The Duchess of Sussex is known for being an advocate of sustainable and ethical fashion, as well as showing her support for emerging brands and designers.
She recently ticked both boxes by wearing one particular pair of jeans more than five times on the Royal Tour of Australia and New Zealand.
The jeans in question are by Australian brand Outland Denim, who use organic cotton and natural vegetable dyes to make their jeans.
But more importantly, by wearing them, Meghan made more than just a fashion statement. She actually changed the life of 30 women. This is because Outland Denim employ women in Cambodia who have been enslaved or sexually exploited.
Once the Duchess was spotted wearing the black Harriet jeans, these sold out within 48 hours, resulting in a massive 640 per cent increase in sales.
The brand has said that as a result, it can employ up to 30 more women.
In an Instagram post, it wrote, “Thanks to the Duchess’ choice in denim, we’re pleased to announce that it will be possible to employ a further 15 to 30 seamstresses in our Cambodian production house in the coming weeks, and the recruitment process has already begun.”
Another post read, “This quiet, dignified, but determined support for our brand – and the humanitarian cause it represents – means the world to us, to our beautiful seamstresses, and to the 15 young women who are now feeling the empowerment of employment.”
Fans of the brands couldn’t wait to share their reactions to the exciting news.
Praising the Duchess one wrote, “I applaud the Duchess of Sussex for being so meticulous in her style choices. In the short span of time that she has been in duty with Prince Harry, she has meticulously selected style choices that are not just meaningful but serving multiple purposes….”
Continuing they added, “There are so many young people who admire this intelligent and inspiring Duchess.”
Who knew making one fashion choice could have such an amazing impact?
From our sister site, Marie Claire, written by Penny Goldstone.