy Abbersteen

Lucy is a UK-based beauty journalist who has written for the likes of Marie Claire, Cosmopolitan, OK!, Women's Health and more, as well as contributing to woman&home. Her work covers everything from expert skin and haircare tips to the latest product launches and the show-stopping beauty looks spotted backstage at London Fashion Week.


During her career she's interviewed some seriously famous faces, from Little Mix to Drag Race royalty The Vivienne, as well as chatting to the industry's leading hairdressers, dermatologists and make-up artists. When she's not got beauty on the brain you'll probably find her in the company of dogs, reading, or being shamed by Netflix's "are you still watching?" message. You can follow her on Instagram at @lucyabbers.